[10/04/14 - 01:07 PM]
Cardinals' Comeback Over Dodgers in NLDS Game 1 Is Most-Watched Event Ever on FOX Sports 1
FOX Sports spins the numbers for Friday, October 3.

[via press release from FOX Sports]


Giants-Nationals NLDS Game 1 Sets Record as FOX Sports 1's Most-Watched Non-Prime Time Event

Los Angeles -- Yesterday's coverage of the National League Division Series, presented by Budweiser, set multiple records for FOX Sports 1, FOX Sports' 14 month-old sports channel, according to fast national figures released today by Nielsen.

Coverage of the St. Louis Cardinals thrilling 10-9 comeback win over the Los Angeles Dodgers, who had the tying run on third with two-out in the ninth, attracted an audience of 3.595 million viewers to FOX Sports 1, breaking the channel's previous record of 3.526 million set in February.

Earlier in the day, FOX Sports 1's Giants-Nationals match-up, which San Francisco won 3-2, drew 2.044 million viewers making it the network's most-watched non-prime time event. It is also the highest-rated and most-watched weekday daytime program in FOX Sports 1 history.

While fast nationals are not available for all day-parts, according to Nielsen metered market data, FOX Sports 1 posted a .84 Total Day household rating (6:00 AM - 3:00 AM), likely making it the most-watched day since its August 2013 launch once national ratings are released.

The home markets for yesterday's NLDS games set individual market ratings for a televised event on FOX Sports 1. St. Louis (17.4) and Los Angeles (7.1) each set their mark for the Cardinals-Dodgers contest, while Washington DC (6.9) and San Francisco (6.6) set theirs for the Giants-Nationals tilt. Los Angeles also set a new household reach mark for a single market watching a FOX Sports 1 event (392,000 households).

On the digital front, yesterday was the best day ever for authenticated viewership for FOX Sports GO, and both NLDS matchups attracted more than twice the streams than FOX Sports GO's previous high-water mark for an MLB event set during the 2014 MLB All-Star Game.

  [october 2014]  

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