or


[11/10/15 - 09:02 AM]
Demo Dominance - NBC's "Sunday Night Football" #1 Among Adults 18-49 with 28% Advantage Over Primetime's #2 Show
NBC spins the numbers for its NFL coverage to date this season.
[via press release from NBC]

DEMO DOMINANCE - NBC'S "SUNDAY NIGHT FOOTBALL" #1 AMONG ADULTS 18-49 WITH 28% ADVANTAGE OVER PRIMETIME'S #2 SHOW

Football Night in America Averaging Nearly 10 Million Viewers in Its Most-Watched Season Ever & Up 23% from Last Year

NBC's SNF Posts Best Nine-Week Viewership for NFL Primetime Package in 19 Years

Eagles-Cowboys Matchup Most-Watched Week 9 Primetime Game Since 1999

STAMFORD, Conn. - November 10, 2015 - After nine weeks featuring tension-filled close games (including two overtimes), a historic battle of unbeatens (6-0 Green Bay vs. 6-0 Denver), and player milestones (Drew Brees' 400th career touchdown pass on the quickest regular-season overtime TD in NFL history; Peyton Manning's record-tying 186th QB win), NBC's Sunday Night Football has extended its primetime dominance in the Adult 18-49 demographic.

Through the opening nine weeks of the NFL season (10 telecasts), NBC's Sunday Night Football is averaging a primetime-best 8.6 rating in the coveted Adult 18-49 demographic, marking a 28% advantage over primetime's #2 show (6.7 for The Walking Dead), based on official live + same day national data released by The Nielsen Company. Last season at this point, SNF (8.0 rating) had a 4% advantage over the second-ranked show in the demo (7.7 for The Walking Dead).

SNF's 8.6 rating in A18-49 is the second-best rating in the demo through Week 9 in the 10-season history of Sunday Night Football on NBC (only a fraction behind an 8.7 in 2011), and up 8% from this point last season (8.0).

In addition:

· NBC's Sunday Night Football is averaging 23.57 million viewers - the best viewership for the NFL's broadcast primetime package at this point in the season in 19 years (23.59 million in 1996). SNF is averaging a 13.8/23 household rating - the best start for the broadcast primetime package in 16 years (13.9/23 in 1999). SNF viewership and HH rating are both up 10% from last year at this time (21.4 million viewers and 12.6/21).

· Football Night in America (7:30-8:15 p.m. ET), the most-watched weekly studio show in sports, is averaging 9.7 million viewers - the best start in the show's 10-season history and up 23% from last year at this point (7.9 million). In addition, the 8-8:30 p.m. ET portion of Football Night in America (including pre-kick coverage), is averaging 14.0 million viewers, and a 5.0 rating among Adults 18-49, which would rank No. 5 among regularly-scheduled primetime shows in the demographic.

· Sunday's Football Night delivered the highest Week 9 viewership in the show's history, averaging 10.4 million viewers (up 64% from last year) and posting a 6.1 HH rating (up 56%).

· Sunday Night Football has averaged 20+ million viewers for 9 of its first 10 telecasts - the most in the 10-season history of SNF on NBC and up from five such telecasts at this point last year.

· Philadelphia's exciting 33-27 OT win over Dallas on Sunday, which evened its record at 4-4 and kept the club within a half-game of the first-place New York Giants in the NFC East, averaged 23.0 million viewers and posted a 13.6/23 national household rating, up 24% and 23%, respectively, from last season's Week 9 SNF game (11.1/18 rating and 18.6 million viewers for Ravens-Steelers). In addition, the telecast (8:31-11:58 p.m. ET) averaged an 8.4 in Adults 18-49, up 25% from last year. Eagles-Cowboys is also the most-watched Week 9 NFL primetime game since 1999 (Dallas-Minnesota, 23.1 million on ABC).

TOP METERED MARKETS FOR EAGLES-COWBOYS:
1. Dallas 34.5/52
2. Philadelphia 32.8/49
3. San Antonio 28.7/44
4. Albuquerque 24.2/38
5. Austin 21.7/38
6. Richmond 21.3/32
7. Las Vegas 20.1/32
8. Tulsa 18.3/29
T9. Portland 17.5/27
T9. Sacramento 17.5/28

DIGITAL: NBC Sports Live Extra's presentation of Eagles-Cowboys totaled 17.8 million live streaming minutes, up 146% from last year's Week 9 game (7.2 million).

Through 10 games, the 2015 NFL season has delivered 188 million live minutes and 2.3 million unique users on NBC Sports Live Extra, up 77% and 16%, respectively, from 2014.





  [november 2015]  
S
M
T
W
T
F
S


· SUNDAY NIGHT FOOTBALL (NBC)




most recent ratings | view all posts
[04/04/25 - 07:01 AM]
Paramount+'s New Series "MobLand" Breaks Record as Biggest Global Series Premiere Ever with 2.2 Million Global Viewers on Premiere Day
"'MobLand' is a runaway success thanks to the visionary work of Guy, Jez, Ronan and David Glasser and brought to life by the exceptional Tom Hardy, Pierce Brosnan and Helen Mirren who transport us into a world audiences clearly cannot get enough of," said Chris McCarthy.
[04/02/25 - 10:49 AM]
"The Rookie" Shoots to Multiplatform Season Highs in Both Total Viewers and Adults 18-49
On linear, "The Rookie" was the No. 1 program of the night among Adults 18-49 (0.48 - tied), and helped propel ABC to a win the night in both Total Viewers (4.68 million) and Adults 18-49 (0.39 rating).

[04/01/25 - 03:01 PM]
ABC News' "Nightline" Ranks No. 1 in Total Viewers and Adults 25-54 vs. CBS' "After Midnight" and NBC's "Late Night with Seth Meyers"
"Nightline" saw double-digit increases on the previous week in Adults 25-54 and Adults 18-49.
[04/01/25 - 12:01 PM]
Netflix Top 10 Week of March 24: "Adolescence" Drives the Conversation with Another Week at No. 1
Plus, fans were determined to crack the case in "The Residence," the Uzo Aduba-starring whodunit, which held strong at No. 2 in English TV (8.8 million views).
[04/01/25 - 10:30 AM]
10 CBS Series Deliver 10 Million or More Viewers in Live+35 Multiplatform Viewing
Three other series generated nearly 8 million or more viewers with 35 days of multiplatform viewership.
[03/31/25 - 11:03 AM]
"When Calls the Heart" Wraps Season 12 as #1 Most-Watched Program on Entertainment Cable This Year To-Date
"'When Calls the Heart' delivers the charm, warmth, and community of Hallmark's signature storytelling, and we're pleased that the series continues to drive stellar ratings after 12 seasons and counting," said Samantha DiPippo.
[03/28/25 - 02:26 PM]
Universal Pictures' Global Cinematic Event "Wicked" Debuts as Streaming's #1 Film
Per preliminary Nielsen data, "Wicked" is the #1 film across all of streaming with 882 million minutes viewed for the week of March 17-23.

[03/28/25 - 02:22 PM]
ESPN's Exclusive Coverage of Milwaukee Brewers vs. New York Yankees Game on March 27 Generated Largest National Opening Day Audience in Seven Years
The Brewers vs. Yankees game averaged 1.93 million viewers, peaking with 2.23 million viewers.
[03/27/25 - 11:00 AM]
"Survivor" Hits Broadcast and Live Streaming Season Highs
The telecast averaged 4.50 million broadcast viewers up +7% from its season-to-date average, and up +13% from its season-to-date average live streaming on Paramount+.
[03/25/25 - 03:24 PM]
ESPN Platforms Scores Second Most-Watched First and Second Rounds of the NCAA Women's Tournament on Record
Through two rounds, the 2025 Women's Division I Basketball Tournament is averaging 602,000 viewers, the second-highest audience through this point since 2009.
[03/25/25 - 12:01 PM]
Netflix Top 10 Week of March 17: "Adolescence" Grips Viewers for Second Week at No. 1
Checking in at No. 2 on the English TV list was "The Residence," the latest series from Shondaland; the screwball whodunit racked up 6.4 million views.

[03/25/25 - 11:01 AM]
Investigation Discovery's "A Body in the Snow: The Trial of Karen Read" Reaches More Than 6.3 Million Viewers Across Linear and Streaming
In its time period, the series helped ID rank as the #2 non-sports/news cable net among W25-54, averaging a .47 W25-54 L3 rating and increasing the time period's ratings by +58%.

[03/21/25 - 01:30 PM]
"Live with Kelly and Mark" Grows Remarkably in All Key Measures During Show's Festive Post-Oscars Week
The annual Monday morning post-Oscars show from the famed Dolby Theatre in Hollywood scored 2.650 million Total Viewers and was the show's second most-watched telecast of the entire season.
[03/21/25 - 10:10 AM]
"Opry 100: A Live Celebration" Drew 5.3 Million Viewers Wednesday Night Across NBC and Peacock
It was the most-watched program of the night among all the broadcast networks against mostly original programming.
[03/18/25 - 02:02 PM]
ESPN Earns Event Record Viewership for Formula 1 Australian Grand Prix
ESPN's live telecast of the Formula 1 Australian Grand Prix this past weekend drew an average of 1.1 million viewers, the largest U.S. television audience ever for the event.