or


[03/25/13 - 07:46 AM]
Turner Sports and CBS Sports' Exclusive Coverage of the 2013 NCAA Division I Men's Basketball Championship is Highest Rated in 23 Years
TBS, CBS, TNT and truTV spin the numbers for their NCAA coverage to date.
[via press release from CBS]

Turner Sports and CBS Sports' Exclusive Coverage of the 2013 NCAA Division I Men's Basketball Championship is Highest Rated in 23 Years

Sunday's Third Round Coverage Highest Rated in 20 Years; Up 19% vs. 2012

CBS Sports and Turner Sports' exclusive live coverage of the 2013 NCAA Division I Men's Basketball Championship across TBS, CBS, TNT and truTV is averaging a 6.3/14 overnight rating/share, the highest rating for the opening week of the NCAA Tournament in 23 years, when the tournament expanded to its current format, according to Nielsen metered market ratings.

The networks' combined coverage, from the NCAA First Four to the completion of the third round, is up 5% vs. last year's comparable 6.0/13 rating.

Turner Sports and CBS Sports' exclusive third round coverage on Sunday, March 24 - across TBS, CBS, TNT and truTV - averaged an overnight household rating/share of 7.6/15, the highest rating for the first Sunday of the NCAA Tournament in 20 years (8.5/20 in 1993). This year's rating/share is up 19% compared with a 6.4/13 in 2012.

Sunday's coverage showed audience increases in all four telecast windows including more than 20% in three of the four:

· The first daytime telecast window (12:00-2:45 p.m. ET) averaged a 5.4/13, the highest rating for the window since 2002 (5.8/13) and an increase of 26% over last year's 4.3/11.

· The second daytime telecast window (3:00-5:15 p.m.) averaged a 7.2/15, tied with 2007 as the highest rating for the window since 2006 (7.5/16) and up 20% over last year's 6.0/13.

· The first primetime telecast window (5:15-9:15 p.m.) averaged an 11.8/22, the highest rating for the window since 1991's 12.1/24 and a 26% increase over a 9.4/18 in 2012.

· The second primetime window (8:00 p.m.-12:15 a.m.) averaged a 6.5/11, up 2% vs. a 6.4/10 in 2012.

-30-

Source: Nielsen Media Research, based on Metered Market data, Live +SD data stream. 3/19/13 to 03/24/13 vs. 03/13/12 to 03/18/12. 2013 averages based on weighted average of 4 telecast gross across CBS, TBS, TNT and truTV. Historical audiences, CBS 1991 through 2005 based on Live data. 2006 through 2010 based on Live + SD. 2003 based on CBS / ESPN average of First Round.

THE 2013 NCAA(R) DIVISION I MEN'S BASKETBALL CHAMPIONSHIP ON TBS, CBS, TNT AND truTV SCORES MOST-WATCHED FIRST WEEK IN 20 YEARS

First Week of Tournament Averages 8.9 Million Total Viewers and Delivers 7% Ratings Growth

Sunday's Third-Round Coverage is Highest Rated in 13 Years, Up 27%

CBS Sports and Turner Sports' exclusive live coverage of the 2013 NCAA Division I Men's Basketball Championship across TBS, CBS, TNT and truTV combined to deliver the most-viewed first week of the NCAA Tournament in 20 years (1993), according to Nielsen Fast National ratings.

The combined coverage averaged 8.9 million total viewers, up 9% over last year's 8.2 million.

The 2013 NCAA Tournament is averaging a HH rating/share of 5.8/12, up 7% from a 5.4/12 last year, and is the highest average rating for the Tournament's first week in 15 years (1998; 5.9/15).

Sunday's coverage averaged 11.1 million viewers, up 29% from last year's 8.6 million, making it the most watched first Sunday in 15 years.

Third-round coverage on Sunday, March 24 combined to deliver an average fast national HH rating/share of 7.1/14, up 27% from last year's 5.6/11. The 7.1/14 is the highest rating for the first Sunday of the Tournament in 13 years (7.2/17; 2000).

Third-round coverage on Sunday, March 24 scored with ratings increases across all four telecast windows:

· The first daytime telecast window (12:00-2:41 PM, ET) averaged a 5.0/12, up 39% over last year's 3.6/9, the highest rating for the window in 11 years (5.2/13; 2002).

· The second daytime telecast window (2:57-5:18 PM, ET) averaged a 6.8/14, up 26% over last year's 5.4/12, the highest rating for the window since 2006 (7.0/16).

· The first primetime telecast window (5:18-9:20 PM, ET) averaged a 10.9/20, up 31% over last year's 8.3/16, the highest rating for the window in 20 years (12.6/27; 1993).

· The second primetime window (8:01 PM-12:12 AM, ET) averaged a 5.9/10, up 4% vs. a 5.7/9 in 2012.

Social Buzz

Additionally, according to Bluefin, the opening week of the NCAA Tournament generated over 6.3 million comments across social media with comment volume up 154% over the same period last year.

Source: Nielsen Media Research, based on Fast National Data, Live +SD data stream. 3/19/13 to 03/24/13 vs. 03/13/12 to 03/18/12. 2013, 2012 and 2011 averages based on weighted average of 4 telecast gross across CBS, TBS, TNT and truTV. Historical audiences, CBS 1991 through 2005 based on Live data. 2006 through 2012 based on Live + SD. 2003 based on CBS / ESPN average of First Round. Social Media data based on Bluefin for the same dates of the Tournament.

Follow us on Twitter: @MarchMadnessTV for schedule updates and the latest NCAA Tournament broadcast news and information and with #MarchMadness





  [march 2013]  
S
M
T
W
T
F
S
     


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)




most recent ratings | view all posts
[06/28/24 - 01:01 PM]
ABC News' Special Coverage of the CNN Presidential Debate Wins Across the Board, Outdelivering Broadcast Networks by Double Digits
For the 4th straight presidential debate, ABC News was the most-watched broadcast network.
[06/28/24 - 12:38 PM]
"When Calls the Heart" Season 11 Closes as #1 Most-Watched Original Program on Entertainment Cable
What's more, the series was the #1 most-watched entertainment cable program every Sunday for 12 straight weeks with key demos.
[06/25/24 - 03:54 PM]
ESPN Delivers the Second Most-Watched Men's College World Series Finals on Record; Game 3 Second Most-Watched College Baseball Game on ESPN Platforms on Record
The 2024 Men's College World Series Finals averaged 2.82 million viewers across ESPN, ABC & ESPNU, the second most-watched on ESPN platforms on record.
[06/25/24 - 03:45 PM]
ABC News' "Nightline" Ranks No. 1 in Total Viewers vs. CBS' "After Midnight" and NBC's "Late Night with Seth Meyers" for 5th Consecutive Week
Season to date, "Nightline" is growing versus the comparable weeks last season in Total Viewers (+1% - 910,000 vs. 901,000), posting its largest overall audience in 3 years - since the 2020-2021 season.
[06/25/24 - 12:01 PM]
Netflix Top 10 Week of June 17: "Trigger Warning" Debuts at #1
Esteemed members of the Ton put their differences aside to help Season 3 of Shonda Rhimes' "Bridgerton" hold strong at #1 on the English TV List with 16.5M views.
[06/25/24 - 10:59 AM]
Sunday's Star-Studded Show on NBC & Peacock Marks Most-Watched Night of U.S. Track & Field Trials Since 2012
Highlighted by Noah Lyles' 9.83-second victory in the 100-meter final, 16-year-old Quincy Wilson's performance in the 400-meter semifinals, and commentary from Snoop Dogg, Sunday's show (8:37-11 p.m. ET), averaged 5.2 million viewers across NBC and Peacock.
[06/18/24 - 03:31 PM]
"Tamron Hall" Increases Week to Week in Households, Total Viewers and Women 25-54
For the week, "Tamron Hall" ranked as the No. 3 program among the syndicated talk shows in Women 18-49 and Women 25-54.
[06/18/24 - 03:21 PM]
"Jimmy Kimmel Live" Surges to a 5-Month High in Adults 18-49
For the week, "Jimmy Kimmel Live" ranked 31% ahead of "The Late Show with Stephen Colbert" and 62% ahead of "The Tonight Show Starring Jimmy Fallon."
[06/18/24 - 02:41 PM]
ABC's Exclusive Coverage of Boston Celtics Record-Setting NBA Finals Victory Wins Night Across All of Television and in All Key Demographics
NBA Finals Game 5 averaged 12,224,000 viewers and peaked with 13,280,000 viewers.
[06/18/24 - 01:31 PM]
"Power Book II: Ghost" Season 4 Part One Delivers Over 6.5 Million Multiplatform Viewers in Its Premiere Week Becoming One of Network's Biggest Premieres Ever
Additionally, the "Power" Universe series have now amassed a staggering 1.5 billion hours watched globally to date.
[06/18/24 - 01:02 PM]
ABC News' "Nightline" Ranks No. 1 in All Key Target Demos vs. CBS' "After Midnight" and NBC's "Late Night with Seth Meyers," Leading in Overall Viewers for 4th Consecutive Week
Season to date, "Nightline" is growing versus the comparable weeks last season in Total Viewers, posting its largest overall audience in 3 years.
[06/18/24 - 12:01 PM]
Netflix Top 10 Week of June 10: "Bridgerton" Shines at #1; "Under Paris" Enters Most Popular
The third and final season of the fantasy adventure series "Sweet Tooth" moved up the list ranking in second place (6M views) and Season 2 of the reality dating competition series "Perfect Match" made some (potentially questionable) moves to take third place (5.1M views).
[06/18/24 - 08:09 AM]
ESPN "Sunday Night Baseball Presented by Capital One" Draws More Than Two Million Viewers for Second Consecutive Week
ESPN's exclusive coverage of the Boston Red Sox decisive 9-3 victory over their longtime rivals the New York Yankees on June 16 averaged 2,070,000 viewers, peaking with 2,532,000 viewers at 9:15 p.m. ET, according to Nielsen.
[06/15/24 - 03:40 PM]
NBC Sports Delivers Most-Watched U.S. Open Second Round Since 2012
Friday's second round broadcast window on NBC and Peacock (1-7 p.m. ET) produced a Total Audience Delivery (TAD) of 2.38 million viewers, up 18% vs. 2023 and up 54% vs. 2022.

[06/14/24 - 08:05 AM]
"Mind Your Business" Reaches More Than 2 Million Households, Becomes Bounce TV's Most-Watched Original Series Premiere
The first two episodes premiered back-to-back on Bounce on Saturday, June 1, and its initial airing burst included special presentations on Bounce's sister network ION and local owned & operated Scripps networks.