[07/24/13 - 02:57 PM]
Soaring by Double Digits Week to Week, "Pretty Little Liars" Is Tuesday's #1 TV Telecast in Females 12-34 for 6th Time in 7 Weeks
ABC Family spins the numbers for Tuesday, July 23.

[via press release from ABC Family]

Ratings Highlights for Tuesday, July 23, 2013 - Final National Ratings

Soaring by Double Digits Week to Week, "Pretty Little Liars" is Tuesday's #1 TV Telecast in Females 12-34 for 6th Time in 7 Weeks; Sweeps Cable TV's 8 O'Clock Hour Across All Target Demos for 3rd Straight Week

"Twisted" is Cable TV's #1 Telecast at 9 O'Clock in Target Millennials; Tuesday's #2 TV Telecast in Female Teens for 5th Consecutive Week

"Pretty Little Liars" (8:00-9:00 p.m.)

Surging by double digits week to week, "Pretty Little Liars" ranked as Tuesday's #1 TV telecast in Females 12-34 (1.57 million/3.4 rating) for the 6th time in 7 weeks, the #1 TV telecast for the 7th consecutive week in Female Teens (661,000/5.6 rating), and the #1 cable TV telecast in Adults 18-34 (1.22 million/1.8 rating), Women 18-34 (912,000/2.7 rating), Women 18-49 (1.23 million/1.9 rating) and Viewers 12-34 (1.92 million/2.1 rating).

· At 8 p.m., "Pretty Little Liars" was TV's #1 telecast in Women 18-34 and Females 12-34 for the 7th week in a row, also ranking #1 across all TV in Adults 18-34, Women 18-49 and Viewers 12-34, and was the #1 cable TV telecast in Adults 18-49 (1.61 million/1.3 rating).

· This marked the series' 3rd week running registering a clean sweep across all cable in the hour across target 18-34, 18-49 and 12-34 measures.

· Week to week, "Pretty Little Liars" soared by double digits in core demos, including by 21% in Total Viewers (2.86 million vs. 2.35 million), by 21% in Adults 18-34 (1.22 million vs. 1.01 million), by 30% in Adults 18-49 (1.61 million vs. 1.23 million) and by 17% in Viewers 12-34 (1.92 million vs. 1.65 million).

· Half-way through the season, "Pretty Little Liars" is pacing for its best summer season on record in Adults 18-34, Women 18-34, Adults 18-49 and Women 18-49.

"Twisted" (9:00-10:00 p.m.)

At 9 p.m., "Twisted" qualified as cable TV's #1 telecast in the hour in Viewers 12-34 (989,000/1.1 rating) and Females 12-34 (859,000/1.9 rating), the #1 TV telecast in Female Teens (463,000/3.9 rating) and the #2 original cable TV telecast in Adults 18-34 (497,000/0.7 rating) and Women 18-34 (396,000/1.2 rating). Notably, "Twisted" climbed to a series high in Teens 12-17 (492,000/2.0 rating), and to its #2 telecast to date in Female Teens (421,000/3.6 rating).

· "Twisted" stood as Tuesday's #2 TV telecast in Female Teens for the 5th consecutive week and was the #2 scripted cable TV telecast in Females 12-34, behind only "Pretty Little Liars."

Source: NTI Live + Same Day, 7/23/13.

  [july 2013]  


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