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[10/04/13 - 09:01 AM]
"Sean Saves the World," "The Michael J. Fox Show" Jump Double Digits Over Their Lead-Ins
NBC spins the numbers for Thursday, October 3.

[via press release from NBC]

Thursday Results (NBC carried the Bills-Browns NFL game in Cleveland):

· The debut of "Sean Saves the World" (1.6/4 in 18-49, 4.9 million viewers overall from 9:01-9:31 p.m. ET) is currently jumping by 33% versus its lead-in in 18-49 rating (1.6 vs. 1.2) and by 48% in total viewers (4.9 million vs. 3.3 million), pending updates. Versus NBC's premiere in this slot last season, "Sean" is up 14% in total viewers (4.895 million vs. 4.278 million for the year-ago "Office" season premiere on Sept. 20, 2012), pending updates,

· Versus NBC's average in the time slot last season, "Sean" is currently running within a tenth of a rating point in adults 18-49 (1.6 vs. 1.7) and is up 35% in total viewers (4.895 million vs. 3.639 million, L+SD non-sports), pending updates,

· "The Michael J. Fox Show" (1.9/5 in 18-49, 5.9 million viewers overall from 9:31-10:01 p.m. ET) built on its lead-in in every key ratings category and is up versus lead-in by 19% in 18-49 rating and 21% in total viewers.

· Versus the same night last year, "Michael J. Fox" is currently matching NBC's 18-49 rating in the time slot (1.9) and is up 68% in total viewers (5.920 million vs. 3.530 million on Oct. 4, 2012). "The Michael J. Fox Show" is also currently improving on NBC's slot average during the 2012-13 season by 36% (1.9 vs. 1.4 in 18-49) and by 92% in total viewers (5.920 million vs. 3.091 million).

· "Parks and Recreation" (1.3/4 in 18-49, 3.5 million viewers overall from 8-8:31 p.m. ET) is currently matching last week's season-premiere rating in 18-49 and is up 6% in total viewers (3.463 million vs. 3.270 million), pending updates. In the time period, "Parks" currently ranks #2 among ABC, CBS, NBC and Fox in men 18-34 and tied for #2 in men 18-49.

· The debut of "Welcome to the Family" (1.2/4 in 18-49, 3.3 million viewers overall from 8:31-9:01 p.m. ET) retained 92% of its 18-49 lead-in from "Parks" in 18-49 and 96% in total viewers, pending updates.

· In total viewers, "Welcome to the Family" (1.2/4 in 18-49, 3.316 million viewers overall) is currently up 7% versus the year-ago slot premiere ("Up All Night," 3.110 million on Sept. 20, 2012). In 18-49, "WTTF" is within a tenth of a point of the year-ago "Up All Night" premiere (1.2 vs. 1.3), pending updates.

· From 10:01-11 p.m., "Parenthood" (1.7/5 in 18-49, 4.8 million viewers overall) is currently up week to week in 18-49 rating by 6% (1.7 vs. 1.6). Versus NBC's slot result on the same night last season, "Parenthood" is up by 70% in 18-49 (1.7 vs. 1.0 for "Rock Center") and up 42% in total viewers (4.837 million vs. 3.399 million).

· "Parks and Recreation" is the #3 most upscale primetime series on ABC, CBS, NBC and Fox this season among adults 18-49 living in homes with $100K+ incomes, indexing last week at a 161 (with 100 representing an average concentration of those homes), ranking it behind only "60 Minutes" and "Modern Family."

· Note that in "Live Plus Three Day" ratings last week: "Parks and Recreation" added 37% or 0.47 of a point to its next-day "live plus same day" 18-49 rating (to a 1.74 in L+3 from a 1.27 in L+SD) and in total viewers, added 29% or 935,000 persons (4.205 million vs. 3.270 million).

· "The Michael J. Fox Show" is the #2 most upscale new comedy on ABC, CBS, NBC and Fox this season among adults 18-49 living in homes with $100K+ incomes, indexing last week at a 132 (with 100 representing an average concentration of those homes), behind only "Brooklyn Nine-Nine."

· Last week's series premiere of "The Michael J. Fox Show" posted a 2.96 rating in adults 18-49, "live plus three days," up 0.80 of a point or +37% versus its 2.16 in "live plus same day." The 0.80 increase tops the L+3 gains for all NBC comedy debuts last season. In total viewers, "The Michael J. Fox Show" delivered 9.958 million viewers, up 33% or 2.455 million viewers from its 7.503 million in L+SD.

· "Parenthood" is the #2 most upscale drama on ABC, CBS, NBC and Fox this season among adults 18-49 living in homes with $100K+ incomes, indexing last week at a 141 (with 100 representing an average concentration of those homes), ranking it behind only "Nashville."

· Last week's fifth season premiere of "Parenthood" grew by 0.88 of a rating point or 54% in L+3 versus L+SD, to a 2.51 from a 1.63. The 0.88 increase is the biggest L+3 lift ever for "Parenthood." In total viewers, the "Parenthood" premiere increased by 2.218 million persons or 44%, to 7.274 million in L+3 from 5.056 million in L+SD.

In Late-Night Metered Markets Thursday night:

· In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 2.5/7; CBS's "Late Show with David Letterman," 2.6/7; and ABC's "Jimmy Kimmel Live," 2.6/7.

· In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show with Jay Leno," 0.9/4; "Late Show," 0.6/3; and "Jimmy Kimmel Live," 1.2/6.

· From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.7/6 in metered-market households and a 0.8/5 in 18-49 in the Local People Meters.

· From 12:35-1:35 a.m. ET, "Late Night with Jimmy Fallon" (1.3/5 in metered-market households) beat CBS's "Late Late Show with Craig Ferguson" (1.2/4). In the 25 markets with Local People Meters, "Late Night" (0.5/3 in 18-49) topped "Late Late Show" (0.3/2).

· At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.8/4 in metered-market households with an encore and a 0.3/2 in adults 18-49 in the 25 markets with local people meters.

NOTE: All ratings are "live plus same day" from Nielsen Media Research unless otherwise indicated.





  [october 2013]  
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· 60 MINUTES (CBS)
· MICHAEL J FOX SHOW, THE (NBC)
· MODERN FAMILY (ABC)
· OFFICE, THE (NBC)
· PARENTHOOD (NBC)
· PARKS & RECREATION (NBC)
· SEAN SAVES THE WORLD (NBC)
· UP ALL NIGHT (NBC)
· WELCOME TO THE FAMILY (NBC)









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