DISCOVERY CHANNEL'S "GOLD RUSH: SOUTH AMERICA" DELIVERS #1 IN ALL OF TELEVISION AMONG MEN ON AUGUST 9
New Episode of GOLD RUSH: SOUTH AMERICA Grabbed 2.43 Million Viewers
August 12, 2013
(SILVER SRPING, MD) Discovery Channel's Gold Rush: South America at 9PM* was the #1 program in ALL OF TELEVISION among Men 25-54/18-49 delivery (no exclusions) beating ALL cable and broadcast, earning a 1.68 HH / 1.50 P25-54 / 1.19 P18-49 AA% and delivering an average of 2.43 million total viewers P2+ on Friday, August 9th. The series was the top cable program on Friday in Prime among Persons/Men 25-54 and Persons/Men 18-49 delivery (excluding sports).
In addition, Discovery Channel was the #1 non-sports cable network among Persons and Men 25-54/18-49 and the #3 network in ALL OF TELEVISION in Prime among Men 25-54 delivery, behind only sports on NBC and NFLN, during Friday prime.
A new episode of Gold Rush: South America airs Friday, August 16th at 9 PM.
(*) All Times Eastern/Pacific