Last Monday's telecast TBS's American Dad! has climbed to 1.4 million viewers in Live + 3 delivery. When factoring in multi-platform the reach grew to 1.6 million viewers. In key demos, last Monday's American Dad! has so far garnered 1.0 million adults in 18-49 and 763,000 adults in18-34. (NOTE: These numbers are for the initial telecast of the new episode on TBS. Adult Swim's encores air one week after TBS's premieres.)
TBS's ambush game show Deal With It returned Friday night with a preliminary Live + Same Day audience of more than 1.2 million viewers for the fall premiere and encore.
TBS's telecasts of The Big Bang Theory accounted for all of basic cable's Top 20 sitcom telecasts for the week among total viewers and adults 18-49.
NBA TV's original programming continues to generate significant audience growth among total viewers and across all key demos to tip off the start of the 2014-15 season. Through four episodes, Open Court is up +77% among total viewers, +89% in Men 18-49 and +87% in People 18-49 over the same period last year. The network's season premiere of NBA Inside Stuff on Saturday, Nov. 1, delivered a +15% increase among total viewers when compared to the all-time premiere average and an increase of +24% among Men 18-49 and +21% in the People 18-49 demo. Additionally, the opening weekarenk debuts of The Starters have registered a+62% increase among total viewers, a +74% increase in the Men 18-49 demo and a +41% improvement among People 18-49 over 2013.
The international action hit Transporter The Series stayed strong in its second week on TNT, with Saturday night's back-to-back episodes averaging an initial audience of more than 1.6 million viewers in Live + Same Day delivery across the primetime telecasts and late-night encores.
Friday night's episode of On the Menu has so far brought in 686,000 viewers in Live + Same Day delivery for the premiere and encore.
Across the 1st week of November 2014, Cartoon Network ranked as basic cable's #1 television network for Early Prime (6-8 p.m.) delivery of all targeted boy demos, as well as #1 for Total Day delivery of boys 6-11 & 9-14. Total Day delivery among targeted kids demos grew significantly vs. last year's performance across the same week: kids 2-11 grew by 7%, kids 6-11 by 15%, and kids 9-14 by 24%. Early Prime delivery among the same kids demos also increased vs. the same time period last year: kids 2-11 grew by 2%, kids 6-11 also by 7%, and kids 9-14 by 20%.
Led by powerhouse original programming, Cartoon Network scored as the #1 television destination among all targeted kids/boys 2-11, 6-11 & 9-14 on Thursday Night (6-8 p.m.), with the night growing by triple-digits across these demos, ranging from 147% to 217%. A new episode of Teen Titans Go! (6 p.m.) ranked as the #1 telecast of the day among kids 9-14 and all targeted boys. All Thursday Night new episode premieres ranked #1 in their respective time periods among kids 6-11 & 9-14 and all targeted boys, increasing delivery by triple digits across all kids and boy demos, ranging between 112% and 375%.
Among Cartoon Network special event programming, LEGO: Batman Be-Leaguered (Monday, 6-6:30 p.m.) resonated with all targeted kids and boys, charting as the #1 telecast of the day among boys 2-11 & 6-11, and #1 in its time period among all kids and boy demos. The animated special earned double and triple-digit delivery gains across all targeted audiences vs. the same time period in 2013, with kids 2-11 increasing by 85%, kids 6-11 by 85%, kids 9-14 by 70%, boys 2-11 by 124%, boys 6-11 by 120% and boys 9-14 by 103%.
In celebration of the October holiday, new Halloween-themed episodes of Adventure Time (Tuesday, 6 p.m.), Uncle Grandpa (Tuesday, 6:15 p.m.) and Regular Show (Wednesday, 6 p.m.) all scored dramatic ratings/delivery increases across all kids and boy demos vs. the same time periods last year. Among the highlights, Regular Show scored as the #1 telecast of the day among boys 6-11 and #1 in its time period among all targeted kids and boys, Uncle Grandpa also stood as the #1 telecast of the day among boys 6-11, and Adventure Time ranked #1 in its time period among boys 9-14.
Saturday Morning programming (7-11 a.m.) earned year-over-year delivery gains across all targeted demos, ranging between 9% and 34%. Animated LEGO series Legends of Chima (7:30a) ranked #1 in its time period among boys 6-11 & 9-14, and Pokémon the Series XY (8 a.m.) ranked #1 in its time period among kids 9-14 and all targeted boys. Both premiere episodes grew delivery across all targeted demos vs. the same time period last year, ranging between 12% and 59%.
Across the 1st week of November 2014, Adult Swim ranked as basic cable's #1 television network for Total Day delivery among adults 18-24 and men 18-24.
Among Adult Swim programming, animated acquisition Bob's Burgers (Sunday, 9:30 p.m.) grew average delivery among adults 18-24 by +17%, men 18-24 by +91% and men 18-34 by +3%, compared to the same time period in 2013. Saturday night's TOONAMI presentation of One Piece (1:30 a.m.) also grew average delivery of men 18-24 vs. last year's time period.
Adult Swim programming overall accounted for 15 of the top 50 telecasts on basic cable for the week among adults 18-34, more than any other network.