or


[08/20/13 - 08:35 AM]
ABC's "Mistresses" Spikes Over Its Lead-in and Continues to Improve Its Time Slot
ABC spins the numbers for Monday, August 19.

[via press release from ABC]

ABC's "Mistresses" Spikes Over Its Lead-in and Continues to Improve Its Time Slot

Spiking 43% over its lead-in at 10pm in Adults 18-49, ABC's Mistresses returned after being pre-empted for 2 weeks to dominate NBC's Siberia in the hour (+43%), which fell from its lead-in. In addition, Mistresses continued to improve its time period for ABC over the year-ago night with original programming, growing the hour by 75% in viewers and by 43% in young adults. On average, the new ABC drama has boosted its slot year to year by strong margins in both Total Viewers (+47%) and Adults 18-49 (+73%).

Quick Take for Monday, August 19, 2013 (Fast Affiliate Live +Same Day Ratings)

ABC's "Mistresses" Beats NBC's "Siberia" by 43% in Adults 18-49

On Average, ABC's "Mistresses" is Significantly Improving the 10pm Time Period Year to Year by 47% in Total Viewers and 73% in Adults 18-49

"Mistress" (10:00-11:00 p.m.)

Spiking 43% over its lead-in at 10:00 p.m. in Adults 18-49, ABC's "Mistresses" returned after being pre-empted for 2 weeks to dominate NBC's "Siberia" in the hour (+43% - 1.0/3 vs. 0.7/2), which fell from its lead-in. In addition, "Mistresses" continued to improve its time period for ABC over the year-ago night with original programming, growing the hour by 75% in viewers and by 43% in young adults (2.0 million and 0.7/2, respectively, with "The Glass House" on 8/20/12). On average, the new ABC drama has boosted its slot year to year by strong margins in both Total Viewers (+47%) and Adults 18-49 (+73%).

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 48% currently, from 45% at the same point in 2012. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: The Nielsen Company, Fast Affiliate Live + Same Day Ratings, 8/19/13.





  [august 2013]  
S
M
T
W
T
F
S
    


· MISTRESSES (ABC)
· SIBERIA (NBC)











most recent ratings | view all posts
[03/05/15 - 09:33 AM]
Series Premiere of "CSI: Cyber" Posts Significant Gains in the Time Period and Versus Year Ago
CBS spins the numbers for Wednesday, March 4.

[03/05/15 - 08:30 AM]
Wednesday's Broadcast Ratings: "Empire" Remains Unstoppable for FOX
The network's juggernaut climbs to a 5.7 rating among adults 18-49.

[03/04/15 - 08:50 AM]
NBC Dominates the Night, "Voice" Delivers Its Second-Most-Watched Tuesday Ever
NBC spins the numbers for Tuesday, March 3.

[03/04/15 - 08:37 AM]
Tuesday's Broadcast Ratings: "The Voice," "Chicago Fire" Claim Top Spots
The latter gets a boost from a two-hour edition of the former.

[03/03/15 - 03:12 PM]
"Ellen's Design Challenge" Among Highest-Rated Series in HGTV History
HGTV spins the numbers for Monday, March 2.

[03/03/15 - 02:22 PM]
Social Media Powerhouse ABC Family Delivers During February 2015 Driven by "Pretty Little Liars" and "The Fosters"
ABC Family spins the digital numbers for the month of February.

[03/03/15 - 12:56 PM]
TNT Ranks as Basic Cable's #1 Network in Primetime Live + 7 Delivery of Total Viewers, Adults 18-34 and Adults 18-49
Turner further spins the numbers for the week of February 9-15.

[03/03/15 - 12:54 PM]
"48 Hours: Blaming Melissa" Is Saturday's #1 Program with Viewers and Adults 25-54
CBS spins the numbers for Saturday, February 28.

[03/03/15 - 12:37 PM]
Science Channel Skyrockets in February, Charts Best Month Ever
Science Channel spins the numbers for the month of February.

[03/03/15 - 09:29 AM]
"60 Minutes" Make the Top 10 for the 13th Time This Season
CBS spins the numbers for Sunday, March 1.

[03/03/15 - 08:48 AM]
"The Voice" Is Monday's #1 Telecast by a 58% Margin in 18-49 and 4.8 Million Viewers Overall
NBC spins the numbers for Monday, March 2.

[03/03/15 - 08:34 AM]
Monday's Broadcast Ratings: "The Voice" Continues Its Reign for NBC
The Peacock leads the night among both total viewers and adults 18-49.

[03/03/15 - 08:23 AM]
"The Bachelor: The Women Tell All" Grows from Its Year-Ago Telecast in Adults 18-49
ABC spins the numbers for Monday, March 2.

[03/03/15 - 08:03 AM]
"Live with Kelly and Michael" Builds to Its Strongest Week in More Than 1 Year
Disney/ABC Domestic Television spins the numbers for the week of February 16-20.

[03/02/15 - 12:13 PM]
Viewers Spellbound by "Good Witch," Hallmark Channel's Newest Primetime Original Series
The Hallmark Channel spins the numbers for Saturday, February 28.