or


[06/24/13 - 11:39 AM]
Discovery Channel's "Skywire Live with Nik Wallenda" Thrusts Discovery Channel Into New Stratospheres and Smashes Television, Live, Social Media and Digital Ratings Records
Discovery spins the numbers for Sunday, June 23.

[via press release from Discovery]

DISCOVERY CHANNEL'S "SKYWIRE LIVE WITH NIK WALLENDA" THRUSTS DISCOVERY CHANNEL INTO NEW STRATOSPHERES AND SMASHES TELEVISION, LIVE, SOCIAL MEDIA AND DIGITAL RATINGS RECORDS

Special Grabs 7.72 HH, 5.87 P25-54 and 12.98 Million Total Viewers During The Walk

Last night's much anticipated premiere of SKYWIRE LIVE WITH NIK WALLENDA, with tightrope walker Nik Wallenda, "The King of the High Wire," making history as the first person ever to cross over the Grand Canyon, delivered 8.5 million total viewers P2+ from 8-10:20PM, and a whopping 13 million total viewers P2+ during the walk segment, shattering ratings records across numerous platforms, including social media where it generated 1.3 million tweets driving it to become the #1 most social show across broadcast and cable in the U.S.

The SKYWIRE LIVE WITH NIK WALLENDA pre-show from 8-9:10PM averaged 3.86 HH, 2.67 P25-54 and 6.25 million total viewers P2+ while the SKYWIRE LIVE WITH NIK WALLENDA main event from 9:10-10:20PM averaged 6.43 HH, 4.77 P25-54 and delivered 10.68 million total viewers P2+. The Walk segment from 9:38PM-10:01PM averaged 7.72 HH, 5.87 P25-54 and delivered 12.98 million total viewers P2+.

Discovery Channel delivered its fourth best Prime Time average ever with SKYWIRE LIVE WITH NIK WALLENDA and NAKED AND AFRAID. It was the best night for the network since July 2010.

Earning a 4.77 P25-54, the SKYWIRE LIVE WITH NIK WALLENDA main event from 9:10-10:20PM ranks as Discovery's highest-rated live event in all key demos. It's also the highest-rated special since Walking with Dinosaurs (7.99 HH / 6.16 P25-54) and Raising the Mammoth (7.84 HH / 6.40 P25-54) in March/April 2000. It bested iconic Discovery specials including: Planet Earth, LIFE, Flight That Fought Back and Nefertiti Resurrected. It stands as the #3 Discovery special of all time in multiple key demos including: HH, P2+, P18+, P/M/W25-54 and P/M/W18-49 ratings and delivery.

SKYWIRE LIVE WITH NIK WALLENDA had the world buzzing online and broke records for Discovery Channel and beyond, with the historic event generating 1.3M Tweets on Sunday and the special ranking as the #1 most social show across broadcast and cable in the U.S. according to Bluefin Signals, SocialGuide and Trendrr. As Wallenda completed his walk, Twitter volume peaked at 10:01pm ET with 39,618 Tweets/minute. Twitter buzz surged in the 9-10PM hour with 647,917 Tweets, and total Tweets for the day resulted in 1.22B potential impressions. SKYWIRE LIVE generated numerous Worldwide, U.S. and other national Twitter Trending Topics, with #skywire generating 1M mentions for the day and the special holding seven of the trending topics worldwide at 10:08PM. According to Bluefin Signals, SKYWIRE LIVE also drove 71% of all social media comments surrounding TV in primetime on Sunday. Additionally, Discovery Channel's premiere of NAKED AND AFRAID, following SKYWIRE LIVE, trended at #1 in the U.S. and Worldwide and SHARK WEEK shared the spotlight on Twitter thanks to a new promo that debuted last night, with #SharkWeek, #SnuffyTheSeal and Poor Snuffy all trending in the U.S.

Wired In, the online multiplatform experience at SkywireLive.com, invited viewers "backstage" with host Chris Jacobs providing real-time social updates during programming breaks and five additional camera angles - including two on Wallenda - during the walk. The engaging multi-camera offering generated more than 2.1M streams on Sunday, peaking at 322,000 concurrent streams. Since the launch of SkywireLive.com, the site has generated more than 6.8M page views (4.4M on Sunday) and brought in 4.8M visitors (2.9M on Sunday) with compelling short-form video, vertigo-inducing Take the Walk 360-degree interactive and more.

SKYWIRE LIVE WITH NIK WALLENDA was seen live in 178 countries across Europe, Africa, the Middle East, the Americas, and Asia Pacific.

Last night's premiere of NAKED AND AFRAID from 10:20-11:20PM delivered 2.75 HH, 2.06 P25-54, and 4.16m P2+. It is the highest rated series premiere in 2013, and the second highest series premiere in the history of the network, behind only the 2012 series premiere of Amish Mafia. An all new episode of NAKED AND AFRAID will air in its regular timeslot on Sunday, June 30 from 10-11PM.

All Times Eastern/Pacific





  [june 2013]  
S
M
T
W
T
F
S
      


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





most recent ratings | view all posts
[01/21/25 - 12:00 PM]
Netflix Top 10 Week of Jan. 13: "Back in Action" Hits the Mark with Chart-Topping Debut
There was plenty of love for "XO, Kitty's" second season, which premiered on January 16 and debuted at No. 2 on the English TV list with 14.2 million views.

[01/21/25 - 08:54 AM]
NBC Sports Delivers Its Fourth-Largest NFL Divisional Playoff Audience on Record as Rams-Eagles Averages 37.8 Million Viewers on NBC & Peacock
The audience for Rams-Eagles peaked with an average of 47.5 million viewers from 6:00-6:11 p.m. ET.

[01/19/25 - 01:31 PM]
FOX Sports Delivers 33.6 Million Viewers for Commanders-Lions NFC Divisional Game
Saturday's NFC Divisional showdown is projected to peak at 35.7 million viewers from 9:30-9:45 PM ET.

[01/17/25 - 03:39 PM]
"Shifting Gears" Brings Tim Allen Back to ABC and Hulu in Style with 17 Million Total Audience to Date
"Shifting Gears" stood as ABC's strongest series debut in over six years - since 10/16/18 with "The Conners," and marks the most-watched ABC series premiere on streaming to date, based on views in its first seven days on Hulu and Hulu on Disney+.

[01/16/25 - 04:01 PM]
NBC and Peacock's 2024 Holiday Programming Reached 88 Million People from Thanksgiving to New Year's Day
The Macy's Thanksgiving Day Parade was the #1 show of the holiday season.

[01/16/25 - 03:38 PM]
ABC Tuesday Dramas "Will Trent," "High Potential" and "The Rookie" Return with Stellar, Record-Setting Results
Both "Will Trent" and "The Rookie" achieved all-time streaming highs for their premiere episodes over seven days.

[01/16/25 - 01:45 PM]
Third Season of Peacock Original "The Traitors" Debuts as #1 Unscripted Series in the U.S. Across All Platforms
499 million minutes were consumed for the entire series for the week of January 6-12.

[01/15/25 - 02:35 PM]
TGL Presented by SoFi Match 2 on ESPN Draws Average of 1 Million Viewers, Up 9 Percent Over Match 1
With Tiger Woods making his playing debut, viewership peaked at 1.1 million from 8:30-8:45 p.m. ET and held steady in the 1 million range from 7:30 p.m. until past 9 p.m.

[01/14/25 - 12:31 PM]
Prime Video's First-Ever NFL Playoff Game Attracted the Most Concurrent Viewers Ever to the Service
Said news caps off a historic 2024-2025 campaign for the service.

[01/14/25 - 12:00 PM]
Netflix Top 10 Week of Jan. 6: "Squid Game" Season 2 Keeps Winning, While "Missing You" Doesn't Miss
"American Primeval" - the historical drama based on real-life events during the 1857 Utah War - arrived at the No. 2 spot with 10.4 million views.

[01/14/25 - 07:43 AM]
FOX Delivers Most-Watched Telecast of the Week with NFL Wild Card Game
The audience peaked with 39,510,000 viewers from 7:00-7:15 PM ET.

[01/13/25 - 04:05 PM]
ESPN's Presentations of College Football Playoff Semifinals at Goodyear Cotton Bowl Classic and Capital One Orange Bowl Score Multi-Year Viewership Highs
The games averaged 20.6 million and 17.8 million viewers, respectively.

[01/10/25 - 08:31 AM]
Cleveland Cavaliers Victory Over Oklahoma City Thunder on ESPN Averaged 1.87 Million Viewers
Wednesday's coverage peaked at 2.5 million viewers.

[01/09/25 - 08:32 AM]
ESPN's College Football Bowl Viewership Reaches Record Highs for 2024-25 Season
The 33 non-College Football Playoff bowls averaged 2.7 million viewers, marking a 14 percent year-over-year increase and the largest audience since the 2019-20 season.

[01/09/25 - 07:00 AM]
WWE "RAW" Wrestles Up 4.9M Global Views for Netflix Debut
The inaugural event on Netflix averaged 2.6 million households (Live+SD) in the US, according to VideoAmp, which is 116% higher than "RAW's" average 2024 US audience of 1.2 million households, and higher than any other "Monday Night RAW" broadcast in the past five years.