or


[08/21/13 - 07:25 AM]
Adult Swim Achieves First-Time #1 Primetime Ranking Among Coveted Adults & Men 18-34, Setting New Records for Summer 2013
Adult Swim spins the numbers for the summer to date.
[via press release from Adult Swim]

Adult Swim Achieves First-Time #1 Primetime Ranking Among Coveted Adults & Men 18-34, Setting New Records for Summer 2013

For Seven Straight Months, Total Day Delivery Average Also Ranks #1 with Adults 18-34 & 18-49, Men 18-34, 18-49 & 18-24

As summer 2013 draws to a close, Adult Swim for the first time in its history will rank #1 among basic cable networks for Primetime delivery of adults 18-34 and men 18-34, according to Nielsen Media Research. The young adult-targeted network also is on track to making summer 2013 its most-watched summer in its history for Total Day delivery of adults 18-34, 18-49 and 18-24, and men 18-34 and 18-24. Compared to the same time period in 2012, Adult Swim's average Primetime delivery performance expanded by significant double-digits, ranging between 13% and 29%.

Similarly, for the seventh month in a row (February-August 2013), Adult Swim's average Total Day delivery performance ranked #1 across all basic cable networks among adults 18-34, 18-49 & 18-24 and men 18-34, 18-49 and 18-24. Average Total Day delivery also grew across the board, ranging between 6% and 16%. The network also increased its Total Day lead over summer 2013's second place cable network (ESPN) among men 18-34 (by 125%) and men 18-49 (by 61%). Original programming as well - including The Venture Bros. (5th Season), Primetime Emmy-winning Childrens Hospital (5th Season) and NTSF:SD:SUV:: (3rd Season) - grew targeted deliveries significantly with new episode premieres during the summer time period.

Highlights of Adult Swim's summer 2013 performance, compared to the same 2012 time period, include the following:

PRIMETIME

· Adults 18-34 average delivery (555,000) increased by 19%, and ratings (0.8) by 14%

· Adults 18-49 average delivery (779,000) increased by 14%, and ratings (0.6) by 20%

· Adults 18-24 average delivery (287,000) increased by 25%, and ratings (1.0) by 25%

· Men 18-34 average delivery (304,000) increased by 18%, and ratings (0.9) by 13%

· Men 18-49 average delivery (407,000) increased by 13%, and ratings (0.6) were unchanged

· Men 18-24 average delivery (161,000) increased by 29%, and ratings (1.1) by 22%

· Total Viewers 2+ average delivery (1,490,000) and ratings (0.5) were unchanged

TOTAL DAY

· Adults 18-34 average delivery (564,000) increased by 11%, and ratings (0.8) by 14%

· Adults 18-49 average delivery (766,000) increased by 9%, and ratings (0.6) were unchanged

· Adults 18-24 average delivery (318,000) increased by 16%, and ratings (1.1) by 10%

· Men 18-34 average delivery (329,000) increased by 10%, and ratings (1.0) by 11%

· Men 18-49 average delivery (431,000) increased by 6%, and ratings (0.7) by 17%

· Men 18-24 average delivery (187,000) increased by 15%, and ratings (1.3) by 18%

· Total Viewers 2+ average delivery (1,367,000) and ratings (0.5) were unchanged

Among Adult Swim's original programming, Childrens Hospital (Thursdays, 12 a.m.) - winner of the 2012 Primetime Emmy Award for Outstanding Special Class Short-format Live-Action Entertainment Program - presented new episodes of its 5th season that earned mostly double-digit delivery gains among targeted demos, ranging between 7% and 21%. Returning original series The Venture Bros. (Sunday, 12 a.m.) ranked #1 on basic cable across summer 2013 in the timeslot among all targeted male demos 18-24, 18-34 & 18-49, with new episodes increasing average delivery of these same demos by double digits - between 38% and 54% - vs. the same time period in 2012. And NTSF:SD:SUV:: also presented new episodes that increased delivery of targeted adults and young men by significant double-digit gains (19% - 29%).

Adult Swim (AdultSwim.com), launched in 2001, is Turner Broadcasting System, Inc.'s network offering original and acquired animated and live-action series for young adults. Airing nightly from 9 p.m. to 6 a.m. (ET/PT), Adult Swim is basic cable's #1 network with persons 18-34 and 18-49, and is seen in 99 million U.S. homes.

Turner Broadcasting System, Inc., a Time Warner company, creates and programs branded news, entertainment, animation and young adult media environments on television and other platforms for consumers around the world.

-30-

RATING PERIOD: 5/27/13 - 8/18/13 vs. 5/28/12 - 8/19/12

SOURCE: Nielsen Media Research based on Live+7 blended with Live+ SD most current data. Rankers based on 3 telecasts minimum.

NOTES: All ratings based on Total U.S. Television Universe of 115,000,000 homes.





  [august 2013]  
S
M
T
W
T
F
S
    


· CHILDRENS HOSPITAL (ADULT SWIM)
· NTSF:SD:SUV:: (ADULT SWIM)
· VENTURE BROS, THE (ADULT SWIM)




most recent ratings | view all posts
[08/12/25 - 07:44 AM]
August 10 Edition of ESPN "Sunday Night Baseball Presented by Capital One" Draws Nearly Two Million Viewers for Chicago Cubs vs. St. Louis Cardinals Game
The audience peaked with 2,115,000 viewers at 9:15 p.m. ET.
[08/08/25 - 09:10 AM]
"Live with Kelly and Mark" Notches Summertime Win with Best Total Viewer Audience in Over Three Months
In addition, the show earned its best rating among Households in nine weeks and its best numbers among both Women 18-49 and Women 25-54 in five weeks.
[08/05/25 - 12:01 PM]
Netflix Top 10 Week of July 28: "Happy Gilmore 2" Continues to Swing Big at No. 1 in This Week's Top 10
The Yosemite National Park-set thriller "Untamed" maintained the No. 1 spot on the English TV List for a third week with another 12.2 million views added to its accumulated 59.6 million total.
[08/05/25 - 11:01 AM]
ESPN's "Sunday Night Baseball" Featuring the Detroit Tigers vs. Philadelphia Phillies Averaged 2 Million Viewers - Up 72% from Last Year's Comparable Game
"Sunday Night Baseball" is averaging 1,680,000 million viewers, up seven percent from last year.

[08/05/25 - 10:27 AM]
ABC Airs One of Its Most-Watched WNBA Games This Season
The Indiana Fever's win over the Seattle Storm averaged 1.6 million viewers, peaking with 2.0 million.
[08/01/25 - 01:56 PM]
Matt Damon and Ken Jennings' Million Dollar Win Scores Big in Ratings for "Who Wants to Be a Millionaire"
The series owns ABC's top two entertainment telecasts in Total Viewers summer to date with its week 2 episode (4.46 million) and season premiere (4.24 million).

[08/01/25 - 10:15 AM]
"Big Brother" Watched by Nearly 26 Million Unique Viewers
On Paramount+, the series ranks as the #1 unscripted program and #7 program overall in reach and total time spent since its July 10 premiere.
[07/30/25 - 04:01 PM]
"South Park" Season 27 Premiere Surges with Nearly 6M Cross-Platform Viewers and Biggest Share in Over 25 Years
Tune-in tonight, July 30, for an encore airing of the premiere episode, "Sermon on the 'Mount," with a new episode airing Wednesday, August 6 at 10 p.m. ET on Comedy Central and next day on Paramount+.
[07/30/25 - 03:06 PM]
"Christmas in July" Gifts Hallmark Channel #1 Most-Watched Entertainment Cable Network of the Month
The network's first-ever limited docuseries "Christmas at Sea" was the #2 most-watched entertainment cable program in its time period on Mondays among Women 18+.
[07/29/25 - 12:01 PM]
Netflix Top 10 Week of July 21: "Happy Gilmore 2" Finds Its Happy Place at No. 1 in This Week's Top 10
Mystery thriller "Untamed" spent another week at No. 1 on the English TV List.
[07/29/25 - 11:46 AM]
ABC Airs Another of Its Most-Watched WNBA Games Ever: Indiana Fever vs Chicago Sky Averaged 1.5 Million Viewers, Up 17% from Last Year's ABC Average
Said audience peaked with 1.7 million viewers.
[07/28/25 - 12:03 PM]
"The Summer I Turned Pretty" Season 3 Draws 25 Million Viewers in Its First 7 Days and Reaches #1 in Over 120 Countries
The show of summer is "Summer."
[07/25/25 - 02:51 PM]
ABC Summer Game Shows "Who Wants to Be a Millionaire" and "Match Game" Return for New Seasons with Multi-Year Highs
"Millionaire" returned for a new season as the No. 1 telecast of the night among Total Viewers (4.24 million), earning its most-watched telecast in over four years.
[07/25/25 - 08:59 AM]
"Live with Kelly and Mark" Grows for the Second Week in a Row in Total Viewers and Households
On Tuesday (7/8/25), featuring Jensen Ackles, "Live with Kelly and Mark" turned in its most-watched telecast (2.285 million) in nearly two months.
[07/22/25 - 03:03 PM]
ABC News' "Nightline" Ranks No. 1 in Adults 18-49, Leading CBS' "After Midnight" and NBC's "Late Night with Seth Meyers" in the Demo for the 6th Consecutive Week
"Nightline" posted week-to-week increases in Adults 25-54 and Adults 18-49, hitting a 4-week high in the key Adult news demo.