or


[10/30/13 - 08:38 AM]
Comedy Central's "@midnight" a Hit on TV and on Twitter
Comedy Central spins the late-night numbers for the week of October 21-25.

[via press release from Comedy Central]

COMEDY CENTRAL'S "@MIDNIGHT" A HIT ON TV AND ON TWITTER

New Entry in the Crowded Late-Night Talk Show Landscape Scores Youngest Median Age in all of Television among Late-Night Talk Shows During Week One

"@midnight" on Track to Finish Behind Only "The Daily Show with Jon Stewart" as the Most-Watched Late-Night Talk Show Across all of Television among Men 18-34 and Men 18-24 Beating Leno, Letterman, Kimmel and Conan

"@midnight's" Signature Segment Takes Twitter by Storm Generating Trending Topics During Every Episode Aired and was #1 Entertainment Series as Ranked by SocialGuide's new Late Fringe category 4 out of its first 6 Episodes

Comedy Central Late-Night Had Top 3 Talk Shows in Cable among Adults 18-49

In a world where Tweets, Vines, GIFs, Instagrams and Facebook posts reign supreme, so too does Comedy Central's new late-night talk show/comedy competition, "@midnight."

In its first week of episodes, "@midnight," hosted by Chris Hardwick and produced by Funny Or Die, proved to be a huge success among Comedy Central's target audience of young men, registering the youngest median age (33) of all late-night talk shows, both broadcast and cable, and is on track to come in behind only "The Daily Show with Jon Stewart" as the most-watched late-night talk show among Men 18-34 and Men 18-24 once Nielsen releases late-night program ratings for the week of October 21, topping "The Tonight Show with Jay Leno," "Late Night with David Letterman, "Jimmy Kimmel Live" and "Conan," along with the rest of the field.

In the cable landscape, Comedy Central was home to the Top 3 late-night talk shows among the key Adults 18-49 demographic for the week, as "The Daily Show with Jon Stewart," "The Colbert Report" and "@midnight" finished #1, #2 and #3 for the week beating "Conan," "Chelsea Lately," "Watch What Happens Live" and "Totally Biased with W. Kamau Bell."

On the social front, the show built around social has hit the ground running finishing as the top-ranked entertainment series on SocialGuide's Late Fringe for four of its first six episodes. The series has also established a footprint on Twitter with its signature segment, "#HashtagWars," which has generated Trending Topics during each of its first six episodes, including some internationally. #FilmPoops, #SluttyMusicals, #BadCereals, #FatTVShows, #SpookyCelebs and #LameComicBookCharacters, all played out to great comic effect both during the show and after on Twitter by social media stars who have played along including Ellen Page, Michael Chiklis, Marc Maron, Patton Oswalt, John Hodgman, Paul F. Tompkins, Buzz Aldrin, Wil Wheaton and The Iron Sheik, creating an "@midnight" social echo of over 415,000,000 impressions.

"@midnight" leads viewers down the ultimate internet wormhole with a rotating lineup of today's top comedians battling nightly to determine who has the funniest take on the day's social media and pop culture happenings and wear the crown of funniest person on Earth (for the next 23 1/2 hours). Using social media as the catalyst and a fake game show as the setting, "@midnight" challenges comedians to prove who's the funniest by slashing the craziest, most absurd news and post that social media has to offer: from celebrity Twitter tantrums to the most bizarre Yahoo Answers to rich kids on Instagram.





  [october 2013]  
S
M
T
W
T
F
S
  


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





most recent ratings | view all posts
[01/24/15 - 08:50 AM]
"Constantine" Delivers Its Most-Watched Episode Since November 21
NBC spins the numbers for Friday, January 23.

[01/24/15 - 08:37 AM]
Friday's Broadcast Ratings: ABC, CBS and NBC All Share Demo Crown
Repeats of "Blue Bloods" and "Shark Tank" lead the night in total viewers and adults 18-49, respectively.

[01/24/15 - 08:33 AM]
ABC's Encore "Shark Tank" Is Friday's #1 Show in Adults 18-49 - Most-Watched-Ever Repeat for the Show
ABC spins the numbers for Friday, January 23.

[01/23/15 - 10:38 AM]
"The Tonight Show" Outperforms ABC, CBS Timeslot Competition for Week of Jan. 12-16
NBC spins the late-night numbers for the week of January 12-16.

[01/23/15 - 10:23 AM]
"Nightline" Is #1 for the Week, #1 in Total Viewers 12 of Last 13 Weeks
ABC spins the late-night numbers for the week of January 12-16.

[01/23/15 - 08:46 AM]
"Parenthood" Delivers Its Second-Most-Watched Telecast of the Season
NBC spins the numbers for Thursday, January 22.

[01/23/15 - 08:32 AM]
Thursday's Broadcast Ratings: "American Idol" Tops Demos for FOX
Plus: the network's "Backstrom" launches up nearly 18% among adults 18-49 from "Rake" a year ago.

[01/22/15 - 01:32 PM]
HGTV Notches Highest Rated Night in Five Years with "Fixer Upper"
HGTV spins the numbers for Tuesday, January 20.

[01/22/15 - 08:46 AM]
"Live with Kelly and Michael" Starts 2015 as the No. 1 Syndie Talker of the Week, Beating "Dr. Phil" and "Ellen" in Households
Disney-ABC Domestic Television spins the numbers for the week of January 5-9.

[01/22/15 - 08:39 AM]
"Chicago P.D." Tied for #1 In Its Time Period in Adults 18-49 and Ranks #1 Outright in Adults 18-34 and All Key Adult-Female Demos
NBC spins the numbers for Wednesday, January 21.

[01/22/15 - 08:24 AM]
Wednesday's Broadcast Ratings: "Empire" Rises Yet Again for FOX
The newcomer rises to another series high in its third week.

[01/21/15 - 12:48 PM]
"K.C. Undercover," Starring Zendaya, Premieres Big on Disney Channel After Strong Watch Disney Channel App Debut, Sacks Competition, Is #1 Cable TV Telecast Year-to-Date Among Kids 2-11, 6-11 and Tweens
Disney Channel spins the numbers for Sunday, January 18.

[01/21/15 - 12:09 PM]
Sunday's "UFC Fight Night" on FOX Sports 1 is Most-Watched MMA Event on Cable Since 2009
FOX Sports spins the numbers for Sunday, January 18.

[01/21/15 - 11:06 AM]
"48 Hours: Murder in Pinyon Pines" Is Saturday's #1 Program with Viewers
CBS spins the numbers for Saturday, January 17.

[01/21/15 - 10:22 AM]
Critically Acclaimed "12 Monkeys" Delivers Highest L+3 Lift Ever for a Syfy Series Premiere, Leaping 85 Percent to One Million Adults 18-49
Syfy spins the numbers for Friday, January 16.