[06/03/14 - 09:25 AM]
Kings-Blackhawks Game 7 Is Most-Watched Non-Stanley Cup Final NHL Playoff Game on Record
NBC spins the numbers for Sunday, June 1.

[via press release from NBC]


Kings-Blackhawks Averages 4.137 Million Viewers, Peaks at 5.5 Million from 10:30-10:45 PM ET

Game 7 is Most-Watched NHL Game & Most-Watched Non-Olympic Program Ever on NBCSN

NBCSN was No. 1 Sunday Night Cable Network during Game 7

Viewers Consume More than 8 Million Minutes of Game 7 through NBC Sports Live Extra

Through First Three Rounds, 2014 Stanley Cup Playoffs Are Most-Watched in 17 Years

STAMFORD, Conn. - June 3, 2014 - The Los Angeles Kings-Chicago Blackhawks Game 7 overtime thriller on Sunday night averaged 4.137 million viewers, according to The Nielsen Company, making it:

· the most-watched non-Stanley Cup Final NHL Playoff game on record;

· the most-watched NHL game ever on NBCSN; and

· the most-watched non-Olympic program ever on NBCSN.

Sunday night's Western Conference Final Game 7 (8:01-11:16 p.m. ET) -- which pitted the last two Stanley Cup champions against each other and was won, 5-4, by the Kings in overtime -- surpassed Game 7 of the 1996 Eastern Conference Final between the Florida Panthers and Pittsburgh Penguins (ESPN, June 1, 4.049 million) as the most-watched non-Stanley Cup Final NHL playoff game on record.

Kings-Blackhawks surpassed Game 3 of last year's Stanley Cup Final between the Blackhawks and Boston Bruins (4.001 million) as the most-watched NHL game ever on NBCSN and the most-watched non-Olympic program ever on the network. It also had more viewers than USA-Russia (4.100 million) men's ice hockey during the 2014 Sochi Olympics.

NBCSN was the No. 1 network on cable during the game Sunday night. It was the second-most watched cable program of the day among average viewers, P18-49 (1.909) and P25-54 (2.111), trailing only HBO's Game of Thrones. It also outperformed all broadcast programming among P18-49 and P25-54.

The game peaked at 5.5 million viewers from 10:30-10:45 p.m. ET, and delivered a 2.35 HH rating.

1 6/01/2014 CONFERENCE FINALS (West) LA/CHI G7 4.137
2 6/17/2013 STANLEY CUP FINAL CHI/BOS G3 4.001
3 6/15/2013 STANLEY CUP FINAL BOS/CHI G2 3.964
4 6/02/2010 STANLEY CUP FINAL PHI-CHI G3 3.600
5 6/04/2009 STANLEY CUP FINAL DET-PIT G4 3.448

Originally reported yesterday, following are some local ratings notes and highlights regarding Sunday night's Game 7:

· The 22.7 HH rating in Chicago was the best Blackhawks game delivery ever on NBCSN.

· Los Angeles drew its best Round 3 metered market rating ever on NBCSN with a 4.8 rating.

· With the Rangers awaiting the winner in the Stanley Cup Final, New York delivered a 3.7 rating, its best rating on NBCSN ever for a non-Stanley Cup Final game that did not include a New York team.

Following are the Top 10 markets for Kings-Blackhawks Game 7:
Rank Market Rating
1 Chicago 22.7
2 Buffalo 7.3
3 Los Angeles 4.8
4 Minn-St. Paul 4.3
5 Boston 3.9
6 San Dieg

· 3.8
6 Pittsburgh 3.8
6 Milwaukee 3.8
9 New York 3.7
10 Providence 3.5

Digitally, the live stream of Game 7 produced record metrics for an authenticated game on NBC Sports Live Extra. The game delivered 142,033 uniques and 8,146,724 million minutes consumed, making it the best authentication-required NHL game ever in all key metrics and the best authenticated or unauthenticated game of the 2013-14 season in all key metrics.

Through three rounds, the 2014 Stanley Cup Playoffs are the most-watched in 17 years. NBC, NBCSN and CNBC have combined to average 1.187 million viewers for 86 games, up 11% vs. last year (1.074 million for 78 games) and the most since FOX, ESPN and ESPN2 combined to average 1.237 million for the first three rounds in 1997.

  [june 2014]  

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