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[08/25/13 - 08:46 AM]
Saturday's Broadcast Ratings: NFL Preseason Tops Demos, NASCAR Leads Viewers
By The Futon Critic Staff (TFC)

nielsen ratings
(fast national numbers for saturday, august 24, 2013)

Here are the highlights of the eight ad-sustained programs that aired in primetime on the broadcast networks last night:

ABC (5.862 million viewers, #1; adults 18-49: 1.5, #2) was the most-watched network on Saturday with coverage of "NASCAR Sprint Cup Series at Bristol" (5.862 million viewers, #1; adults 18-49: 1.5, #2).

CBS (5.667 million viewers, #2; adults 18-49: 1.6, #1) however was the demo champ with its coverage of "NFL Preseason: Rams at Broncos" (5.667 million viewers, #2; adults 18-49: 1.6, #1).

Next up was NBC (2.744 million viewers, #3; adults 18-49: 0.8, #3) with encores of "American Ninja Warrior" (3.073 million viewers, #3; adults 18-49: 0.9, #T3) and "Get Out Alive with Bear Grylls" (2.829 million viewers, #4; adults 18-49: 0.9, #T3) plus a new "Do No Harm" (2.333 million viewers, #5; adults 18-49: 0.6, #T5).

And finally, FOX (2.081 million viewers, #4; adults 18-49: 0.6, #4) closed out the night with repeats of "Cops" (1.768 million viewers, #8; adults 18-49: 0.5, #8), another "Cops" (2.106 million viewers, #7; adults 18-49: 0.6, #T5) and "Bones" (2.226 million viewers, #6; adults 18-49: 0.6, #T5).

In late-night metered market ratings (via NBC's press release):

· An encore telecast of "Saturday Night Live," with host Jeremy Renner and musical guest Maroon 5, averaged a 2.4/6 in metered-market households. In the 25 markets with Local People Meters, "Saturday Night Live" averaged a 1.1 rating, 6 share in adults 18-49.


Here are the highlights of the 11 ad-sustained programs that aired in primetime on the broadcast networks one year ago (8/25/12):

CBS (5.84 million viewers, #1; adults 18-49: 1.7, #1) snagged top honors on Friday with its coverage of "NFL Preseason: Chicago at N.Y. Giants" (5.84 million viewers, #2; adults 18-49: 1.7, #1).

ABC (5.61 million viewers, #2; adults 18-49: 1.4, #2) then took home the silver with its all-repeat lineup of "Shark Tank" (4.95 million viewers, #4; adults 18-49: 1.3, #4), "20/20" (5.51 million viewers, #3; adults 18-49: 1.4, #3) and another "20/20" (6.35 million viewers, #1; adults 18-49: 1.5, #2).

Next up was NBC (3.94 million viewers, #3; adults 18-49: 1.0, #T3) with encores of "America's Got Talent" (4.22 million viewers, #6; adults 18-49: 1.0, #T6) and "Grimm" (3.18 million viewers, #9; adults 18-49: 0.9, #9) plus a new "Dateline NBC" (4.42 million viewers, #5; adults 18-49: 1.2, #5).

Meanwhile, FOX (3.35 million viewers, #4; adults 18-49: 1.0, #T3) offered up second runs of "Bones" (3.36 million viewers, #7; adults 18-49: 1.0, #T6) and another "Bones" (3.35 million viewers, #8; adults 18-49: 1.0, #T6).

And finally, the season premiere of "America's Next Top Model" (1.26 million viewers, #10; adults 18-49: 0.5, #10) and a repeat of "Nikita" (0.74 million viewers, #11; adults 18-49: 0.2, #11) on The CW (1.00 million viewers, #5; adults 18-49: 0.4, #5) closed out the night. Last fall (9/14/11), "Top Model" opened to 1.91 million viewers and a 0.9 adults 18-49 rating in its old Wednesday home.

Week-to-week changes (adults 18-49):
-7.69% - Dateline NBC

Year-to-year changes (adults 18-49):
+66.67% - America's Next Top Model (vs. Nikita (Repeat))
-14.29% - Dateline NBC

In late-night metered market ratings (via NBC's press release):

·In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 2.8/7; CBS's "Late Show with David Letterman," 2.0/5 with an encore; and ABC's combo of "Nightline," 3.0/7; and "Jimmy Kimmel Live," 1.5/4 with an encore.

·In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show with Jay Leno," 0.9/4; "Late Show," 0.6/3 with an encore; "Nightline," 0.9/4; and "Jimmy Kimmel Live," 0.5/3 with an encore.

·At 12:35 a.m., "Late Night with Jimmy Fallon" (1.5/5 in metered-market households) beat CBS's "Late Late Show with Craig Ferguson" (1.0/3 with an encore). In the 25 markets with Local People Meters, "Late Night" (0.6/3 in 18-49) topped "Late Late Show" (0.2/1 with an encore).

·At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.9/3 in metered-market households with an encore and a 0.3/3 in adults 18-49 in the 25 markets with local people meters.

Source: Nielsen Media Research





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