Second Highest-Rated NBA Finals Game 6 Ever on ABC
Fourth Highest-Rated NBA Game in ABC History
NBA Finals Game 6 on ABC - the Miami Heat defeated the San Antonio Spurs to even the series in an overtime thriller - scored a 14.7 overnight rating, according to Nielsen. This is the second highest-rated NBA Finals Game 6 ever on ABC and the fourth highest rated game ever on the network.
Game 6 is also expected to mark the 36th consecutive time an NBA Finals telecast has won the night for all of television and is the 24th straight time it has delivered double-digit overnight ratings. The game peaked at a 19.8 rating from 11:45 p.m. - 12 a.m. ET.
Last night's game trails only Boston Celtics-Los Angeles Lakers Game 7 in 2010 (18.2), Los Angeles Lakers-Detroit Pistons Game 5 in 2004 (15.5) and Miami Heat-Dallas Mavericks Game 6 in 2011 (15.0).
NBA Finals Game 6 scored strong local ratings with a 47.6 metered market rating in San Antonio and a 35.4 in Miami. In addition, ABC's Kia NBA Countdown pre-game show delivered a strong 4.4 overnight rating, up 16 percent from the pre-game show prior to 2011 NBA Finals Game 6 (3.8).
ESPN digital growth continues
Game 6 of The Finals on ABC live through special simulcasts on ESPN3 was the largest NBA game of the season to date and of any NBA Finals game in 2012 with over 25 million total minutes and an average minute audience of 129,000 across computers, smartphones, tablets and Xbox (source: Adobe SiteCatalyst). Additionally, NBA content across ESPN digital platforms generated over 100 million total minutes, the largest single day of the NBA Playoffs and nearly half of which were consumed on mobile properties. NBA content on ESPN.com also logged an average minute audience of 22,000 (up 211 percent compared to Games 1-5).
The 2013 NBA Finals will continue with the decisive Game 7 on Thursday, June 20, at 9 p.m. on ABC, ESPN Radio, ESPN Deportes, ESPN3 and WatchESPN. The telecast will be preceded by Kia NBA Countdown at 8:30 p.m. on ABC and ESPN3.
Quick Take for Tuesday, June 18, 2013
(National Live + Same Day Program Ratings)
ABC Towers Over Tuesday in Adults 18-49 with Coverage of the
2013 NBA Finals, Earning its Highest Rating on the Night in 3 Years
ABC's 2013 "Jimmy Kimmel Live Game Night" Posts Double-Digit Year-to-Year Growth, Equaling the Annual Specials' Best-Ever Young Adult Performance
ABC's NBA Finals Broadcast is Tuesday's Definitive No. 1 TV Show, Scoring the
Best Numbers Yet for the Series and Qualifying the Net's 2nd-Highest-Ever Game 6
Game 6 is TV's Top-Rated Adult 18-49 Telecast Since ABC's "Oscars" in February
Tuesday Night (8:00-11:00 p.m.)
Towering over Tuesday with its continuing coverage of the 2013 NBA Finals (Miami-San Antonio Game 6), ABC won the night by 31% in Adults 18-49 over runner-up NBC with the 2-hour season finale of "The Voice" coming out of "America's Got Talent" (5.1/15 vs. 3.9/11). The Net has posted dominant victories on all 6 nights of the 2013 NBA Finals among Adults 18-49.
· Spiking 21% week to week, ABC scored its highest-rated Tuesday in 3 years with Adults 18-49 - since 06/15/10.
"Jimmy Kimmel Live Game Night 6" (Various Time Periods)
Airing around the NBA Finals in various time periods across the country, ABC's "Jimmy Kimmel Live Game Night" (3.6 million and 1.2/4) marked its 2nd-most-watched telecast and tied its top Adult 18-49 number for a "Game Night 6."
· On average, the 2013 "Jimmy Kimmel Live Game Night" specials are up by double digits over last year's averages in Total Viewers (+10% - 3.4 million vs. 3.1 million) and Adults 18-49 (+10% -1.1/4 vs. 1.0/4), posting the annual program's 2nd-largest audience and equaling its highest young adult delivery.
"NBA Finals on ABC Game 6" (9:00 p.m. - 12:19 a.m. E.T.)
With the San Antonio Spurs at the Miami Heat, ABC's 2013 NBA Finals Game 6 put up the biggest numbers yet for the series and was Tuesday's definitive No. 1 television program in Total Viewers (20.6 million) and across each of the key Adult demographics: AD18-34 (8.7/28), AD18-49 (8.5/25) and AD25-54 (8.6/22). It was the 6th straight telecast for the 2013 NBA Finals to qualify as the No. 1 TV program of the night. In fact in Adults 18-49, Game 6 of the 2013 NBA Finals stands as TV's top-rated telecast in nearly 4 months - since ABC's "Academy Awards" broadcast in February on 02/24/13. In an overtime thriller, Miami defeated San Antonio 103-100 to tie the series 3-3 and force a deciding Game 7 on Thursday night.
· In Total Viewers and all key Adults (AD18-34/AD18-49/AD25-54), it was ABC's 2nd-biggest-ever Game 6. In addition, it was ABC's 4th-most-watched NBA Finals game in its history, trailing only series clinching games in 2004, 2010 and 2011 - ABC began carriage of NBA Finals in 2003.
Source: The Nielsen Company (National, Live + Same Day Program Ratings), 06/18/13.