DIY Network Achieved Most-Watched July Primetime Ever Among P25-54 Viewers in July
New York [For Immediate Release - August 1, 2014] DIY Network achieved its most watched July prime ever among P25-54 (70,000 impressions) and M25-54 (37,000 impressions) -- representing audience growth of 4% and 12%, respectively, over last July.
Top performing series included Salvage Dawgs, Daryl's Restoration Over-Hall and Holmes Makes It Right. The season premiere of Holmes Makes It Right on Tuesday, July 22, at 9 p.m. delivered a 0.40 P25-54 rating, one of the highest rated prime time episodes of any series in DIY Network history. In fact, the episode grew more than 260% over the same time period last year and helped DIY Network achieve a Top 25 cable network ranking for Tuesday primetime. Additionally, new series Daryl's Restoration Over-Hall already is a proven performer for the network, garnering more than 1.7 million viewers since its premiere Saturday, July 19, at 10 p.m.
About DIY Network
From the makers of HGTV and Food Network, is the go-to destination for rip-up, knock-out home improvement television. Currently in more than 56 million homes, DIY Network's programming covers a broad range of categories, including home improvement and landscaping. The network's award-winning website, DIYNetwork.com, consistently ranks among America's top home and garden Internet destinations for entertaining videos, home improvement advice, step-by-step instructions, message boards, blogs, an interactive program guide and more. Headquartered in Knoxville, Tenn., DIY Network is wholly owned by Scripps Networks Interactive, Inc. (SNI).