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[10/25/14 - 08:59 AM]
Season Debut of "Grimm" Delivers the Show's Top Rating Since March 21
NBC spins the numbers for Friday, October 24.

[via press release from NBC]

Friday Primetime Results:

Despite the impact of World Series competition last night, "Grimm" returned with a +15% gain versus its season finale last May and "Constantine" retained 93% of that lead-in from "Grimm."

· The fourth season debut of "Grimm" (1.5/5 in 18-49, 5.3 million viewers overall from 9-10 p.m. ET) grew by +15% versus last May's season finale in 18-49 (1.5 vs. 1.3 on May16) to deliver the show's top rating since March 21 (1.5).

· "Grimm" was the night's #1 scripted series on the Big 4 in adults 18-49.

· L+7: Last season, "Grimm" originals added an average +82% in 18-49 rating (to a 2.55 from a 1.40)and 2.8 viewers overall (8.2 million vs. 5.4 million) to these next-day L+SD ratings when Nielsen issued L+7 results.

· The premiere of "Constantine" (1.4/5 in 18-49, 4.3 million viewers overall from 10-11 p.m. ET) retained 93% of its lead-in from "Grimm" in adults 18-49 and 95% in adults 25-54 (1.8 vs. 1.9), while building on that lead-in by +8% in men 18-49 (1.3 vs. 1.2) and by +6% in men 25-54 (1.7 vs. 1.6).

· Versus NBC's time-period average from last season, last night's "Constantine" Is up +40% in 18-49 rating (1.4 vs. 1.0, L+SD non-sports) and up +20% in total viewers (4.339 million vs. 3.613 million).

· "Constantine" is the top Friday premiere of the past 52 weeks on the Big 4 in adults 18-49, best since "Dracula" debuted with a 1.8 on Oct. 25, 2013.

· "Dateline NBC" (1.1/4 in 18-49, 6.2 million viewers overall from 8-9 p.m. ET) scored the network's top 18-49 rating in the time period since July 18 in 18-49 and biggest overall audience in the slot since May 30. In the time period, "Dateline" tied for #1 among Big 4 non-sports programs in adults 18-49.

Projected "Live Plus Three Day" and "Live Plus Seven Day" Results:

Adult 18-49 Rating
Show... L+SD... L+3... L+7
Dateline NBC... 1.1... 1.3... 1.4
Grimm... 1.5... 2.5... 2.7

Persons 2+ (Total Viewers)
Show... L+SD... L+3... L+7
Dateline NBC ... 6.2 million... 6.9 million... 7.1 million
Grimm... 5.3 million... 7.8 million... 8.2 million

In Late-Night Metered Markets Friday Night:

· In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 2.6/6 with an encore telecast; CBS's "Late Show with David Letterman," 2.5/6 with an encore; and ABC's "Jimmy Kimmel Live," 2.2/5.

· In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show Starring Jimmy Fallon," 1.0/4 with an encore; "Late Show," 0.5/2 with an encore; and "Jimmy Kimmel Live," 0.8/4.

· From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.4/4 in metered-market households and a 0.5/3 in 18-49 in the Local People Meters.

· From 12:35-1:35 a.m. ET, "Late Night with Seth Meyers" (1.3/4 in metered-market households with an encore) tied CBS's "Late Late Show with Craig Ferguson" (1.3/4). In the 25 markets with Local People Meters, "Late Night" (0.5/3 in 18-49 with an encore) topped "Late Late Show" (0.4/2).

· At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.7/3 in metered-market households with an encore and a 0.2/2 in adults 18-49 in the 25 markets with local people meters.

"Live Plus Three Day" Results for Monday, Oct. 20:

In "live plus three day" Nielsens, "The Blacklist":

· Grew by a season-high +65% in 18-49 (to a 4.05 rating from a 2.45) and 4.637 million viewers overall (to 13.975 million from 9.338 million) going from L+SD to L+3.

· Was the #1 drama of the night in:

· L+3 adults 18-49 (4.05).

· Ratings lift from L+SD to L+3 (+1.60).

· Percentage lift from L+SD to L+3 (+65%).

"The Voice":

· Grew by +20% in 18-49 (to a 4.13 from a 3.43) and 1.835 million viewers overall (to 13.734 million from 11.899 million) going from L+SD to L+3.

NOTE: All ratings are "live plus same day" from Nielsen Media Research unless otherwise indicated.





  [october 2014]  
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· CONSTANTINE (NBC)
· DATELINE NBC (NBC)
· GRIMM (NBC)





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