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[01/17/15 - 08:34 AM]
Friday's Broadcast Ratings: "Shark Tank" Powers ABC to Another Demo Victory
By The Futon Critic Staff (TFC)

Primetime Preliminary Fast National Nielsen Data
(includes all DVR playback through 3:00 am)

Here are the highlights of the 15 ad-sustained programs that aired in primetime on the broadcast networks last night (1/16/15):

ABC (6.689 million viewers, #2; adults 18-49: 1.6, #1) was the demo champ on Friday with its mix of "Last Man Standing" (6.995 million viewers, #5; adults 18-49: 1.3, #6), "Cristela" (5.163 million viewers, #7; adults 18-49: 1.1, #8), "Shark Tank" (8.520 million viewers, #3; adults 18-49: 2.2, #1) and "20/20" (5.470 million viewers, #6; adults 18-49: 1.4, #T2).

CBS (10.404 million viewers, #1; adults 18-49: 1.4, #2) however was still the most-watched network with originals from "Undercover Boss" (8.160 million viewers, #4; adults 18-49: 1.4, #T2), "Hawaii Five-0" (10.444 million viewers, #2; adults 18-49: 1.4, #T2) and "Blue Bloods" (12.608 million viewers, #1; adults 18-49: 1.4, #T2).

Next up was NBC (4.060 million viewers, #3; adults 18-49: 1.0, #3) with the return of "Constantine" (3.080 million viewers, #11; adults 18-49: 0.8, #11), "Grimm" (4.601 million viewers, #8; adults 18-49: 1.2, #7) and "Dateline NBC" (4.500 million viewers, #9; adults 18-49: 1.0, #T9).

Meanwhile, FOX (2.656 million viewers, #4; adults 18-49: 0.9, #4) served up the debut of "World's Funniest Fails" (3.333 million viewers, #10; adults 18-49: 1.0, #T9) and a new "Glee" (1.978 million viewers, #12; adults 18-49: 0.7, #12).

And finally, The CW (1.043 million viewers, #5; adults 18-49: 0.3, #5) closed out the evening with its mix of "Hart of Dixie" (1.162 million viewers, #13; adults 18-49: 0.4, #13), a repeat "Whose Line Is It Anyway?" (0.851 million viewers, #15; adults 18-49: 0.3, #T14) and "Masters of Illusion" (0.998 million viewers, #14; adults 18-49: 0.3, #T14). In the netlet's target demo (women 18-34), said trio posted a 0.6, 0.2 and 0.2 rating, respectively.

Week-to-week changes (adults 18-49):
+100.00% - Hart of Dixie
+50.00% - Masters of Illusion
+15.79% - Shark Tank
0.00% - Blue Bloods
0.00% - 20/20
0.00% - Glee
-6.67% - Hawaii Five-0
-6.67% - Undercover Boss
-7.69% - Grimm (vs. 12/12/14)
-9.09% - Dateline NBC
-15.38% - Cristela
-18.75% - Last Man Standing
-20.00% - Constantine (vs. 12/12/14)

Year-to-year changes (adults 18-49):
+22.22% - Cristela (vs. The Neighbors)
+11.11% - Dateline NBC (vs. Dracula)
+7.69% - Glee (vs. Raising Hope/Enlisted)
+4.76% - Shark Tank
0.00% - Hart of Dixie (vs. The Carrie Diaries)
0.00% - Masters of Illusion (vs. Supernatural (Repeat))
0.00% - Blue Bloods
-6.67% - Hawaii Five-0
-7.14% - Last Man Standing
-12.50% - Undercover Boss
-17.65% - 20/20
-20.00% - Grimm
-33.33% - World's Funniest Fails (vs. Bones)
-46.67% - Constantine (vs. Dateline NBC)

In late-night metered market ratings (via NBC's press release):

TBA


Here are the highlights of the 15 ad-sustained programs that aired in primetime on the broadcast networks one year ago (1/17/14):

ABC (6.341 million viewers, #2; adults 18-49: 1.7, #1) was the top demo draw on Friday with its mix of "Last Man Standing" (6.330 million viewers, #8; adults 18-49: 1.4, #T8), "The Neighbors" (3.779 million viewers, #10; adults 18-49: 0.9, #T10), "Shark Tank" (7.388 million viewers, #4; adults 18-49: 2.1, #1) and "20/20" (6.581 million viewers, #7; adults 18-49: 1.7, #2).

CBS (10.628 million viewers, #1; adults 18-49: 1.5, #2) then was the number two network with its combination of "Undercover Boss" (8.996 million viewers, #3; adults 18-49: 1.6, #3), "Hawaii Five-0" (10.417 million viewers, #2; adults 18-49: 1.5, #T4) and "Blue Bloods" (12.473 million viewers, #1; adults 18-49: 1.4, #T8).

Next up was NBC (5.175 million viewers, #3; adults 18-49: 1.3, #3) with originals from "Dateline NBC" (6.975 million viewers, #5; adults 18-49: 1.5, #T4), "Grimm" (5.689 million viewers, #9; adults 18-49: 1.5, #T4) and "Dracula" (2.861 million viewers, #11; adults 18-49: 0.9, #T10).

Meanwhile, FOX (4.538 million viewers, #4; adults 18-49: 1.1, #4) served up new episodes of "Bones" (6.809 million viewers, #6; adults 18-49: 1.5, #T4), "Raising Hope" (2.510 million viewers, #12; adults 18-49: 0.7, #12) and "Enlisted" (2.025 million viewers, #13; adults 18-49: 0.6, #13).

And finally, a new "The Carrie Diaries" (0.898 million viewers, #14; adults 18-49: 0.4, #14) and a repeat "Supernatural" (0.705 million viewers, #15; adults 18-49: 0.3, #15) closed out the night on The CW (0.801 million viewers, #5; adults 18-49: 0.3, #5). In the netlet's target demo (women 18-34), "Carrie" delivered a 0.5 rating at 8:00/7:00c and "Supernatural" a 0.3 rating at 9:00/8:00c.

Week-to-week changes (adults 18-49):
+33.33% - The Carrie Diaries
+15.38% - Grimm
+14.29% - Undercover Boss (vs. 12/13/13)
+12.50% - Dracula
0.00% - Shark Tank
0.00% - 20/20
0.00% - Hawaii Five-0
0.00% - Dateline NBC (vs. 1/3/14)
0.00% - Bones
-6.67% - Blue Bloods
-6.67% - Last Man Standing
-12.50% - Raising Hope
-14.29% - Enlisted
-18.18% - The Neighbors

Year-to-year changes (adults 18-49):
+66.67% - Dateline NBC (vs. Betty White's Off Their Rockers (Repeats))
+41.67% - 20/20
+40.00% - Shark Tank (vs. Shark Tank (Repeat))
+36.36% - Bones (vs. Fringe)
+25.00% - Grimm (vs. Dateline NBC)
+7.69% - Last Man Standing
0.00% - The Carrie Diaries (vs. Nikita)
-6.25% - Hawaii Five-0 (vs. CSI: NY)
-6.67% - Blue Bloods
-15.79% - Undercover Boss
-18.18% - The Neighbors (vs. Malibu Country)
-25.00% - Dracula (vs. Dateline NBC)
-30.00% - Raising Hope (vs. Fringe)
-40.00% - Enlisted (vs. Fringe)

In late-night metered market ratings (via NBC's press release):

·In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 2.8/7; CBS's "Late Show with David Letterman," 2.4/6; and ABC's "Jimmy Kimmel Live," 2.1/5 with an encore.

·In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show with Jay Leno," 0.9/4; "Late Show," 0.4/2; and "Jimmy Kimmel Live," 0.7/3 with an encore.

·From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.3/4 in metered-market households and a 0.5/3 in 18-49 in the Local People Meters.

·From 12:35-1:35 a.m. ET, "Late Night with Jimmy Fallon" (1.8/5 in metered-market households) beat CBS's "Late Late Show with Craig Ferguson" (1.2/4). In the 25 markets with Local People Meters, "Late Night" (0.7/4 in 18-49) topped "Late Late Show" (0.3/2).

·At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.9/3 in metered-market households and a 0.4/2 in adults 18-49 in the 25 markets with local people meters.

Source: Nielsen Media Research





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