or


[02/12/13 - 12:31 PM]
The Hub Delivers Double- and Triple-Digit Growth for Key Original Series Versus a Year Ago and Double-Digit Growth on Saturdays Week-to-Week
The Hub spins the numbers for the week of February 4-10.

[via press release from The Hub]

HUBOOM!!!

THE HUB DELIVERS DOUBLE- AND TRIPLE-DIGIT GROWTH FOR KEY ORIGINAL SERIES VERSUS A YEAR AGO AND DOUBLE-DIGIT GROWTH ON SATURDAYS WEEK-TO-WEEK

LOS ANGELES - The Hub TV Network, the fastest growing children's cable network, delivered impressive double- and triple-digit increases versus a year ago with original episodes of "Littlest Pet Shop" and "Secret Millionaires Club," as well as with primetime movies. Additionally, The Hub is up in key measurements week-to-week on Saturdays with its Saturday Girls block from 7 a.m. - 12 noon ET, and its Huboom Saturdays programming from 12-5 p.m. ET, as well as in primetime.

The Huboom Saturday block (12-5 p.m. ET) saw week-to-week ratings gains thanks to the action-packed adventures of "Animaniacs," "Transformers Rescue Bots," "Ninja Turtles: The Next Mutation," "Superman: The Animated Series," "The Super Hero Squad Show," "Transformers Prime," "Kaijudo: Rise of the Duel Masters," and "Dan Vs."

Week-to-week increases in The Hub's Saturday Girls block (7 a.m. - 12 noon ET) were driven by fan favorites, including "Strawberry Shortcake's Berry Bitty Adventures," "Care Bears: Welcome to Care-a-Lot," "Pound Puppies," "My Little Pony Friendship is Magic," and "Littlest Pet Shop."

Versus Year Ago (all times ET):

A new episode of "Littlest Pet Shop" (Saturday, 11:30 a.m.) earned year-to-year delivery gains among Kids 2-11 (+151%, 213,000), Kids 6-11 (+65%, 99,000), Women 18-49 (+232%, 63,000), Adults 18-49 (+197%, 104,000), Persons 2+ (+157%, 357,000) and Households (+148%, 196,000).

A new episode of the special "Secret Millionaires Club" (Sunday, 9 a.m.) earned year-to-year delivery gains among Kids 2-11 (+3%, 66,000), Women 18-49 (+40%, 28,000), Adults 18-49 (+152%, 53,000), Persons 2+ (+66%, 156,000) and Households (+61%, 121,000).

The Hub's Monday night "The Great Muppet Caper" movie (8 - 10 p.m.), earned year-to-year delivery gains among Kids 2-11 (+20%, 48,000), Women 18-49 (+250%, 35,000), Adults 18-49 (+288%, 62,000), Persons 2+ (+47%, 131,000) and Households (+52%, 99,000).

The Hub's Wednesday night "The Adventures of Rocky & Bullwinkle" movie (8 - 11 p.m.), earned delivery gains against the year-to-date average among Kids 2-11 (+41%, 55,000), Adults 18-49 (+38%, 58,000) and Persons 2+ (+25%, 146,000).

In Total Day, The Hub earned year-to-year delivery gains among Kids 2-11 (+28%, 50,000), Kids 6-11 (+28%, 23,000), Women 18-49 (+47%, 22,000), Adults 18-49 (+26%, 39,000), Persons 2+ (+24%, 110,000) and Households (+13%, 72,000).

In Prime (Monday - Sunday, 8 p.m. - 11 p.m. ET), The Hub earned year-to-year delivery gains among Kids 2-11 (+14%, 50,000), Women 18-49 (+15%, 30,000), Adults 18-49 (+20%, 53,000), Persons 2+ (+15%, 144,000) and Households (+13%, 94,000).

(Source: The Nielsen Company, program based dayparts, most current, 2/4/13-2/10/13 vs. 2/6/12-2/12/12, growth by delivery)

Week-to-Week (all times ET):

Versus a week ago, Huboom Saturdays (12-5 p.m.) saw delivery gains in Kids 2-11 (+29%, 106,000), Kids 6-11 (+40%, 28,000) and Boys 6-11 (+58%, 19,000).

Saturday Girls (7 a.m.-12 noon) delivered week-to-week increases in Kids 2-11 (+2%, 126,000).

"R.L. Stine's The Haunting Hour: The Series" and "Goosebumps" (Saturday, 5-7 p.m.) were up week-to-week in Kids 2-11 (+7%, 79,000) and Kids 6-11 (+39%, 50,000).

The Friday Movie, "Zathura: A Space Adventure" (9-11 p.m.) was up versus a week ago in Kids 6-11 (+20%, 91,000), Adults 25-54 (+13%, 90,000), and Women 25-54 (+36%, 53,000).

(Source: The Nielsen Company, program based dayparts, most current, 2/4/13-2/10/13 vs. 1/28/13-2/3/13, growth by delivery)

About The Hub TV Network

THE HUB is a multi-platform joint venture between Discovery Communications (NASDAQ: DISCA, DISCB, DISCK) and Hasbro, Inc., (NASDAQ: HAS) with a goal of entertaining, enlightening, empowering and educating children and their families. The cable and satellite television network features original programming as well as content from Discovery's library of award-winning children's educational programming; from Hasbro's rich portfolio of entertainment and educational properties built during the past 90 years; and from leading third-party producers worldwide. The Hub lineup includes animated and live-action series, as well as specials, game shows, and family-favorite movies. The network extends its content through a robust and engaging online presence at www.hubworld.com. The Hub rebranded from Discovery Kids on October 10, 2010, and is available in nearly 72 million U.S. households. The Hub logo and name are trademarks of Hub Television Networks, LLC. All rights reserved.

Visit The Hub on Facebook at http://www.facebook.com/hubtvnetwork





  [february 2013]  
S
M
T
W
T
F
S
     


· DAN VS (HUB)
· KAIJUDO (HUB)
· RL STINE'S THE HAUNTING HOUR: THE SERIES (DFC)
· TRANSFORMERS: PRIME (HUB)









most recent ratings | view all posts
[12/17/14 - 11:00 AM]
Adult Swim Hits Milestone as Basic Cable's #1 Network With Young Adults for 10th Consecutive Year
Adult Swim spins the numbers for the year to date.

[12/17/14 - 10:40 AM]
ABC Is Up the Most this Season in Viewers - #1 in Non-Sports Adults 18-49
ABC spins the numbers for the season to date.

[12/17/14 - 08:48 AM]
The Finale of "The Voice 7" Hits a Non-Sports High in 18-49 for Any Network in Its Time Period Since September 30
NBC spins the numbers for Tuesday, December 16.

[12/17/14 - 08:30 AM]
Tuesday's Broadcast Ratings: "The Voice" Goes Out on Top for NBC
The Peacock's mainstay however is down 18% from its season finale a year ago.

[12/17/14 - 08:27 AM]
ABC's Second Replay This Season of "A Charlie Brown Christmas" Beats NBC's Debut of "Elf: Buddy's Musical Christmas" by Wide Margins
ABC spins the numbers for Tuesday, December 16.

[12/16/14 - 01:26 PM]
Hallmark Channel's Final Two Original Holiday Debuts Propel the Network to Rank #1 Among Women 25-54 Rating for the 6th Straight Week
The Hallmark Channel spins the numbers for the week of December 8-14.

[12/16/14 - 11:53 AM]
Syfy's "Ascension" Takes Off During First Night Premiere, Transporting 1.8 Million Total Viewers
Syfy spins the numbers for Monday, December 15.

[12/16/14 - 09:52 AM]
"60 Minutes" in Top 10 for Eighth Week in a Row
CBS spins the numbers for Sunday, December 14.

[12/16/14 - 09:41 AM]
"48 Hours: The Two Faces of Todd Winkler" Is Saturday's #1 Broadcast at 10:00 PM with Viewers
CBS spins the numbers for Saturday, December 13.

[12/16/14 - 08:44 AM]
"The Voice" Is Currently Up 16% Versus Last Week in 18-49 to Its Highest Rating Since November 17
NBC spins the numbers for Monday, December 15.

[12/16/14 - 08:31 AM]
Cowboys' 38-27 Win Over Eagles on NBC Is Most-Watched "Sunday Night Football" Game This Season
NBC further spins the numbers for Sunday, December 14.

[12/16/14 - 08:27 AM]
ABC's "The Great Christmas Light Fight" Sees 2nd-Best Numbers Ever
ABC spins the numbers for Monday, December 15.

[12/16/14 - 08:26 AM]
Monday's Broadcast Ratings: "The Voice" Continues Impressive Demo Streak
NBC's juggernaut has won Monday night for the past 13 weeks among adults 18-49.

[12/15/14 - 02:14 PM]
"Homeland" and "The Affair" Have Another Great Sunday
Showtime spins the numbers for Sunday, December 14.

[12/15/14 - 01:32 PM]
"Sons of Anarchy" Rides to Ratings Record at FX
FX spins the numbers for Tuesday, December 9 and the season to date.