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[08/13/15 - 12:47 PM]
Jimmy Fallon Generates Week-to-Week Growth for a Second Straight Week to Claim the Aug. 3-7 Late-Night Win
NBC spins the late-night numbers for the week of August 3-7.

[via press release from NBC]

JIMMY FALLON GENERATES WEEK-TO-WEEK GROWTH FOR A SECOND STRAIGHT WEEK TO CLAIM THE AUG. 3-7 LATE-NIGHT WIN

Seth Meyers Leads at 12:30 in Every Key Measure

NEW YORK - Aug. 13, 2015 - NBC's "The Tonight Show Starring Jimmy Fallon" has won the ratings week of Aug. 3-7 while generating a second straight week of adult 18-49 growth. Versus the prior week, Fallon was up +4% in adult 18-49 rating (with a 0.95 versus a 0.91 for July 27-31) and versus two weeks earlier, Fallon was up +6% (0.95 vs. 0.90 for July 20-24). It was the top-rated week for "Tonight" since July 13-17 (1.00).

Fallon and "Late Night with Seth Meyers" won the week versus their ABC and CBS time-period competition in every key measure - adults, men and women 18-34, 18-49 and 25-54, plus total viewers. Note that "Jimmy Kimmel Live" and "CBS Summer Showcase" were in rebroadcast last week and "Late Night" and "Late Late Show with James Corden" aired encores on Friday.

Meyers outrated CBS's "Late Late Show" in 18-49 by a +50% margin (0.42 vs. 0.28) and, in their head-to-head half-hour from 12:30-1 a.m. ET, topped ABC's "Nightline" by +55% (0.48 vs. 0.31 for that half-hour).

WEEKLY AVERAGES

(According to in-home viewing figures from Nielsen Media Research for the week of Aug. 3-7. Ratings reflect "live plus same day" data from Nielsen Media Research unless otherwise noted. Season-to-date figures are averages of "live plus seven day" data except for the two most recent weeks, which are "live plus same day.")

ADULTS 18-49
11:35 p.m.-12:35 a.m. ET
NBC "Tonight" 0.95 rating, 5 share
CBS "Summer Showcase," 0.44/2 (R)
ABC "Kimmel," 0.47/2 (R)
12:35-1:05 a.m. ET
ABC "Nightline," 0.31/2
12:35-1:35 a.m. ET
NBC "Late Night," 0.42/3 *
CBS "The Late Late Show," 0.28/2 *
1:35-2:05 a.m. ET
NBC "Last Call," 0.23/2 (R)

TOTAL VIEWERS
11:35 p.m.-12:35 a.m. ET
NBC "Tonight," 3.516 million viewers
CBS "Summer Showcase," 2.134 million viewers (R)
ABC "Kimmel," 1.803 million viewers (R)
12:35-1:05 a.m. ET
ABC "Nightline," 1.270 million viewers
12:35-1:35 a.m. ET
NBC "Late Night," 1.404 million viewers *
CBS "The Late Late Show," 1.081 million viewers *
1:35-2:05 a.m. ET
NBC "Last Call," 0.754 million viewers (R)

* Friday's "Late Night" and "Late Late Show" were encores.

SEASON AVERAGES

ADULTS 18-49
11:35 p.m.-12:35 a.m. ET
NBC "Tonight," 1.11 rating, 5 share
CBS "Summer Showcase," 0.48/2 (R)
ABC "Kimmel," 0.62/3
12:35-1:05 a.m. ET
ABC "Nightline," 0.40/2
12:35-1:35 a.m. ET
NBC "Late Night," 0.47/3
CBS "Late Late Show," 0.33/2
1:35-2:05 a.m. ET
NBC "Last Call," 0.27/2

TOTAL VIEWERS
11:35 p.m.-12:35 a.m. ET
NBC "Tonight," 3.847 million viewers
CBS "Summer Showcase," 2.450 million viewers
ABC "Kimmel," 2.588 million viewers
12:35-1:05 a.m. ET
ABC "Nightline," 1.625 million viewers
12:35-1:35 a.m. ET
NBC "Late Night," 1.497 million viewers
CBS "Late Late Show," 1.361 million viewers
1:35-2:05 a.m. ET
NBC "Last Call," 0.815 million viewers

SELECTED CABLE RESULTS, WEEK AUG. 3-7

NATIONAL ADULT 18-49 RATING
Comedy Central, 11-11:30 p.m. ET, "The Daily Show," 0.93 **
Comedy Central, 11:30 p.m.-midnight ET, "The Nightly Show," 0.33 **
TBS, 11 p.m.-midnight, "Conan," 0.27
Adult Swim, 11:30 p.m.-12:30 a.m. ET, 0.79
Adult Swim, 12:30-1:30 a.m. ET, 0.59

Each adult 18-49 rating point equals 1.27 million viewers.

TOTAL VIEWERS
Comedy Central, 11-11:30 p.m., "The Daily Show," 2.424 million **
Comedy Central, 11:30 p.m.-midnight ET, "The Nightly Show," 0.918 million **
TBS, 11 p.m.-midnight, "Conan," 0.631 million
Adult Swim, 11:30 p.m.-12:30 a.m. ET, 1.807 million viewers
Adult Swim, 12:30-1:30 a.m. ET, 1.333 million viewers

** The 64-minute Jon Stewart "Daily Show" finale aired Thursday, preempting that night's "Nightly Show."





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