or


[01/04/14 - 09:15 AM]
"Dateline NBC" Is the #1 Non-Sports Show of the Night with Its Top Friday Viewership Since March 2011
NBC spins the numbers for Friday, January 3.

[via press release from NBC]

Correction: My apologies, "Dateline" is TIED for the #1 non-sports rating of the night in 18-49 with ABC's 10-11 p.m. "20/20" (1.5 each). Sorry for the error.

Friday Primetime Results:

· "Dateline NBC" (1.5/5 in 18-49, 7.9 million viewers overall from 8-9 p.m. ET) reported its highest Friday adult 18-49 rating in the past year, since also delivering a 1.5 on Jan. 4, 2013. Last night's "Dateline NBC" tied for the #1 non-sports rating of the night on ABC, CBS, NBC and Fox in 18-49 with ABC's 10-11 p.m. "20/20."

· In total viewers, it was the top Friday "Dateline" in more than two and a half years (since March 25, 2011, 8.150 million). "Dateline" is currently the #1 Big 4 show of the night in total viewers with 7.854 million.

· In adults 25-54, "Dateline" (2.2 rating) scored the top Big 4 rating of the night, excluding sports, while achieving the show's top Friday rating in 25-54 since Dec. 28, 2012.

· "Grimm" (1.4/4 in 18-49, 5.6 million viewers overall at 9 p.m. ET) jumped 17% versus its prior original in 18-49 (1.2/4 on Dec. 13), an episode that was heavily time-shifted, growing by +118% going from L+SD to L+7 (see details below). Last night's telecast was also up by 15% in total viewers versus the prior "Grimm" original three weeks ago (5.597 million vs. 4.884 million).

· "Grimm" tied for the #3 non-sports rating of the night on the Big 4 in 18-49 (matching ABC's "Shark Tank" encore), behind only "Dateline NBC" and "20/20." In the time period, "Grimm" tied for the #1 non-sports rating on those networks with "Shark Tank" and was #1 outright on the Big 4 in women 18-34, 18-49 and 25-54.

· L+7 Time-Shifting: Note that the prior "Grimm" telecast grew by +118% going from these next-day "live plus same day" results to "live plus seven day" (to a 2.57 from a 1.18 on Dec. 13). The most recent "Dracula" grew by 68% (to a 1.91 from a 1.14 on Dec. 6).

· With its first telecast in four weeks, "Dracula" averaged a 0.9/3 in 18-49 and 3.0 million viewers overall at 10 p.m. ET, matching its 18-49 rating from three of the show's prior four telecasts.

· L+7 Time-Shifting: Note that the previous "Dracula" grew by +68% going from these next-day "live plus same day" results to "live plus seven day" (to a 1.91 from a 1.14 on Dec. 6).

In Late-Night Metered Markets Friday night:

· In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 2.0/4 with an encore telecast; CBS's "Late Show with David Letterman," 2.3/5 with an encore; and ABC's "Jimmy Kimmel Live," 2.0/4 with an encore.

· In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show with Jay Leno," 0.6/2 with an encore; "Late Show," 0.6/2 with an encore; and "Jimmy Kimmel Live," 0.6/2 with an encore.

· From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.2/3 in metered-market households and a 0.4/2 in 18-49 in the Local People Meters.

· From 12:35-1:35 a.m. ET, "Late Night with Jimmy Fallon" (1.3/4 in metered-market households with an encore) beat CBS's "Late Late Show with Craig Ferguson" (1.1/3 with an encore). In the 25 markets with Local People Meters, "Late Night" (0.5/3 in 18-49 with an encore) topped "Late Late Show" (0.4/2 with an encore).

· At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.8/3 in metered-market households with an encore and a 0.4/2 in adults 18-49 in the 25 markets with local people meters.

NOTE: All ratings are "live plus same day" from Nielsen Media Research unless otherwise indicated.





  [january 2014]  
S
M
T
W
T
F
S
   


· 20/20 (ABC)
· DATELINE NBC (NBC)
· DRACULA (NBC)
· GRIMM (NBC)





most recent ratings | view all posts
[12/08/25 - 11:30 AM]
College Football on The CW Network Sees Double Digit Year-Over-Year Viewership Gains for 2025 Season
ACC football experienced the largest year-over-year growth, up 26% in total audience compared to 2024.

[12/05/25 - 03:31 PM]
ABC News' "Nightline" Ranks No. 1 in Total Viewers
"Nightline" improved on the previous week in Total Viewers and Adults 18-49, hitting nine-week highs in both measures.

[12/05/25 - 02:05 PM]
ESPN Networks Deliver Best College Football Regular Season Since 2011; "College GameDay Built by The Home Depot" Scores Most-Watched Season Ever
ESPN networks aired the most-watched game in 34 of 42 key Saturday windows, including seven of 14 noon windows, 13 of 14 late afternoon windows and all 14 prime windows.

[12/05/25 - 12:35 PM]
2025 CFB Viewership Surges on FOX & FS1
The 2025 regular season wrapped with big numbers for "Big Noon Saturday," "Big Noon Kickoff" and more - including year-over-year gains across the board.

[12/05/25 - 11:00 AM]
CBS Premiere Week Episodes Post Gains and Lead In Live Plus 35-Day Multiplatform Viewership
"Tracker" delivered 17.3 million viewers, up +6% versus its year-ago premiere.

[12/05/25 - 08:45 AM]
ESPN Delivered Most-Watched Women's College Volleyball Season on Record
Said coverage averaged 190,000 viewers, up 36% from the 2024 season.

[12/04/25 - 04:19 PM]
"College GameDay Built By The Home Depot" Delivers Second-Best Regular Season Episode Ever; ESPN Scores Best Rivalry Week Since 2012
The Lone Star Showdown drew over 13 million viewers, peaking with 14.3 million viewers.

[12/04/25 - 03:45 PM]
"Big Noon Kickoff" Scores 4.36 Million Viewers on FOX
The 2025 season was "Big Noon Kickoff's" most-watched season in history.

[12/04/25 - 02:41 PM]
18.4M Viewers Tuned in for Ohio State-Michigan on FOX
Ohio State's win over Michigan scored 18,424,000 viewers on FOX.

[12/04/25 - 02:28 PM]
Record Audience Watches Formula 1 Qatar Grand Prix on ESPN2
The November 30 telecast earned an average audience of 1.4 million viewers, the largest audience ever to watch the event on U.S. television.

[12/03/25 - 11:59 AM]
"9-1-1: Nashville" Season Premiere Catapults to Over 19 Million Total Viewers
Over 35 days, ABC's Thursday night drama premieres amassed impressive audiences based on competitive cross-platform broadcast series rankings, with all three dramas landing in the Top 10 among Adults 18-49.

[12/03/25 - 08:57 AM]
Record NFL Viewership Caps Thanksgiving Night on NBC, Peacock, and Telemundo
Bengals-Ravens is the most-watched Thanksgiving night NFL game ever with an average of 28.4 million viewers.

[12/03/25 - 08:55 AM]
"NFL on CBS" Shatters Record for Most-Watched Regular-Season Game in NFL History with More Than 57 Million Viewers
Viewership peaked with 61.357 million viewers for the game's thrilling conclusion (7:45-8:00 PM ET).

[12/03/25 - 08:49 AM]
FOX Sports Feasts on Thanksgiving Day with 47.7 Million Viewers for Packers-Lions
Viewership peaked with 57,957,000 viewers from 4:00-4:15 PM ET.

[12/03/25 - 08:47 AM]
Most-Watched NBA on ESPN Thanksgiving Eve in Six Years
The inaugural tripleheader averaged 2,099,000 viewers, up 54 percent from last year's Thanksgiving Eve doubleheader, according to Nielsen Big Data + Panel.