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[03/27/14 - 08:49 AM]
Wednesday's Broadcast Ratings: FOX Holds Onto Top Spot with "American Idol"
By The Futon Critic Staff (TFC)

Primetime Preliminary Fast National Nielsen Data
(includes all DVR playback through 3:00 am)

Here are the highlights of the 14 ad-sustained programs that aired in primetime on the broadcast networks last night (3/26/14):

FOX (9.149 million viewers, #1; adults 18-49: 2.1, #1) held onto the top spot on Wednesday with a new two-hour "American Idol" (9.149 million viewers, #3; adults 18-49: 2.1, #3).

ABC (6.110 million viewers, #3; adults 18-49: 1.8, #2) then snagged the silver with its mix of "The Middle" (7.069 million viewers, #6; adults 18-49: 1.9, #4), "Suburgatory" (4.869 million viewers, #9; adults 18-49: 1.4, #T6), "Modern Family" (9.693 million viewers, #2; adults 18-49: 3.5, #1), "Mixology" (4.901 million viewers, #8; adults 18-49: 1.7, #5) and "Nashville" (5.064 million viewers, #7; adults 18-49: 1.3, #T8).

Next up was CBS (8.146 million viewers, #2; adults 18-49: 1.7, #3) with a new "Survivor: Cagayan" (9.756 million viewers, #1; adults 18-49: 2.3, #2) followed by repeats of "Criminal Minds" (7.287 million viewers, #5; adults 18-49: 1.4, #T6) and "CSI: Crime Scene Investigation" (7.395 million viewers, #4; adults 18-49: 1.3, #T8).

Meanwhile, NBC (3.677 million viewers, #4; adults 18-49: 0.8, #T4) offered up its special "Prince Harry's South Pole Heroes" (3.752 million viewers, #11; adults 18-49: 0.8, #13) alongside repeats of "Law & Order: Special Victims Unit" (3.482 million viewers, #12; adults 18-49: 0.9, #T10) and "Chicago PD" (3.799 million viewers, #10; adults 18-49: 0.9, #T10).

And finally, a new "Arrow" (2.574 million viewers, #13; adults 18-49: 0.9, #T10) and week two of "The 100" (2.256 million viewers, #14; adults 18-49: 0.7, #14) closed out the evening over on The CW (2.415 million viewers, #5; adults 18-49: 0.8, #T4). In the netlet's target demo (women 18-34), "Arrow" delivered a 0.8 rating while "100" posted a 0.6 rating.

Week-to-week changes (adults 18-49):
+41.67% - Mixology
+12.50% - Arrow
+6.06% - Modern Family (vs. 3/12/14)
0.00% - The Middle (vs. 3/12/14)
0.00% - Suburgatory (vs. 3/12/14)
-4.17% - Survivor: Cagayan
-4.55% - American Idol
-7.14% - Nashville (vs. 3/12/14)
-22.22% - The 100

Year-to-year changes (adults 18-49):
+12.50% - Arrow
+9.38% - Modern Family
+5.56% - The Middle
-4.17% - Survivor: Cagayan
-6.67% - Suburgatory (vs. The Neighbors)
-10.53% - Mixology (vs. Suburgatory)
-13.33% - Nashville
-23.81% - Prince Harry's South Pole Heroes (vs. Whitney/Whitney)
-30.00% - The 100 (vs. Supernatural)
-32.26% - American Idol

In late-night metered market ratings (via NBC's press release):

·In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 3.1/8; CBS's "Late Show with David Letterman," 2.1/5; and ABC's "Jimmy Kimmel Live," 1.9/5.

·In the 25 markets with Local People Meters, adult 18-49 results were: "Tonight," 1.1/5; "Late Show," 0.4/2; and "Jimmy Kimmel Live," 0.7/3.

·From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.2/4 in metered-market households and a 0.4/3 in 18-49 in the Local People Meters.

·From 12:35-1:35 a.m. ET, "Late Night with Seth Meyers" (1.6/5 in metered-market households) beat CBS's "Late Late Show with Craig Ferguson" (1.0/4). In the 25 markets with Local People Meters, "Late Night" (0.6/4 in 18-49) topped "Late Late Show" (0.2/2).

·At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.8/4 in metered-market households and a 0.3/3 in adults 18-49 in the 25 markets with local people meters.


Here are the highlights of the 15 ad-sustained programs that aired in primetime on the broadcast networks one year ago (3/27/13):

FOX (12.029 million viewers, #1; adults 18-49: 3.1, #1) was still the network to beat on Wednesday with a new two-hour "American Idol" (12.029 million viewers, #1; adults 18-49: 3.1, #2).

ABC (6.164 million viewers, #3; adults 18-49: 1.9, #2) then claimed the silver with a new "The Middle" (6.810 million viewers, #6; adults 18-49: 1.8, #T5), the season finale of "The Neighbors" (5.513 million viewers, #9; adults 18-49: 1.5, #T8) and originals from "Modern Family" (8.966 million viewers, #3; adults 18-49: 3.2, #1), "Suburgatory" (5.412 million viewers, #10; adults 18-49: 1.9, #4) and "Nashville" (5.141 million viewers, #11; adults 18-49: 1.5, #T8).

Next up was CBS (7.269 million viewers, #2; adults 18-49: 1.7, #3) with a new "Survivor: Caramoan - Fans vs. Favorites" (9.157 million viewers, #2; adults 18-49: 2.4, #3) followed by repeats from "Criminal Minds" (5.730 million viewers, #8; adults 18-49: 1.3, #T10) and "CSI: Crime Scene Investigation" (6.919 million viewers, #4; adults 18-49: 1.3, #T10).

Meanwhile, NBC (5.510 million viewers, #4; adults 18-49: 1.5, #4) offered up a new "Whitney" (3.108 million viewers, #12; adults 18-49: 1.0, #T13), the season finale of "Whitney" (3.090 million viewers, #13; adults 18-49: 1.1, #12) and fresh installments of "Law & Order: Special Victims Unit" (6.530 million viewers, #7; adults 18-49: 1.7, #7) and "Chicago Fire" (6.901 million viewers, #5; adults 18-49: 1.8, #T5).

And finally, originals from "Arrow" (2.609 million viewers, #14; adults 18-49: 0.8, #15) and "Supernatural" (2.245 million viewers, #15; adults 18-49: 1.0, #T13) on The CW (2.426 million viewers, #5; adults 18-49: 0.9, #5) closed out the evening. In the netlet's target demo (women 18-34), "Arrow" delivered a 0.7 rating at 8:00/7:00c and "Supernatural" a 0.7 rating at 9:00/8:00c.

Week-to-week changes (adults 18-49):
+26.67% - Suburgatory
+13.33% - Law & Order: Special Victims Unit
+11.11% - Supernatural
+7.14% - The Neighbors
+5.88% - Chicago Fire
-4.00% - Survivor: Caramoan - Fans vs. Favorites
-6.25% - Nashville (vs. 2/27/13)
-9.09% - Whitney
-11.11% - Arrow
-11.43% - American Idol
-14.29% - The Middle (vs. 2/27/13)
-17.95% - Modern Family (vs. 2/27/13)

Year-to-year changes (adults 18-49):
+125.00% - Chicago Fire (vs. Rock Center With Brian Williams)
+100.00% - Law & Order: Special Victims Unit (vs. Bent/Bent)
+68.42% - Modern Family (vs. Modern Family (Repeat))
+66.67% - Nashville (Vs. Missing (Repeat))
+50.00% - The Middle (vs. The Middle (Repeat))
+42.86% - Supernatural (vs. America's Next Top Model)
+33.33% - Arrow (vs. One Tree Hill)
+25.00% - The Neighbors (vs. Suburgatory (Repeat))
0.00% - Suburgatory (vs. Happy Endings)
-8.33% - Whitney - 8:30 (vs. Are You There, Chelsea?)
-14.29% - Survivor: Caramoan - Fans vs. Favorites (vs. Survivor: One World)
-33.33% - Whitney - 8:00
-38.00% - American Idol

In late-night metered market ratings (via NBC's press release):

* In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 2.6/7; CBS's "Late Show with David Letterman," 2.4/6; and ABC's "Jimmy Kimmel Live," 2.0/5.

* In the 25 markets with Local People Meters, adult 18-49 Wednesday results were: "The Tonight Show with Jay Leno," 0.7/3; "Late Show," 0.6/3; and "Jimmy Kimmel Live," 0.7/4.

* From 12:35-1:05 a.m. ET Wednesday night, ABC's "Nightline" averaged a 1.2/4 in metered-market households and a 0.4/3 in 18-49 in the Local People Meters.

* From 12:35-1:35 a.m. ET, "Late Night with Jimmy Fallon" (1.4/5 in metered-market households) beat CBS's "Late Late Show with Craig Ferguson" (1.2/4). In the 25 markets with Local People Meters, "Late Night" (0.5/3 in 18-49) topped "Late Late Show" (0.4/2).

* At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.8/4 in metered-market households and a 0.3/2 in adults 18-49 in the 25 markets with local people meters.

Source: Nielsen Media Research





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