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[04/18/14 - 08:22 AM]
Thursday's Broadcast Ratings: "Scandal" Finale Powers ABC Into the Top Spot
By The Futon Critic Staff (TFC)

Primetime Preliminary Fast National Nielsen Data
(includes all DVR playback through 3:00 am)

Here are the highlights of the 17 ad-sustained programs that aired in primetime on the broadcast networks last night (4/17/14):

ABC (7.323 million viewers, #2; adults 18-49: 2.2, #1) pulled in front on Thursday with its mix of a repeat "Grey's Anatomy" (3.417 million viewers, #12; adults 18-49: 0.8, #15), a new "Grey's Anatomy" (8.100 million viewers, #4; adults 18-49: 2.5, #3) and the season finale of "Scandal" (10.451 million viewers, #2; adults 18-49: 3.4, #1).

CBS (7.369 million viewers, #1; adults 18-49: 1.6, #T2) then was the most-watched network thanks to repeats of "The Big Bang Theory" (9.668 million viewers, #3; adults 18-49: 2.2, #4), another "The Big Bang Theory" (10.829 million viewers, #1; adults 18-49: 2.6, #2), a new "The Crazy Ones" (6.303 million viewers, #6; adults 18-49: 1.6, #7), the season finale of "The Crazy Ones" (5.362 million viewers, #8; adults 18-49: 1.3, #T8) and a special repeat of "NCIS" (6.026 million viewers, #7; adults 18-49: 1.0, #T10).

Next up was FOX (5.457 million viewers, #3; adults 18-49: 1.6, #T2) and originals from "Hell's Kitchen" (4.823 million viewers, #9; adults 18-49: 1.7, #6), "American Idol" (7.884 million viewers, #5; adults 18-49: 1.9, #5) and "Surviving Jack" (4.297 million viewers, #10; adults 18-49: 1.0, #T10).

Meanwhile, NBC (3.267 million viewers, #4; adults 18-49: 1.0, #4) served up the season finale of "Community" (2.902 million viewers, #14; adults 18-49: 1.0, #T10), a new "Parks & Recreation" (2.386 million viewers, #15; adults 18-49: 0.9, #T13), an original "Hollywood Game Night" (3.196 million viewers, #13; adults 18-49: 0.9, #T13) and the season finale of "Parenthood" (3.962 million viewers, #11; adults 18-49: 1.3, #T8).

And finally, fresh installments of "The Vampire Diaries" (1.663 million viewers, #16; adults 18-49: 0.7, #16) and "Reign" (1.394 million viewers, #17; adults 18-49: 0.4, #17) closed out the night on The CW (1.529 million viewers, #5; adults 18-49: 0.6, #5). In the netlet's target demo (women 18-34), "Diaries" delivered a 1.2 rating at 8:00/7:00c and "Reign" a 0.4 rating at 9:00/8:00c.

Week-to-week changes (adults 18-49):
+25.00% - Community
+21.43% - Hell's Kitchen
+18.18% - Parenthood
+13.33% - Scandal
+11.76% - American Idol
0.00% - Grey's Anatomy
0.00% - The Vampire Diaries (vs. 3/27/14)
0.00% - Reign
-10.00% - Parks & Recreation
-16.67% - Surviving Jack
-18.18% - Hollywood Game Night (vs. 4/3/14)
-23.53% - The Crazy Ones

Year-to-year changes (adults 18-49):
+277.78% - Scandal (vs. Scandal (Repeat))
+127.27% - Grey's Anatomy (vs. Grey's Anatomy (Repeat))
-7.14% - Parenthood (vs. Hannibal)
-10.00% - Parks & Recreation (vs. The Office (Repeat))
-13.64% - American Idol (vs. Glee)
-22.22% - The Vampire Diaries
-23.08% - Community
-33.33% - Reign (vs. Beauty and the Beast)
-40.91% - The Crazy Ones (vs. 2 Broke Girls (Repeat))
-41.38% - Hell's Kitchen (vs. American Idol)
-47.06% - Hollywood Game Night (vs. Parks & Recreation)
-50.00% - The Crazy Ones - 9:00 (vs. The Big Bang Theory (Repeat))
-54.55% - Surviving Jack (vs. Glee)

In late-night metered market ratings (via NBC's press release):

· In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 2.1/5 with an encore telecast; CBS's "Late Show with David Letterman," 2.1/5 with an encore; and ABC's "Jimmy Kimmel Live," 3.4/8.

· In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show Starring Jimmy Fallon," 0.8/4 with an encore; "Late Show," 0.4/2 with an encore; and "Jimmy Kimmel Live," 1.4/6.

· From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 2.3/7 in metered-market households and a 0.9/5 in 18-49 in the Local People Meters.

· From 12:35-1:35 a.m. ET, "Late Night with Seth Meyers" (1.1/4 in metered-market households with an encore) tied CBS's first-run "Late Late Show with Craig Ferguson" (1.1/4). In the 25 markets with Local People Meters, "Late Night" (0.4/3 in 18-49 with an encore) topped "Late Late Show" (0.3/2).

· At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.7/3 in metered-market households with an encore and a 0.2/2 in adults 18-49 in the 25 markets with local people meters.


Here are the highlights of the 17 ad-sustained programs that aired in primetime on the broadcast networks one year ago (4/18/13):

FOX (9.144 million viewers, #2; adults 18-49: 2.5, #1) held onto the demo crown on Thursday thanks to new episodes of "American Idol" (11.900 million viewers, #1; adults 18-49: 2.9, #3) and "Glee" (6.388 million viewers, #7; adults 18-49: 2.2, #T5).

CBS (9.248 million viewers, #1; adults 18-49: 2.3, #2) then was a competitive second place despite its all-repeat lineup of "The Big Bang Theory" (11.191 million viewers, #2; adults 18-49: 3.0, #2), "Two and a Half Men" (8.732 million viewers, #4; adults 18-49: 2.3, #4), another "The Big Bang Theory" (10.751 million viewers, #3; adults 18-49: 3.2, #1), "2 Broke Girls" (7.694 million viewers, #6; adults 18-49: 2.2, #T5) and "Person of Interest" (8.559 million viewers, #5; adults 18-49: 1.7, #T7).

Next up was NBC (3.181 million viewers, #4; adults 18-49: 1.4, #3) with an original "Community" (3.187 million viewers, #14; adults 18-49: 1.3, #12) followed by a repeat of "The Office" (2.307 million viewers, #15; adults 18-49: 1.0, #14) and new episodes of "Parks & Recreation" (3.341 million viewers, #12; adults 18-49: 1.7, #T7), another "Parks & Recreation" (3.248 million viewers, #13; adults 18-49: 1.7, #T7) and "Hannibal" (3.500 million viewers, #10; adults 18-49: 1.4, #11).

Meanwhile, ABC (4.028 million viewers, #3; adults 18-49: 1.2, #4) offered up a new "Wife Swap" (4.732 million viewers, #8; adults 18-49: 1.5, #10) plus repeats of "Grey's Anatomy" (3.981 million viewers, #9; adults 18-49: 1.1, #13) and "Scandal" (3.371 million viewers, #11; adults 18-49: 0.9, #T15).

And finally, the return of "The Vampire Diaries" (2.143 million viewers, #16; adults 18-49: 0.9, #T15) and "Beauty and the Beast" (1.598 million viewers, #17; adults 18-49: 0.6, #17) on The CW (1.871 million viewers, #5; adults 18-49: 0.7, #5) closed out the evening. In the netlet's target demo (women 18-34), "Diaries" delivered a 1.3 rating at 8:00/7:00c and "Beast" a 0.5 rating at 9:00/8:00c.

Week-to-week changes (adults 18-49):
+13.33% - Parks & Recreation
+8.33% - Community
+7.14% - Wife Swap
0.00% - Beauty and the Beast (vs. 3/28/13)
-6.45% - American Idol
-8.33% - Glee
-12.50% - Hannibal
-25.00% - The Vampire Diaries (vs. 3/28/13)

Year-to-year changes (adults 18-49):
+75.00% - Hannibal (vs. Awake)
+20.00% - Beauty and the Beast (vs. The Secret Circle)
+15.38% - Wife Swap (vs. Missing)
+4.76% - Glee (vs. Touch)
0.00% - Community
-5.56% - Parks & Recreation - 9:30
-10.00% - The Vampire Diaries
-22.73% - Parks & Recreation - 9:00 (vs. The Office)
-25.64% - American Idol

In late-night metered market ratings (via NBC's press release):

* In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 2.3/6 with an encore telecast; CBS's "Late Show with David Letterman," 2.3/6 with an encore; and ABC's "Jimmy Kimmel Live," 2.2/6.

* In the 25 markets with Local People Meters, adult 18-49 Wednesday results were: "The Tonight Show with Jay Leno," 0.8/4 with an encore; "Late Show," 0.5/3 with an encore; and "Jimmy Kimmel Live," 0.7/4.

* From 12:35-1:05 a.m. ET Wednesday night, ABC's "Nightline" averaged a 1.4/5 in metered-market households and a 0.5/3 in 18-49 in the Local People Meters.

* From 12:35-1:35 a.m. ET, "Late Night with Jimmy Fallon" (1.2/4 in metered-market households with an encore) trailed CBS's first-run "Late Late Show with Craig Ferguson" (1.3/4). In the 25 markets with Local People Meters, "Late Night" (0.5/3 in 18-49 with an encore) topped "Late Late Show" (0.3/2).

* At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.7/3 in metered-market households with an encore and a 0.3/3 in adults 18-49 in the 25 markets with local people meters.

Source: Nielsen Media Research





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