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[11/21/15 - 08:40 AM]
"Undateable" Hits a Five-Week High
NBC spins the numbers for Friday, November 20.

[via press release from NBC]

'UNDATEABLE' HITS A FIVE-WEEK HIGH

'TRUTH BE TOLD' GROWS WEEK TO WEEK IN BOTH MEN AND WOMEN 18-49

'GRIMM' MAINTAINS 100% WEEK TO WEEK IN 18-49, GROWS IN ADULTS 18-34

'DATELINE' JUMPS +50% WEEK TO WEEK TO A SEASON HIGH IN 18-49, MATCHES AN EIGHT-MONTH HIGH

Friday Primetime Results:

"Undateable" (0.8/3 in 18-49, 2.8 million viewers overall from 8-8:30 p.m. ET):

· With a live telecast, delivers a five-week high in 18-49 (best since Oc.t 16, 0.9).

· Jumps 0.2 of a point or +33% versus last week's encore in 18-49 rating (0.8 vs. 0.6) and grows +10% in total viewers (2.761 million vs. 2.506 million).

· Will add significant viewership via time-shifting - "Undateable" has grown by +33% this season in 18-49 rating (from a 0.78 to a 1.04) and overall (2.7 million to 3.2 million) going from L+SD to L+7.

"Truth Be Told" (0.6/2 in 18-49, 2.1d million viewers overall from 8:30-9 p.m. ET):

· Retains 100% of its 0.6 rating of the prior two weeks in adults 18-49 and is up +4% in total viewers (2.135 million vs. 2.061 million).

· Is close to rounding up to a 0.7 (currently reporting a 0.645).

· Grows versus last week in men 18-49, women 18-49, adults 25-54 and women 25-54.

· Will add significant viewership via time-shifting - "Truth Be Told" increased by +30% this season in 18-49 rating (from a 0.67 to a 0.87) and 418,000 viewers overall (2.3 million to 2.8 million) going from L+SD to L+7.

"Grimm" (0.9/3 in 18-49, 3.6 million viewers overall from 9-10 p.m. ET):

· Maintains 100% of last week's adult 18-49 rating (0.9 vs. 0.9).

· Grows week to week by 0.1 or +25% in adults 18-34 (0.5 vs. 0.4) and 0.2 or +40% in women 18-34 (0.7 vs. 0.5).

· Will add substantial viewership via time-shifting - "Grimm" has increased by +77% this season in 18-49 rating (from a 1.09 to a 1.93) and more than 2.3 million viewers overall (4.0 million to 6.4 million) going from L+SD to L+7.

"Dateline NBC" (1.2/4 in 18-49, 4.6 million viewers overall from 10-11 p.m. ET):

· Reports a season high in 18-49, matching its top Friday rating in eight months (since March 20, 1.3).

· Jumps +50% week to week in 18-49 rating (1.2 vs. 0.8).

· In the time period, ties for #1 among ABC, CBS and NBC in women 18-49 (1.5).

· In adults 25-54, "Dateline" grows week to week by +33% (1.6 vs. 1.2) to its highest rating since Oct. 2 (1.6), matching the show's season high. In total viewers, "Dateline" increases +31% week to week (4.642 million vs. 3.540 million) to its high since Oct. 23 (4.645 million).

· Will add substantial viewership via time-shifting - "Dateline" has grown by +30% this season in 18-49 rating (from a 0.97 to a 1.26) and 1.0 million viewers overall (4.8 million to 5.8 million) going from L+SD to L+7.

In Late-Night Metered Markets Friday Night:

· In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 2.9/7; "Late Show with Stephen Colbert," 2.2/5; and ABC's "Jimmy Kimmel Live," 2.1/5 with an encore.

· In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show Starring Jimmy Fallon," 1.1/5; "Late Show," 0.4/2; and "Jimmy Kimmel Live," 0.7/3 with an encore.

· From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.3/4 in metered-market households and a 0.4/2 in 18-49 in the Local People Meters.

· From 12:35-1:35 a.m. ET, "Late Night with Seth Meyers" (1.6/5 in metered-market households with an encore) beat CBS's "Late Late Show" (1.1/3 with an encore). In the 25 markets with Local People Meters, "Late Night" (0.6/4 in 18-49 with an encore) topped "Late Late Show" (0.2/1 with an encore).

· At 1:35 a.m., "Last Call with Carson Daly" averaged a 1.0/4 in metered-market households with an encore and a 0.4/3 in adults 18-49 in the 25 markets with local people meters.

NOTE: Primetime results are based on "fast affiliate time period" data from Nielsen Media Research. All ratings are "live plus same day" unless otherwise indicated.





  [november 2015]  
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· DATELINE NBC (NBC)
· GRIMM (NBC)
· TRUTH BE TOLD (NBC)
· UNDATEABLE (NBC)





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