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[07/04/14 - 08:44 AM]
"Last Comic Standing" Is Up Week to Week by 10% in Adults 18-49 and Up 3% in Total Viewers
NBC spins the numbers for Thursday, July 3.

[via press release from NBC]

Thursday Primetime Results:

· "Last Comic Standing" (1.1/4 in 18-49, 3.3 million viewers overall from 10-11 p.m. ET) won the hour among ABC, CBS and NBC in adults 18-49, and all other key demos.

· Despite the night's pre-holiday distractions, "Last Comic Standing" is up week to week by +10% in adults 18-49 (to a 1.1 rating from a 1.0) and up +3% in total viewers (3.278 million vs. 3.188 million).

· Despite the 10 p.m. hour, "Last Comic" maintained its rating from half-hour to half-hour in adults 18-49 (and grew from its first half-hour to its second by 7% in both men 25-54 (to a 1.4 rating from a 1.3) and women 25-54 (1.5 vs. 1.4).

· Four consecutive telecasts of "Undateable" delivered results of:

· A 0.5/2 in 18-49 and 2.3 million viewers overall at 8 p.m.

· A 0.7/3 in 18-49 and 2.4 million viewers overall at 8 p.m.

· A 0.7/3 in 18-49 and 2.2 million viewers overall at 8 p.m.

· A 0.8/3 in 18-49 and 2.2million viewers overall at 8 p.m.

· From its first telecast to its fourth, "Undateable" grew by +60% in adults 18-49 (to a 0.8 rating from a 0.7). The 9:30 "Undateable" tied for #2 in the time period among the Big 4 nets in adults 18-49 and adults 18-34.

· Each of the eight "Undateable" telecasts this summer that has followed another "Undateable" episode has matched or built upon that 18-49 lead-in.

In Late-Night Metered Markets Thursday night:

· In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 2.1/5 with an encore telecast; CBS's "Late Show with David Letterman," 1.8/5 with an encore; and ABC's "Jimmy Kimmel Live," 2.0/5.

· In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show Starring Jimmy Fallon," 0.8/4 with an encore; "Late Show," 0.3/1 with an encore; and "Jimmy Kimmel Live," 0.6/3.

· From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.4/4 in metered-market households and a 0.5/3 in 18-49 in the Local People Meters.

· From 12:35-1:35 a.m. ET, "Late Night with Seth Meyers" (1.1/3 in metered-market households with an encore) beat CBS's "Late Late Show with Craig Ferguson" (0.9/3 with an encore). In the 25 markets with Local People Meters, "Late Night" (0.3/2 in 18-49 with an encore) topped "Late Late Show" (0.2/1 with an encore).

· At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.6/3 in metered-market households with an encore and a 0.2/1 in adults 18-49 in the 25 markets with local people meters.

NOTE: All ratings are "live plus same day" from Nielsen Media Research unless otherwise indicated.





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· LAST COMIC STANDING (NBC)
· UNDATEABLE (NBC)











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