or


[08/21/13 - 07:25 AM]
Adult Swim Achieves First-Time #1 Primetime Ranking Among Coveted Adults & Men 18-34, Setting New Records for Summer 2013
Adult Swim spins the numbers for the summer to date.

[via press release from Adult Swim]

Adult Swim Achieves First-Time #1 Primetime Ranking Among Coveted Adults & Men 18-34, Setting New Records for Summer 2013

For Seven Straight Months, Total Day Delivery Average Also Ranks #1 with Adults 18-34 & 18-49, Men 18-34, 18-49 & 18-24

As summer 2013 draws to a close, Adult Swim for the first time in its history will rank #1 among basic cable networks for Primetime delivery of adults 18-34 and men 18-34, according to Nielsen Media Research. The young adult-targeted network also is on track to making summer 2013 its most-watched summer in its history for Total Day delivery of adults 18-34, 18-49 and 18-24, and men 18-34 and 18-24. Compared to the same time period in 2012, Adult Swim's average Primetime delivery performance expanded by significant double-digits, ranging between 13% and 29%.

Similarly, for the seventh month in a row (February-August 2013), Adult Swim's average Total Day delivery performance ranked #1 across all basic cable networks among adults 18-34, 18-49 & 18-24 and men 18-34, 18-49 and 18-24. Average Total Day delivery also grew across the board, ranging between 6% and 16%. The network also increased its Total Day lead over summer 2013's second place cable network (ESPN) among men 18-34 (by 125%) and men 18-49 (by 61%). Original programming as well - including The Venture Bros. (5th Season), Primetime Emmy-winning Childrens Hospital (5th Season) and NTSF:SD:SUV:: (3rd Season) - grew targeted deliveries significantly with new episode premieres during the summer time period.

Highlights of Adult Swim's summer 2013 performance, compared to the same 2012 time period, include the following:

PRIMETIME

· Adults 18-34 average delivery (555,000) increased by 19%, and ratings (0.8) by 14%

· Adults 18-49 average delivery (779,000) increased by 14%, and ratings (0.6) by 20%

· Adults 18-24 average delivery (287,000) increased by 25%, and ratings (1.0) by 25%

· Men 18-34 average delivery (304,000) increased by 18%, and ratings (0.9) by 13%

· Men 18-49 average delivery (407,000) increased by 13%, and ratings (0.6) were unchanged

· Men 18-24 average delivery (161,000) increased by 29%, and ratings (1.1) by 22%

· Total Viewers 2+ average delivery (1,490,000) and ratings (0.5) were unchanged

TOTAL DAY

· Adults 18-34 average delivery (564,000) increased by 11%, and ratings (0.8) by 14%

· Adults 18-49 average delivery (766,000) increased by 9%, and ratings (0.6) were unchanged

· Adults 18-24 average delivery (318,000) increased by 16%, and ratings (1.1) by 10%

· Men 18-34 average delivery (329,000) increased by 10%, and ratings (1.0) by 11%

· Men 18-49 average delivery (431,000) increased by 6%, and ratings (0.7) by 17%

· Men 18-24 average delivery (187,000) increased by 15%, and ratings (1.3) by 18%

· Total Viewers 2+ average delivery (1,367,000) and ratings (0.5) were unchanged

Among Adult Swim's original programming, Childrens Hospital (Thursdays, 12 a.m.) - winner of the 2012 Primetime Emmy Award for Outstanding Special Class Short-format Live-Action Entertainment Program - presented new episodes of its 5th season that earned mostly double-digit delivery gains among targeted demos, ranging between 7% and 21%. Returning original series The Venture Bros. (Sunday, 12 a.m.) ranked #1 on basic cable across summer 2013 in the timeslot among all targeted male demos 18-24, 18-34 & 18-49, with new episodes increasing average delivery of these same demos by double digits - between 38% and 54% - vs. the same time period in 2012. And NTSF:SD:SUV:: also presented new episodes that increased delivery of targeted adults and young men by significant double-digit gains (19% - 29%).

Adult Swim (AdultSwim.com), launched in 2001, is Turner Broadcasting System, Inc.'s network offering original and acquired animated and live-action series for young adults. Airing nightly from 9 p.m. to 6 a.m. (ET/PT), Adult Swim is basic cable's #1 network with persons 18-34 and 18-49, and is seen in 99 million U.S. homes.

Turner Broadcasting System, Inc., a Time Warner company, creates and programs branded news, entertainment, animation and young adult media environments on television and other platforms for consumers around the world.

-30-

RATING PERIOD: 5/27/13 - 8/18/13 vs. 5/28/12 - 8/19/12

SOURCE: Nielsen Media Research based on Live+7 blended with Live+ SD most current data. Rankers based on 3 telecasts minimum.

NOTES: All ratings based on Total U.S. Television Universe of 115,000,000 homes.





  [august 2013]  
S
M
T
W
T
F
S
    


· CHILDRENS HOSPITAL (ADULT SWIM)
· NTSF:SD:SUV:: (ADULT SWIM)
· VENTURE BROS, THE (ADULT SWIM)





most recent ratings | view all posts
[12/05/25 - 03:31 PM]
ABC News' "Nightline" Ranks No. 1 in Total Viewers
"Nightline" improved on the previous week in Total Viewers and Adults 18-49, hitting nine-week highs in both measures.

[12/05/25 - 02:05 PM]
ESPN Networks Deliver Best College Football Regular Season Since 2011; "College GameDay Built by The Home Depot" Scores Most-Watched Season Ever
ESPN networks aired the most-watched game in 34 of 42 key Saturday windows, including seven of 14 noon windows, 13 of 14 late afternoon windows and all 14 prime windows.

[12/05/25 - 12:35 PM]
2025 CFB Viewership Surges on FOX & FS1
The 2025 regular season wrapped with big numbers for "Big Noon Saturday," "Big Noon Kickoff" and more - including year-over-year gains across the board.

[12/05/25 - 11:00 AM]
CBS Premiere Week Episodes Post Gains and Lead In Live Plus 35-Day Multiplatform Viewership
"Tracker" delivered 17.3 million viewers, up +6% versus its year-ago premiere.

[12/05/25 - 08:45 AM]
ESPN Delivered Most-Watched Women's College Volleyball Season on Record
Said coverage averaged 190,000 viewers, up 36% from the 2024 season.

[12/04/25 - 04:19 PM]
"College GameDay Built By The Home Depot" Delivers Second-Best Regular Season Episode Ever; ESPN Scores Best Rivalry Week Since 2012
The Lone Star Showdown drew over 13 million viewers, peaking with 14.3 million viewers.

[12/04/25 - 03:45 PM]
"Big Noon Kickoff" Scores 4.36 Million Viewers on FOX
The 2025 season was "Big Noon Kickoff's" most-watched season in history.

[12/04/25 - 02:41 PM]
18.4M Viewers Tuned in for Ohio State-Michigan on FOX
Ohio State's win over Michigan scored 18,424,000 viewers on FOX.

[12/04/25 - 02:28 PM]
Record Audience Watches Formula 1 Qatar Grand Prix on ESPN2
The November 30 telecast earned an average audience of 1.4 million viewers, the largest audience ever to watch the event on U.S. television.

[12/03/25 - 11:59 AM]
"9-1-1: Nashville" Season Premiere Catapults to Over 19 Million Total Viewers
Over 35 days, ABC's Thursday night drama premieres amassed impressive audiences based on competitive cross-platform broadcast series rankings, with all three dramas landing in the Top 10 among Adults 18-49.

[12/03/25 - 08:57 AM]
Record NFL Viewership Caps Thanksgiving Night on NBC, Peacock, and Telemundo
Bengals-Ravens is the most-watched Thanksgiving night NFL game ever with an average of 28.4 million viewers.

[12/03/25 - 08:55 AM]
"NFL on CBS" Shatters Record for Most-Watched Regular-Season Game in NFL History with More Than 57 Million Viewers
Viewership peaked with 61.357 million viewers for the game's thrilling conclusion (7:45-8:00 PM ET).

[12/03/25 - 08:49 AM]
FOX Sports Feasts on Thanksgiving Day with 47.7 Million Viewers for Packers-Lions
Viewership peaked with 57,957,000 viewers from 4:00-4:15 PM ET.

[12/03/25 - 08:47 AM]
Most-Watched NBA on ESPN Thanksgiving Eve in Six Years
The inaugural tripleheader averaged 2,099,000 viewers, up 54 percent from last year's Thanksgiving Eve doubleheader, according to Nielsen Big Data + Panel.

[12/02/25 - 12:01 PM]
Netflix Top 10: Week of November 24 - "Stranger Things" Escapes the Upside Down to Take No. 1 in This Week's Top 10
The series returned last week with Volume 1 of its fifth and final season, touting the biggest premiere week ever for an English language show in the history of Netflix, amassing 59.6 million views and securing No. 1 on the English TV list.