or


[06/06/14 - 12:31 PM]
CMT's "Party Down South" Premieres to Series High with Season Two Debut
CMT spins the numbers for Thursday, June 5.

[via press release from CMT]

CMT'S "PARTY DOWN SOUTH" PREMIERES TO SERIES HIGH WITH SEASON TWO DEBUT

1.25 Million Total Viewers Tuned in to the Premiere or Encore Airings

Second Season Premiere Grows +75% Over Season One Premiere

Series Ranks as #4 Most Social Series of Day

NASHVILLE - June 6, 2014 - The second season of CMT's top-rated series PARTY DOWN SOUTH kicked off with a series high when the new season premiered Thursday, June 5 at 10:00 p.m. ET/PT. An impressive 1.25 million Total Viewers tuned in for the premiere or immediate encore, and the premiere episode was up +75% from season one with a .67 P18-49 L+SD rating. Younger fans, and especially females, watched the cast reunite in Athens, Ga., as the series drew a .74 rating among P18-34, and a .88 rating among W18-34, up +184% from the season one launch.

#PartyDownSouth was a hit on Twitter as well, as the hashtag trended nationally throughout the show, peaking at #3. According to Nielsen SocialGuide, the show was the fourth most-tweeted about series yesterday. Much of the buzz can be attributed to CMT's multi-platform strategy that included opportunities to interact with the outspoken cast on social media, along with a social command center that live-tweeted and chatted with fans throughout the series premiere. CMT released the first in a series of comedic, animated videos yesterday featuring the PARTY DOWN SOUTH cast.

Season two kicked-off with Murray, Lyle, Daddy, Walt, Lil Bit, Mattie, Lauren and Tiffany packing their bags and bringing viewers along as they journeyed to Athens. When the group is finally together at last, they waste no time picking up where they left off - cracking open some beers and getting their party on. Daddy introduces everyone to his latest drinking toy, the Beer-Zooka, and Lil Bit reveals to the house that she has a boyfriend. This news does not sit well with Daddy, who has developed feelings for Lil Bit since the last time they were all together. By the end of the night, it's clear that this season will be filled with more drama, more surprises and more wild nights.

The channel hit back to back homeruns with Wednesday's 2014 CMT MUSIC AWARDS, scoring a 1.39 among P18-49 L+SD, up +7% from last year and the #1 original cable telecast for the day. It was followed by Thursday night's highly successful return of PARTY DOWN SOUTH, which posted a record setting debut.

PARTY DOWN SOUTH is produced by 495 Productions, with SallyAnn Salsano, Joel Zimmer and Kyle Simpson serving as executive producers. Jayson Dinsmore and Morgan Selzer executive produce for CMT.

For more information on PARTY DOWN SOUTH and exclusive content, visit CMT.com, download the CMT app, "like" the show's official Facebook page, be part of the conversation with #PartyDownSouth and follow @CMT and the cast on Twitter.

CMT, a unit of Viacom Inc. (NASDAQ: VIA, VIAB), is the leading television and digital authority on country music and entertainment, reaching more than 92 million homes in the U.S. CMT, CMT.com and CMT Radio offer an unparalleled mix of music, news, live concerts and series and are the top resource for country music on demand. The network's digital platforms include the 24-hour music channel, CMT Pure Country, CMT App, CMT Mobile and CMT VOD.





  [june 2014]  
S
M
T
W
T
F
S


· PARTY DOWN SOUTH (CMT)





most recent ratings | view all posts
[12/07/16 - 09:16 AM]
Tuesday's Broadcast Ratings: NBC Tops Demo Race with "This Is Us"
The Peacock's new drama paves the way for an adults 18-49 victory.

[12/07/16 - 08:04 AM]
"VH1 Divas Holiday: Unsilent Night" Scores Nearly Two Million Total Viewers
VH1 spins the numbers for Monday, December 5.

[12/06/16 - 03:13 PM]
#DCWeek Gives The CW Its Most Watched Week in Six Years
The CW spins the numbers for the week of November 28-December 4.

[12/06/16 - 01:04 PM]
FOX Sports Scores with College Football Conference Championship Weekend
FOX Sports spins the numbers for the week of November 28-December 4.

[12/06/16 - 10:55 AM]
Hallmark Channel's "Countdown to Christmas" Leads Cable Ratings for Sixth Consecutive Weekend
The Hallmark Channel spins the numbers for the week of November 28-December 4.

[12/06/16 - 09:17 AM]
Monday's Broadcast Ratings: NBC Tops Viewers, Demos with "The Voice"
CBS takes a close second among adults 18-49, powered by "The Victoria's Secret Fashion Show."

[12/06/16 - 08:42 AM]
Investigation Discovery Earns Strong Double Digit Growth in November
Investigation Discovery further spins the numbers for the month of November.

[12/05/16 - 05:29 PM]
For the First Time, "This Is Us" Beats "Empire" in L+3 18-49 Ratings for the Primetime Week
NBC further spins the numbers for Tuesday, November 29 and Wednesday, November 30.

[12/05/16 - 03:28 PM]
OWN's "Queen Sugar" Season Finale Ranks as #1 Cable Telecast for Women Wednesday Night Delivering 2.76 Million Total Viewers
OWN further spins the numbers for the series to date.

[12/05/16 - 12:22 PM]
Season Finale of Freeform's "Ben & Lauren: Happily Ever After?" Soars to 5-Week Highs Across Key Target Demographics
Freeform further spins the numbers for the series to date.

[12/05/16 - 09:18 AM]
Sunday's Broadcast Ratings: "Sunday Night Football" Posts Another NBC Win
The Peacock easily tops the night in adults 18-49 and total viewers.

[12/04/16 - 09:02 AM]
Saturday's Broadcast Ratings: FOX Holds Off ABC in College Football Showdown
The network wins the night in both total viewers and adults 18-49.

[12/04/16 - 08:55 AM]
"Saturday Night Live" Grows Versus the Year-Ago Night
NBC spins the numbers for Saturday, December 3.

[12/03/16 - 08:45 AM]
Friday's Broadcast Ratings: College Football Sparks Demo Victory for FOX
The network leads the night among adults 18-49 while CBS is the most-watched broadcaster.

[12/03/16 - 08:38 AM]
ABC Earns Its Most Watched Friday This Season with "20/20" Spiking Over 50% to Season Highs
ABC spins the numbers for Friday, December 2.