or


[10/30/13 - 08:38 AM]
Comedy Central's "@midnight" a Hit on TV and on Twitter
Comedy Central spins the late-night numbers for the week of October 21-25.

[via press release from Comedy Central]

COMEDY CENTRAL'S "@MIDNIGHT" A HIT ON TV AND ON TWITTER

New Entry in the Crowded Late-Night Talk Show Landscape Scores Youngest Median Age in all of Television among Late-Night Talk Shows During Week One

"@midnight" on Track to Finish Behind Only "The Daily Show with Jon Stewart" as the Most-Watched Late-Night Talk Show Across all of Television among Men 18-34 and Men 18-24 Beating Leno, Letterman, Kimmel and Conan

"@midnight's" Signature Segment Takes Twitter by Storm Generating Trending Topics During Every Episode Aired and was #1 Entertainment Series as Ranked by SocialGuide's new Late Fringe category 4 out of its first 6 Episodes

Comedy Central Late-Night Had Top 3 Talk Shows in Cable among Adults 18-49

In a world where Tweets, Vines, GIFs, Instagrams and Facebook posts reign supreme, so too does Comedy Central's new late-night talk show/comedy competition, "@midnight."

In its first week of episodes, "@midnight," hosted by Chris Hardwick and produced by Funny Or Die, proved to be a huge success among Comedy Central's target audience of young men, registering the youngest median age (33) of all late-night talk shows, both broadcast and cable, and is on track to come in behind only "The Daily Show with Jon Stewart" as the most-watched late-night talk show among Men 18-34 and Men 18-24 once Nielsen releases late-night program ratings for the week of October 21, topping "The Tonight Show with Jay Leno," "Late Night with David Letterman, "Jimmy Kimmel Live" and "Conan," along with the rest of the field.

In the cable landscape, Comedy Central was home to the Top 3 late-night talk shows among the key Adults 18-49 demographic for the week, as "The Daily Show with Jon Stewart," "The Colbert Report" and "@midnight" finished #1, #2 and #3 for the week beating "Conan," "Chelsea Lately," "Watch What Happens Live" and "Totally Biased with W. Kamau Bell."

On the social front, the show built around social has hit the ground running finishing as the top-ranked entertainment series on SocialGuide's Late Fringe for four of its first six episodes. The series has also established a footprint on Twitter with its signature segment, "#HashtagWars," which has generated Trending Topics during each of its first six episodes, including some internationally. #FilmPoops, #SluttyMusicals, #BadCereals, #FatTVShows, #SpookyCelebs and #LameComicBookCharacters, all played out to great comic effect both during the show and after on Twitter by social media stars who have played along including Ellen Page, Michael Chiklis, Marc Maron, Patton Oswalt, John Hodgman, Paul F. Tompkins, Buzz Aldrin, Wil Wheaton and The Iron Sheik, creating an "@midnight" social echo of over 415,000,000 impressions.

"@midnight" leads viewers down the ultimate internet wormhole with a rotating lineup of today's top comedians battling nightly to determine who has the funniest take on the day's social media and pop culture happenings and wear the crown of funniest person on Earth (for the next 23 1/2 hours). Using social media as the catalyst and a fake game show as the setting, "@midnight" challenges comedians to prove who's the funniest by slashing the craziest, most absurd news and post that social media has to offer: from celebrity Twitter tantrums to the most bizarre Yahoo Answers to rich kids on Instagram.





  [october 2013]  
S
M
T
W
T
F
S
  


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)









most recent ratings | view all posts
[04/24/14 - 03:00 PM]
Wednesday's Cable Ratings & Broadcast Finals: "Modern Family" Reclaims Top Spot in Viewers, Demos
Plus: numbers for Discovery's "Marooned," Comedy Central's "TripTank" and VH1's "The Fabulous Life of..."

[04/24/14 - 10:40 AM]
"The Tonight Show" Sees Year-to-Year Growth, Scoring Its Highest 18-49 Rating for a Week of Rebroadcasts in Nearly Three Years
NBC spins the late-night numbers for the week of April 14-18.

[04/24/14 - 08:50 AM]
Encore Telecast of "Law & Order: Special Victims Unit" Builds On Its Lead-In by 10% in Adults 18-49
NBC spins the numbers for Wednesday, April 23.

[04/24/14 - 08:45 AM]
Wednesday's Broadcast Ratings: FOX Tops Viewers, Demos with "American Idol"
The network's mainstay is up double-digits from last week among adults 18-49.

[04/24/14 - 08:28 AM]
ABC's "Modern Family" Is Up as Wednesday's #1 TV Show for Its 6th Straight Original
ABC spins the numbers for Wednesday, April 23.

[04/24/14 - 07:49 AM]
"Jimmy Kimmel Live: Behind the Scandalabra" Delivers the Show's Most-Watched-Ever Late-Night Telecast
ABC spins the late-night numbers for the week of April 14-18.

[04/23/14 - 02:59 PM]
Discovery Channel's Season Premiere of "Deadliest Catch" Is Highest Rated Premiere in Three Seasons
Discovery spins the numbers for Tuesday, April 22.

[04/23/14 - 02:51 PM]
Tuesday's Cable Ratings & Broadcast Finals: "The Voice" Keeps NBC on Top in Demos
Plus: numbers for MTV's "Faking It," Investigation Discovery's "Bad Teachers" and Discovery's "Deadliest Catch."

[04/23/14 - 01:21 PM]
Lifetime's New Docu-Series "True Tori" Captivates 1.2 Million Viewers in Series Premiere
Lifetime spins the numbers for Tuesday, April 22.

[04/23/14 - 01:20 PM]
ABC Airs 7 of the Season's Top 20 Entertainment Series - Most for Any Net
ABC spins the numbers for the season to date.

[04/23/14 - 10:52 AM]
Cartoon Network's "Adventure Time" Seals Monday Night Wins
Cartoon Network spins the numbers for Monday, April 21.

[04/23/14 - 08:47 AM]
NBC Finishes #1 or Tied for #1 Tuesday Night Among the Big 4 Networks for a Record 21st Time This Season in 18-49
NBC spins the numbers for Tuesday, April 22.

[04/23/14 - 08:36 AM]
"Supernatural" Rises, "The Originals" Holds Steady
The CW spins the numbers for Tuesday, April 22.

[04/23/14 - 08:30 AM]
ABC's "Marvel's Agents of S.H.I.E.L.D." Is Up from Its Last Original 8pm Telecast in Viewers and Adults 18-49
ABC spins the numbers for Tuesday, April 22.

[04/23/14 - 08:29 AM]
Tuesday's Broadcast Ratings: NBC Keeps Demo Crown with "The Voice"
Plus: CBS, despite an all-repeat lineup, takes home the silver in adults 18-49 and remains the most-watched network.