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ABC's Bachelor in Paradise Special Premiere Boosts its 2-Hour Slot by 22% in AD18-49 - Ranks #1 in AD18-34 and Key Women
ABC Sunday Prime (7-11pm - 3.6 million and 0.9/3 in AD18-49): ABC ranked #1 on Sunday Adults 18-49 (0.9/3-tied w/CBS), taking the major network lead for the 4th straight week.
Bachelor in Paradise (8-10pm - 3.6 million and 1.1/4 in AD18-49): Spiking 43% over its lead-in against CBS' Big Brother at 8pm, the first night of the 2-night season premiere for ABC's Bachelor in Paradise took second in its 2-hour time period among Adults 18-49 (1.1/4), while ranking #1 in Adults 18-34 and across all key Women (W18-34/W18-49/W25-54). The ABC unscripted series was Sunday's #1 show with Women 18-34 (tie) and #2 in Adults 18-49. Building audience from its first hour to its second hour in Total Viewers (+9%) and Adults 18-49 (+10%), Bachelor in Paradise moved up to #1 from 9-10pm.
Editors Please Note: Bachelor in Paradise's special 2-night premiere concludes tonight, on Monday (8/3/15) from 8-9pm. Last year the show premiered in its regular night, Monday (8/4/14 from 8-10pm).
· Bachelor in Paradise improved its 2-hour time period for ABC by 22% in Adults 18-49 from the same night last year with original programming (Wipeout/Rising Star = 0.9/3 on 8/3/14).
Save My Life: Boston Trauma (10-11pm - 3.2 million and 0.8/3 in AD18-49): At 10pm, Save My Life: Boston Trauma held mostly steady week to week in Total Viewers (3.2 million vs. 3.3 million) and Adults 18-49 (0.8/3 vs. 0.9/3). The new show grew for the 2nd week in a row with Women 18-34 (+14%) and Women 18-49 (+10%) to hit series highs and rank #1 in the hour.
Quick Take for Sunday, August 2, 2015
(Fast Affiliate Live + Same Day Ratings)
ABC Ranks No. 1 on Sunday in Adults 18-49
ABC's Sunday Season Premiere of "Bachelor in Paradise"
Improves its 2-Hour Slot by 22% Year to Year in Adults 18-49
"Bachelor in Paradise" Finishes No. 1 in its Time Period with Adults 18-34
ABC's "Save My Life" is Up by Double Digits to Series Highs Among Key Women
ABC Sunday Prime (7:00-11:00 p.m. - 3.6 million and 0.9/3 in AD18-49):
ABC ranked No. 1 on Sunday Adults 18-49 (0.9/3-tied w/CBS), taking the major network lead for the 4th straight week.
"Bachelor in Paradise" (8:00-10:00 p.m. - 3.6 million and 1.1/4 in AD18-49):
Spiking 43% over its lead-in against CBS' "Big Brother" at 8:00 p.m., the first night of the 2-night season premiere for ABC's "Bachelor in Paradise" took second in its 2-hour time period among Adults 18-49 (1.1/4), while ranking No. 1 in Adults 18-34 and across all key Women (W18-34/W18-49/W25-54). The ABC unscripted series was Sunday's No. 1 show with Women 18-34 (tie) and No. 1 in Adults 18-49, behind only "Big Brother." Building audience from its first hour to its second hour in Total Viewers (+9%) and Adults 18-49 (+10%), "Bachelor" in Paradise" moved up to No. 1 from 9:00-10:00 p.m.
Editors Please Note: "Bachelor in Paradise's" 2-night premiere concludes tonight, on Monday (8/3/15) from 8:00-9:00 p.m. Last year, the show premiered on Monday (8/4/14 from 8:00-10:00 p.m.).
· "Bachelor in Paradise" improved its 2-hour time period for ABC by 22% in Adults 18-49 from the same night last year with original programming ("Wipeout"/"Rising Star" = 0.9/3 on 8/3/14).
"Save My Life: Boston Trauma" (10:00-11:00 p.m. - 3.2 million and 0.8/3 in AD18-49):
At 10:00 p.m., "Save My Life: Boston Trauma" held mostly steady week to week in Total Viewers (3.2 million vs. 3.3 million) and Adults 18-49 (0.8/3 vs. 0.9/3). The new show grew for the 2nd week in a row with Women 18-34 (+14%) and Women 18-49 (+10%) to hit series highs and rank No. 1 in the hour.
A note about DVR penetration: DVR penetration in the Nielsen sample is currently at 49% in U.S. TV Homes. More viewers are watching shows on their own timetables, which are increasingly not reflected in the overnight Live + Same Day numbers. As a result, the Live + 7 Day ratings are the most accurate measure to gauge the size of the TV audience.
Source: The Nielsen Company, Fast Affiliate Live + Same Day Ratings, 08/02/15.
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