or


[07/01/14 - 12:44 PM]
ID Celebrates Best 2Q/Best June in Network History
Investigation Discovery spins the numbers for the second quarter of 2014.
[via press release from Investigation Discovery]

ID CELEBRATES BEST 2Q/BEST JUNE IN NETWORK HISTORY

- With Double Digit YTD Increases, at Mid -Year Investigation Discovery on Pace for Best Year Ever -

ID concluded June garnering the best 2Q/June ever in prime, averaging more than 783k P2+ for the quarter and 806k P2+ for the month.

With double-digit P25-54 delivery gains every night of the week, 2Q achievements were driven by four original series, each averaging more than one million P2+ viewers - UNUSUAL SUSPECTS (nearly 1.2M P2+/520k P25-54); DEADLINE: CRIME WITH TAMRON HALL (1.09M P2+/436k P25-54); SWAMP MURDERS (1.058M P2+/415k P25-54) and THE PERFECT MURDER (1.036M P2+/461k P25-54). An additional five original series averaged more than 900k P2+, including ON THE CASE WITH PAULA ZAHN; SOUTHERN FRIED HOMICIDE; EVIL TWINS; HOUSE OF HORRORS: KIDNAPPED; and CRY WOLFE.

YTD, ID ranks #4 in Total Day and #13 in Prime for W25-54 delivery among ad-supported cable networks,* continuing to be #1 in Length of Tune in all of television.**With the conclusion of 2Q, ID has now experienced 22 consecutive quarters of year-over-year delivery growth for P2+ in prime.

Primetime gains for the quarter, month and YTD include:

2Q14 vs. 2Q13: Primetime Delivery
P2+ +19% (783k vs. 660k)
HH +16% (651k vs. 560k)
P25-54 +22% (355k vs. 290k)
W25-54 +16% (233k vs. 201k)
P18-49 +15% (273k vs. 238k)
W18-49 +13% (184k vs. 163k)

June 2014 vs. June 2013: Primetime Delivery
P2+ +15% (806k vs. 700k)
HH +12% (667k vs. 597k)
P25-54 +13% (350k vs. 311k)
W25-54 +6% (232k vs. 218k)
P18-49 +11% (275k vs. 247k)
W18-49 +8% (185k vs. 171k)

2014 YTD vs. 2013 YTD: Primetime Delivery
P2+ +23% (839k vs. 683k)
HH +23% (700k vs. 569k)
P25-54 +28% (390k vs. 304k)
W25-54 +23% (255k vs. 207k)
P18-49 +20% (299k vs. 249k)
W18-49 +20% (200k vs. 167k)

*Source: Nielsen, NHI Calendar, 12/30/13-6/29/14, L+SD data, W25-54 delivery, Time Period Based Averages, Ad-supported cable, Total Day (M-Su 6a-6a) excluding NAN and ADSM & Prime (M-Su 8p-11p) excluding any networks that did not air in the entire daypart or time period.

**Source: The Nielsen Company, Live data, NHI Calendar, 3/31/2014-6/29/2014, Time Period Based Dayparts, Prime (M-Su 8-11p) excludes non-English speaking networks & Total Day (M-Su 6a-6a).





  [july 2014]  
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· CRY WOLFE (ID)
· DEADLINE: CRIME WITH TAMRON HALL (ID)
· EVIL TWINS (ID)
· HOUSE OF HORRORS: KIDNAPPED (ID)
· ON THE CASE WITH PAULA ZAHN (ID)
· PERFECT MURDER, THE (ID)
· SOUTHERN FRIED HOMICIDE (ID)
· SWAMP MURDERS (ID)
· UNUSUAL SUSPECTS (ID)




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