[07/01/15 - 10:09 AM]
E! and Esquire Network Deliver Significant Ratings Growth in Second Quarter
E! and Esquire Network spin the numbers for the second quarter of 2015.

[via press release from E!]


E! Posts Double Digit Primetime Ratings Gains, Including +29% A18-49 (348K), +25% P2+ (598K), +23% A18-34 (204K), +35% W18-49 (268K) and +25% W18-34 (160K)

Esquire Network Delivers Third Consecutive Quarter of Double-Digit Year on Year Growth

Los Angeles, CA, July 1, 2015 - E! and Esquire Network continued their momentum in second quarter 2015 with significant year on year growth. Both networks scored ratings highs for the quarter and will continue to turn up the heat all summer long with new original programming.

E!'s expanded original slate led the network to post gains over second quarter 2014 across all key demos in primetime, including +29% A18-49 (348, #20), +25% P2+ (598, #23), +23% A18-34 (204, #10), 35% W18-49 (268, #10) and +25% W18-34 (160, #6). Additionally, E! was the second fastest growing top 30 network (based on impressions gained) in primetime.

E!'s momentum has been driven by a variety of hit franchises such as "Keeping Up with the Kardashians," including the two-part special "Keeping Up with the Kardashians: About Bruce," which aired May 17 and May 18 and delivered 7.7M total unique viewers in L3s across both airings with part one averaging a season high and marking the most-watched episode since 2012 with A18-49. The series averaged 2.2MM A18-49 and 3.3MM P2+ (on par with season nine) and ranked #1 for the night across all key demos against ad supported cable.

In its second season, extreme plastic surgery series "Botched" (Sundays at 9pm) also continues to post gains for the network averaging 861 P18-49 and 1.5MM P2+ and ranking as the #1 show in its Sunday timeslot with young women. The third season of popular reality series "#RichKids of Beverly Hills" (Sundays at 10pm) is averaging 590K P18-49 and 872K P2+.

Also contributing to E!'s growth in second quarter was the network's highly popular scripted series "The Royals," which ranks as the top new scripted drama in cable for the year (excluding spin-offs) and will return in its second season this November. The first season of the series concluded on May 17 scoring 1.1M A18-49 in L3s, consistent with the overall season average.

E!'s upcoming original programming this summer includes the return of "Total Divas" on Tuesday, July 7 at 9pm, followed by the premiere of new series "Hollywood Cycle" at 10pm. Then reality TV star Brody Jenner will make summer nights even hotter when "Sex With Brody" debuts Friday, July 10 at 10:30pm. Caitlyn Jenner's new documentary series, "I Am Cait," following her life as a transgender woman will premiere Sunday, July 26 at 8pm, along with new series "Stewarts & Hamiltons," featuring a complicated family tree that only Hollywood could produce at 9pm. Later this summer, new comedy series "The Comment Section" will debut Friday, August 7 at 10:30pm and new reality series "WAGS" (Wives and Girlfriends of Sports Stars) will premiere Tuesday, August 18 at 10pm. Closing out the summer, "Fashion Police" will return Monday, August 31 with co-hosts Melissa Rivers, Giuliana Rancic and Brad Goreski, followed by the season two premiere of "House of DVF."

Esquire Network also continues its momentum delivering its third consecutive quarter of double-digit growth. The network climbed +20% over the second quarter 2014 benchmark with Adults 18-49. Esquire's popular original series contributing to the network's gains in second quarter included "Best Bars in America," "Knife Fight," "American Ninja Warrior" and "Brew Dogs."

Esquire's original programming line-up continues with series premieres all summer long, including the culinary competition series "The Next Great Burger" on Wednesday, July 22 at 10pm and the "real-life Jerry Maguire" documentary series "The Agent" on Tuesday, August 11 at 10pm. Esquire is also once again returning to Pamplona, Spain for live event coverage of "Running of the Bulls 2015," starting Tuesday, July 7. This year's heart-pounding coverage ofone of the world's most iconic cultural traditions will be hosted by Michael Davies and Roger Bennett of the cult-hit podcast and NBC Sports Network comedy, "Men in Blazers."

About E! Entertainment

E! is the only global, multiplatform brand for all things pop culture. The network is currently available to 98 million cable and satellite subscribers in the U.S. Eonline delivers breaking entertainment news and in-depth coverage on television, movies, music, celebrities, fashion, beauty and lifestyle. One of the fastest-growing, most influential digital properties, Eonline is a leader in online video and mobile and a leading entertainment brand across social. E! programming includes core franchises "E! News," "The Soup" and "Fashion Police," popular series "Keeping Up with the Kardashians," "Total Divas," "#RichKids of Beverly Hills," "Botched" and "House of DVF," as well as the network's first original scripted series "The Royals." Additionally, E!'s "Live from the Red Carpet" signature events keep fans connected to their favorite stars on pop culture's biggest nights. E! is a network of NBCUniversal Cable Entertainment, a division of NBCUniversal, one of the world's leading media and entertainment companies in the development, production, and marketing of entertainment, news and information to a global audience. E! Entertainment is a division of NBCUniversal, one of the world's leading media and entertainment companies. For more corporate information, visit www.nbcuniversal.com.

About Esquire Network

Esquire Network champions the pursuit of a well-played life. The lifestyle and entertainment network features programming that speaks to classic and contemporary passions and interests, from fashion and style to food and drink, travel, family and relationships. Building on Esquire magazine's 80 years of insight into what makes men tick, Esquire Network is available wherever viewers are watching: in 70 million homes nationwide, online at http://esquiretv.com, On Demand, via mobile with the Esquire TV Now app and other platforms. Esquire Network is a unit of NBCUniversal Cable Entertainment, a division of NBCUniversal. To find Esquire Network, visit: http://esquiretv.com/channelfinder.

  [july 2015]  


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