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[11/21/13 - 08:21 AM]
ABC's "Nashville" Is Up Again to Equal a 7-Week High
ABC spins the numbers for Wednesday, November 20.

[via press release from ABC]

ABC's "Nashville" Is Up Again to Equal a 7-Week High - "Modern Family" Is Wednesday's #1 TV Show

ABC Wednesday Prime (8-11pm - 6.9 million and 2.0/6 in AD18-49): ABC delivered a strong second place on Wednesday in Adults 18-49 (2.0/6), beating Fox by 25% (1.6/5) and NBC by 54% (1.3/4). The Net also took second on the night in Total Viewers and finished #1 in Adults 18-34 (1.4/5-tie).

· ABC's Modern Family (10.0 million and 3.3/9) was Wednesday's #1 TV show in Adults 18-49, standing as the night's highest-rated series on each first-run telecast this season.

· During the 10 o'clock hour, ABC's Nashville (5.6 million and 1.6/5) was up for its 2nd straight telecast in Total Viewers (+2%) and Adults 18-49 (+7%), drawing its biggest audience in 5 weeks and equaling a 7-week high with young adults - since 10/16/13 and 10/2/13, respectively.

...more to come

Quick Take for Wednesday, November 20, 2013 (Fast Affiliate Live + Same Day Ratings)

ABC Takes Second on Wednesday in Adults 18-49 and is No. 1 in Adults 18-34

"The Middle" Beats CBS' "Survivor in Adults 18-34 and Hits a Season-High in Teens

ABC's "Back in the Game" Defeats NBC's "Revolution" Finale by 23% in Adults 18-49

"Modern Family" is Wednesday's No. 1 Series on Each Original Telecast this Season

With Improved Lead-in Retention, "Super Fun Night" Finishes No. 2 in Adults 18-49

"Nashville" is Up for its 2nd Straight Airing to Equal a 7-Week High in Adults 18-49

ABC Wednesday Prime (8:00-11:00 p.m. - 6.9 million and 2.0/6 in AD18-49):

ABC delivered a strong second place on Wednesday in Adults 18-49 (2.0/6), beating Fox by 25% (1.6/5) and NBC by 54% (1.3/4). The Net also took second on the night in Total Viewers (6.9 million) and finished No. 1 with Adults 18-34 (1.4/5-tie).

· ABC's "Modern Family" was Wednesday's No. 1 TV show in Adults 18-49, standing as the night's highest-rated series on each first-run telecast this season.

"The Middle" (8:00-8:30 p.m. - 8.4 million and 2.2/7 in AD18-49):

At 8:00 p.m., "The Middle" ran neck-and-neck with CBS' "Survivor" for No. 1 in its half-hour in Adults 18-49 (2.2/7 vs. 2.3/7), while beating the CBS unscripted series by double digits with Adults 18-34 (+17%), Men 18-34 (+33%) and Women 18-34 (+21%).

· The ABC comedy was up for its 2nd consecutive telecast with Teens 12-17 (+7%) to match a season-high.

"Back in the Game" (8:30-9:00 p.m. - 6.1 million and 1.6/5 in AD18-49):

In the 8:30 p.m. half-hour, ABC's "Back in the Game" beat NBC's fall finale of "Revolution" by 1.0 million viewers (6.1 million vs. 5.0 million) and by 23% in Adults 18-49 (1.6/5 vs. 1.3/4), and also drew a larger audience than Fox's "The X Factor" (5.7 million).

"Modern Family" (9:00-9:30 p.m. - 10.0 million and 3.3/9 in AD18-49):

More than doubling its lead-in at 9:00 p.m. (+106%), ABC's "Modern Family" continued to dominate its slot in Adults 18-49, topping runner-up CBS' "Criminal Minds" by 22% (2.7/7).

"Super Fun Night" (9:30-10:00 p.m. - 5.7 million and 1.9/5 in AD18-49):

Showing improved lead-in retention in the 9:30 p.m. half-hour, ABC's "Super Fun Night" took second place in Adults 18-49, Fox's "The X Factor" by 12% (1.7/5) and NBC's "L&O: SVU" by 19% (1.6/4).

"Nashville" (10:00-11:00 p.m. - 5.6 million and 1.6/5 in AD18-49):

During the 10 o'clock hour, ABC's "Nashville" (5.6 million and 1.6/5) was up for its 2nd straight telecast in Total Viewers (+2%) and Adults 18-49 (+7%), drawing its biggest audience in 5 weeks and equaling a 7-week high with young adults - since 10/16/13 and 10/2/13, respectively.

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 48% currently, from 46% at the same point in 2012. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: The Nielsen Company (Fast Affiliate Live + Same Day Ratings), 11/20/13.





  [november 2013]  
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· MODERN FAMILY (ABC)
· NASHVILLE (ABC)





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