WE tv's "KENDRA ON TOP" RETURNS WITH A SERIES HIGH, DELIVERING OVER ONE MILLION VIEWERS
NEW YORK, NY -- October 8, 2014 -- The third season premiere of WE tv's original series Kendra on Top delivered more than one million total viewers on Friday, October 3 (10-11 pm ET/PT) -- a series high for the show -- up +34% over the sophomore season debut.
The premiere also experienced significant double-digit demo growth from Live+SD to Live+3:
· 627,000 A18-49, up +55%
· 620,000 A25-54, up +52%
· 557,000 W25-54, up +53%
· 555,000 W18-49, up +53%
Versus the competition, Kendra on Top ranked:
· #1 telecast in prime time on ad-supported cable among W18-49 & W25-54 on Friday night
· #1 among W18-49 and W25-54 in the timeslot among all ad-supported cable
· Ranked #1 on SocialGuide in prime time for new cable reality series
"This is an amazing start to season three," said Marc Juris, WE tv's president. "It's great to have Kendra back on the network and our viewers clearly agree."
This season, viewers get an exclusive look into Kendra's life as she juggles motherhood to her young son and infant daughter in the midst of shocking allegations of her husband's alleged sexual encounter with a transsexual model.
WE tv's unscripted series continue to build viewer momentum. In addition to Kendra on Top, WE tv's recently refreshed David Tutera's Celebrations closed its debut season (Oct. 3, 9-10 pm, ET/PT) up +10% among women 18-49 and +9% among adults 18-49, over previous series featuring the celebrity wedding and event planner, and reduced its median age by nearly four years.
Kendra on Top is produced for WE tv by Prometheus Entertainment, executive produced by Kevin Burns, Lauren Weinstein, Kim Sheerin, and Anthony Fiorino. Lauren Gellert and Kate Farrell serve as the executive producers for WE tv. Kendra Wilkinson-Baskett and Hank Baskett III serve as co-executive producers.
Source: Nielsen, Live+3 (with Live+SD comparisons where noted). Kendra on Top S3 premiere (10/3/14, 10p-11p) vs S2 premiere (9/13/13, 10p-11p). Ranks based on Live+3 W18-49/W25-54 000s ad-supported cable - telecast ranker, 10/3/14 8p-11p, & time period cable network ranker, 10p-11p. Nielsen SocialGuide - average daily ranking vs. cable prime reality new episodes (ranked on # of tweets). Subject to qualifications by request.
About WE tv
With compelling, can't miss unscripted shows and dramatic scripted series, WE tv's programming is fueled by personalities and relationships filled with purpose and passion. WE tv welcomes everyone and creates an inclusive experience across all platforms: on TV, online, on demand, and social media, embracing how today's digitally savvy, socially engaged audiences connect through content, using it as a catalyst to drive conversation and build community. WE tv is owned and operated by AMC Networks Inc., alongside its sister channels AMC, IFC and SundanceTV, and is available in over 85 million U.S. homes. WE tv: All In.