or


[03/04/13 - 08:45 AM]
Debut of "All-Star Celebrity Apprentice" Out-Rates "Red Widow" Premiere in Adults 18-49 and Other Key Demographics
NBC spins the numbers for Sunday, March 3.

[via press release from NBC]

Sunday Results:

* From 9-11 p.m. ET, the debut of "All-Star Celebrity Apprentice" (1.6/4 in 18-49, 5.1 million viewers overall) out-rated ABC's two-hour premiere of "Red Widow" in adults 18-49 (with a 1.6 rating vs. a 1.4) and other key demographics. In the time period, "All-Star Celebrity Apprentice" tied for #2 among ABC, CBS, NBC and Fox in adults 18-49 and ranked #1 among those networks in adults 25-54 (with a 2.3 rating). "All-Star Celebrity Apprentice" built on NBC's results in the prior hour from 8-9 p.m. ET by 23 percent in 18-49 rating (1.6 vs. 1.3).

* For its second hour from 10-11 p.m. ET, "All-Star Celebrity Apprentice" ranked #1 among ABC, CBS and NBC in adults 18-49 as well as men and women 18-49 and adults, men and women 25-54, versus CBS's "The Mentalist" and the concluding hour of ABC's "Red Widow" premiere. "All-Star Celebrity Apprentice" led the 10 p.m. hour by a 13 percent margin in adults 18-49 (with a 1.7 rating vs. a 1.5 for "Mentalist").

* In the 10:30 lead-in to local news, "All-Star Celebrity Apprentice" generated a 14 percent margin of victory in the key news demographic of adults 25-54 (with a 2.4 rating vs. a 2.1 for CBS's second-place "Mentalist").

* From 8-9 p.m. ET, "Dateline NBC" (1.3/3 in 18-49, 6.1 million viewers overall) reported its highest 18-49 rating for a Sunday edition since January 6 and hit a Sunday season high in total viewers. From its first half-hour to its second, "Dateline NBC" grew in nearly every key ratings category, including gains of 17 percent in adults 18-49 (to a 1.4 rating from a 1.2), 18 percent in adults 25-54 (2.0 vs. 1.7) and 11 percent in total viewers (6.4 million vs. 5.8 million).

* At 7 p.m. ET, an encore "Betty White's Off Their Rockers" averaged a 0.8/2 in 18-49 and 3.6 million viewers overall, and at 7:30, a second rebroadcast of "Off Their Rockers" delivered a 0.8/2 in 18-49 and 3.3 million viewers.

NOTE: All national ratings are "live plus same day" from Nielsen Media Research unless otherwise indicated.





  [march 2013]  
S
M
T
W
T
F
S
     


· APPRENTICE, THE (NBC)
· BETTY WHITE'S OFF THEIR ROCKERS (LIFETIME)
· DATELINE NBC (NBC)
· MENTALIST, THE (CBS)
· RED WIDOW (ABC)





most recent ratings | view all posts
[06/26/16 - 09:01 AM]
Saturday's Broadcast Ratings: ABC Tops Viewers, Splits Demo Crown with NBC
The Alphabet's "In an Instant" and the Peacock's "U.S. Olympic Trials" coverage lead the night among adults 18-49.

[06/26/16 - 08:47 AM]
NBC Ties for the Saturday Primetime Win as Men's Gymnastics Scores a 7-Week Slot High
NBC spins the numbers for Saturday, June 25.

[06/25/16 - 08:55 AM]
Friday's Broadcast Ratings: ABC Wins Low Key Demo Race
ABC, NBC and CBS all finish within a few ticks among adults 18-49.

[06/25/16 - 08:27 AM]
Women's Gymnastics Championship Grows 80% Vs. Year-Ago Saturday Telecast
NBC spins the numbers for Friday, June 24.

[06/24/16 - 12:03 PM]
Travel Channel's "Expedition Unknown" Posts Highest-Rated Episode of Second Season
Travel Channel spins the numbers for Wednesday, June 22.

[06/24/16 - 09:30 AM]
"Good Witch" Season Finale Delivers Hallmark Channel's Highest-Rated and Most-Watched Episode of the Season
The Hallmark Channel further spins the numbers for Sunday, June 19.

[06/24/16 - 09:01 AM]
Thursday's Broadcast Ratings: "Big Brother" Sparks CBS Victory
The Eye claims the top spot in both total viewers and adults 18-49.

[06/23/16 - 08:30 AM]
Wednesday's Broadcast Ratings: "Big Brother" Returns on Top for CBS
The Eye snags the top spot in both total viewers and adults 18-49.

[06/22/16 - 12:23 PM]
OWN's New Original Drama Series "Greenleaf" Premieres as #1 Series Debut in Network History with Over 3 Million Viewers
OWN spins the numbers for Tuesday, June 21.

[06/22/16 - 08:55 AM]
Tuesday's Broadcast Ratings: NBC Tops Charts with "America's Got Talent"
The Peacock easily wins the night in both total viewers and adults 18-49.

[06/21/16 - 10:16 AM]
28.3 Million Tune-In for 116th U.S. Open Championship Presented by FOX Sports
FOX Sports spins the numbers for Sunday, June 19.

[06/21/16 - 08:56 AM]
Monday's Broadcast Ratings: "American Ninja Warrior" Powers NBC to Victory
The Peacock wins the night in both total viewers and adults 18-49.

[06/21/16 - 07:43 AM]
GSN's "Skin Wars: Fresh Paint" Delivers Network's Highest Competitive Reality Series Premiere Ever Among Key Female Demos
GSN further spins the numbers for Wednesday, June 15.

[06/20/16 - 12:07 PM]
Freeform's "Baby Daddy" Grows for 2nd Straight Week to Near 1-Year Highs in Total Viewers and Key Demographics
Freeform further spins the numbers for Wednesday, June 15.

[06/20/16 - 11:23 AM]
ABC's 2016 NBA Finals Game 7 Draws 30.8 Million - Biggest Game Since 1998
ABC spins the numbers for Sunday, June 19.