or


[11/13/13 - 12:05 PM]
"Vanilla Ice Goes Amish" Finishes on Top at DIY Network
DIY Network spins the numbers for Saturday, November 9.

[via press release from DIY]

"VANILLA ICE GOES AMISH" FINISHES ON TOP AT DIY NETWORK

New York [For Immediate Release - November 13, 2013] DIY Network's breakout series Vanilla Ice Goes Amish ended its first season on Saturday, November 9, at 10 p.m. ET/PT as the #1 regularly scheduled primetime series among all key adult and female demos on the network in 2013. It also attracted one of the most upscale audiences on DIY Network, ranking as the #2 upscale program among M25-54 - behind the pop icon and knock-out home renovator's other series, Vanilla Ice Project. During the season, more than 6.6 million viewers tuned in to watch as Vanilla Ice and an Amish team tackled construction projects ranging from a kitchen reconstruction to an old-school barn-raising.

Vanilla Ice Goes Amish saw triple-digit growth versus all benchmarks, including a 209% increase among P25-54 ratings versus the prior 13-week average. According to Trendrr, the series premiere on Saturday, October 12, also generated buzz on social media - it was the 14th most buzzed about program on cable that day making it the most buzzed about DIY Network program in October. In addition, the show page was one of the top-viewed on DIYNetwork.com in October.

"Vanilla Ice Goes Amish worked as well as it did because he is charismatic and engaging, was adept at embracing the Amish lifestyle, and was open to learning from the best craftsmen in the business," said Steven Lerner, senior vice president, programming and production, HGTV and DIY Network. "The performance of the series exceeded our expectations and, fortunately, many of our advertisers had the foresight to sign on early for this classic 'fish out of water' programming concept."

Sponsors included Duplicolor, Euro-Pro Shark, Liberty Mutual Insurance, Lumber Liquidators and Wendy's.

In Vanilla Ice Goes Amish, Vanilla Ice put away his smartphone and home improvement gadgets, and instead immersed himself in traditional Amish family life -- bonding with people who taught him the traditions, practices and trades that have made the Amish one of the most mysterious and misunderstood groups in the world. Vanilla Ice Goes Amish is produced by Juma Entertainment.

About DIY Network

DIY Network, from the makers of HGTV and Food Network, is the go-to destination for rip-up, knock-out home improvement television. Currently in more than 58 million homes, DIY Network's programming covers a broad range of categories, including home improvement and landscaping. The network's award-winning website, DIYNetwork.com, consistently ranks among America's top home and garden Internet destinations for entertaining videos, home improvement advice, step-by-step instructions, message boards, blogs, an interactive program guide and more. Headquartered in Knoxville, Tenn., DIY Network is wholly owned by Scripps Networks Interactive, Inc. (SNI).





  [november 2013]  
S
M
T
W
T
F
S
     


· VANILLA ICE GOES AMISH (DIY)











most recent ratings | view all posts
[02/27/15 - 01:19 PM]
Discovery Channel Tops Cable Prime Time for Men and Ranks in the Top 10 for Women and Persons 6-11 in February
Discovery spins the numbers for the month to date.

[02/27/15 - 10:23 AM]
Time Period-Winning "The Odd Couple" Retains Solid 90% of Its Premiere Adults 18-49 Rating
CBS spins the numbers for Thursday, February 26.

[02/27/15 - 08:46 AM]
Despite Special Competition from the "Murder" Season Finale, "Blacklist" Grows 6% Week to Week
NBC spins the numbers for Thursday, February 26.

[02/27/15 - 08:31 AM]
ABC Wins Its 5th Consecutive Thursday Night Among Adults 18-49
ABC spins the numbers for Thursday, February 26.

[02/27/15 - 08:27 AM]
Thursday's Broadcast Ratings: "How to Get Away with Murder" Powers Demo Victory for ABC
The Alphabet leads the night among adults 18-49 while CBS is the most-watched network.

[02/26/15 - 01:41 PM]
ABC's Primetime Grows the Most During the 2015 February Sweep, Winning Monday, Thursday and Friday During the Month in Adults 18-49
ABC spins the numbers for the February sweeps period.

[02/26/15 - 01:24 PM]
Daytona 500 Bounces Back & Daytona Speedweeks Viewership Up on FOX Sports 1
FOX Sports spins the numbers for its NASCAR coverage to date this season.

[02/26/15 - 10:34 AM]
"The Tonight Show" Scores Highest 18-49 and Total Viewers in 11 Months for Week of Feb. 16-20
NBC spins the late-night numbers for the week of February 16-20.

[02/26/15 - 09:12 AM]
CBS Scores with Night of Reality Premieres
CBS spins the numbers for Wednesday, February 25.

[02/26/15 - 08:50 AM]
"Mysteries of Laura" Equals Its Top 18-49 Rating Since October 1
NBC spins the numbers for Wednesday, February 25.

[02/26/15 - 08:35 AM]
Wednesday's Broadcast Ratings: "Empire" Soars to Another High for FOX
The show's 5.3 rating among adults 18-49 eclipses the competition last night.

[02/26/15 - 08:34 AM]
"The Goldbergs" Spikes Over Its Lead-in, Beats "Survivor" and Equals a Season High
ABC spins the numbers for Wednesday, February 25.

[02/26/15 - 07:50 AM]
ABC Delivers Solid Double-Digit Gains in Late-Night Over the Year-Ago Week
ABC spins the late-night numbers for the week of February 16-20.

[02/25/15 - 09:37 AM]
"Live with Kelly and Michael" Is the Week's No. 2 Syndie Talker in All Key Measures
Disney/ABC Domestic Television spins the numbers for the week of February 9-13.

[02/25/15 - 08:50 AM]
"The Voice" Is the #1 Big 4 Show of the Night by a 58% Margin, Matching Monday's Advantage
NBC spins the numbers for Tuesday, February 24.