or


[02/12/13 - 12:31 PM]
The Hub Delivers Double- and Triple-Digit Growth for Key Original Series Versus a Year Ago and Double-Digit Growth on Saturdays Week-to-Week
The Hub spins the numbers for the week of February 4-10.

[via press release from The Hub]

HUBOOM!!!

THE HUB DELIVERS DOUBLE- AND TRIPLE-DIGIT GROWTH FOR KEY ORIGINAL SERIES VERSUS A YEAR AGO AND DOUBLE-DIGIT GROWTH ON SATURDAYS WEEK-TO-WEEK

LOS ANGELES - The Hub TV Network, the fastest growing children's cable network, delivered impressive double- and triple-digit increases versus a year ago with original episodes of "Littlest Pet Shop" and "Secret Millionaires Club," as well as with primetime movies. Additionally, The Hub is up in key measurements week-to-week on Saturdays with its Saturday Girls block from 7 a.m. - 12 noon ET, and its Huboom Saturdays programming from 12-5 p.m. ET, as well as in primetime.

The Huboom Saturday block (12-5 p.m. ET) saw week-to-week ratings gains thanks to the action-packed adventures of "Animaniacs," "Transformers Rescue Bots," "Ninja Turtles: The Next Mutation," "Superman: The Animated Series," "The Super Hero Squad Show," "Transformers Prime," "Kaijudo: Rise of the Duel Masters," and "Dan Vs."

Week-to-week increases in The Hub's Saturday Girls block (7 a.m. - 12 noon ET) were driven by fan favorites, including "Strawberry Shortcake's Berry Bitty Adventures," "Care Bears: Welcome to Care-a-Lot," "Pound Puppies," "My Little Pony Friendship is Magic," and "Littlest Pet Shop."

Versus Year Ago (all times ET):

A new episode of "Littlest Pet Shop" (Saturday, 11:30 a.m.) earned year-to-year delivery gains among Kids 2-11 (+151%, 213,000), Kids 6-11 (+65%, 99,000), Women 18-49 (+232%, 63,000), Adults 18-49 (+197%, 104,000), Persons 2+ (+157%, 357,000) and Households (+148%, 196,000).

A new episode of the special "Secret Millionaires Club" (Sunday, 9 a.m.) earned year-to-year delivery gains among Kids 2-11 (+3%, 66,000), Women 18-49 (+40%, 28,000), Adults 18-49 (+152%, 53,000), Persons 2+ (+66%, 156,000) and Households (+61%, 121,000).

The Hub's Monday night "The Great Muppet Caper" movie (8 - 10 p.m.), earned year-to-year delivery gains among Kids 2-11 (+20%, 48,000), Women 18-49 (+250%, 35,000), Adults 18-49 (+288%, 62,000), Persons 2+ (+47%, 131,000) and Households (+52%, 99,000).

The Hub's Wednesday night "The Adventures of Rocky & Bullwinkle" movie (8 - 11 p.m.), earned delivery gains against the year-to-date average among Kids 2-11 (+41%, 55,000), Adults 18-49 (+38%, 58,000) and Persons 2+ (+25%, 146,000).

In Total Day, The Hub earned year-to-year delivery gains among Kids 2-11 (+28%, 50,000), Kids 6-11 (+28%, 23,000), Women 18-49 (+47%, 22,000), Adults 18-49 (+26%, 39,000), Persons 2+ (+24%, 110,000) and Households (+13%, 72,000).

In Prime (Monday - Sunday, 8 p.m. - 11 p.m. ET), The Hub earned year-to-year delivery gains among Kids 2-11 (+14%, 50,000), Women 18-49 (+15%, 30,000), Adults 18-49 (+20%, 53,000), Persons 2+ (+15%, 144,000) and Households (+13%, 94,000).

(Source: The Nielsen Company, program based dayparts, most current, 2/4/13-2/10/13 vs. 2/6/12-2/12/12, growth by delivery)

Week-to-Week (all times ET):

Versus a week ago, Huboom Saturdays (12-5 p.m.) saw delivery gains in Kids 2-11 (+29%, 106,000), Kids 6-11 (+40%, 28,000) and Boys 6-11 (+58%, 19,000).

Saturday Girls (7 a.m.-12 noon) delivered week-to-week increases in Kids 2-11 (+2%, 126,000).

"R.L. Stine's The Haunting Hour: The Series" and "Goosebumps" (Saturday, 5-7 p.m.) were up week-to-week in Kids 2-11 (+7%, 79,000) and Kids 6-11 (+39%, 50,000).

The Friday Movie, "Zathura: A Space Adventure" (9-11 p.m.) was up versus a week ago in Kids 6-11 (+20%, 91,000), Adults 25-54 (+13%, 90,000), and Women 25-54 (+36%, 53,000).

(Source: The Nielsen Company, program based dayparts, most current, 2/4/13-2/10/13 vs. 1/28/13-2/3/13, growth by delivery)

About The Hub TV Network

THE HUB is a multi-platform joint venture between Discovery Communications (NASDAQ: DISCA, DISCB, DISCK) and Hasbro, Inc., (NASDAQ: HAS) with a goal of entertaining, enlightening, empowering and educating children and their families. The cable and satellite television network features original programming as well as content from Discovery's library of award-winning children's educational programming; from Hasbro's rich portfolio of entertainment and educational properties built during the past 90 years; and from leading third-party producers worldwide. The Hub lineup includes animated and live-action series, as well as specials, game shows, and family-favorite movies. The network extends its content through a robust and engaging online presence at www.hubworld.com. The Hub rebranded from Discovery Kids on October 10, 2010, and is available in nearly 72 million U.S. households. The Hub logo and name are trademarks of Hub Television Networks, LLC. All rights reserved.

Visit The Hub on Facebook at http://www.facebook.com/hubtvnetwork





  [february 2013]  
S
M
T
W
T
F
S
     


· DAN VS (HUB)
· KAIJUDO (HUB)
· RL STINE'S THE HAUNTING HOUR: THE SERIES (HUB)
· TRANSFORMERS: PRIME (HUB)





most recent ratings | view all posts
[09/17/14 - 09:25 AM]
"The Ultimate Fighter" Premiere Attracts 2.54 Million Viewers
FOX Sports spins the numbers for Wednesday, September 10.

[09/17/14 - 08:38 AM]
"America's Got Talent" Grows by 32% Week to Week in Adult 18-49 Rating and 16% in Total Viewers
NBC spins the numbers for Tuesday, September 16.

[09/17/14 - 08:30 AM]
Tuesday's Broadcast Ratings: NBC Holds Onto Top Spot with "America's Got Talent"
Plus: FOX's "New Girl" and "The Mindy Project" return down more than 30% from a year ago among adults 18-49.

[09/16/14 - 03:06 PM]
"Monday Night Football" Helps ESPN Win the Night among All Networks
ESPN spins the numbers for Monday, September 15.

[09/16/14 - 01:18 PM]
"Ray Donovan" Delivers Highest Rated Episode & Night Ever!
Showtime spins the numbers for Sunday, September 14.

[09/16/14 - 01:04 PM]
Season Three Finale of History's "Mountain Men" Hits 3.0 Million Total Viewers, Ranking as Cable's Top Show for the Night
History spins the numbers for Sunday, September 14.

[09/16/14 - 12:04 PM]
Adult Swim Ranks #1 Among Basic Cable Networks for Total Day Delivery of Adults 18-24 & 18-34 for the Second Week Of September
Turner spins the numbers for the week of September 8-14.

[09/16/14 - 10:45 AM]
Bears-49ers on NBC's "Sunday Night Football" Is NFL's Most-Watched West Coast Sunday Primetime Game Ever
NBC further spins the numbers for Sunday, September 14.

[09/16/14 - 08:56 AM]
"American Ninja Warrior: USA vs. the World" Wins the Night Among the Big 4 in Adults 18-34, Men 18-34 and Men 18-49
NBC spins the numbers for Monday, September 15.

[09/16/14 - 08:53 AM]
"Live with Kelly and Michael" Marks Its Most-Watched Premiere Week in 7 Years
Disney-ABC Domestic Television spins the numbers for the week of September 1-5.

[09/16/14 - 08:40 AM]
Monday's Broadcast Ratings: ABC, FOX Share Demo Crown
The return of "Dancing with the Stars" and the finale of "MasterChef" power their respective networks.

[09/16/14 - 08:30 AM]
NBC Finishes #1 for the Full 52-Week 2013-14 Primetime Television Season
NBC spins the numbers for the season to date.

[09/16/14 - 08:26 AM]
ABC Wins with the "Dancing" Premiere - TV's Most-Watched Series Telecast Since May
ABC spins the numbers for Monday, September 15.

[09/15/14 - 12:49 PM]
FX Rides "Sons of Anarchy" to Record Ratings
FX spins the numbers for Tuesday, September 9.

[09/15/14 - 09:36 AM]
Syfy's New Zombie Series "Z Nation" Bites Off 1.6 Million Viewers During September 12 Premiere
Syfy spins the numbers for Friday, September 12.