or


[12/04/15 - 01:56 PM]
"Macy's Thanksgiving Day Parade" Ranks as the Season's #1 Most-Watched Entertainment Telecast on the Broadcast Nets, With 22.3 Million Viewers
NBC further spins the numbers for Thursday, November 26.
[via press release from NBC]

"MACY'S THANKSGIVING DAY PARADE" RANKS AS THE SEASON'S #1 MOST-WATCHED ENTERTAINMENT TELECAST ON THE BROADCAST NETS, WITH 22.3 MILLION VIEWERS

"THE NATIONAL DOG SHOW PRESENTED BY PURINA" AVERAGES 10.1 MILLION, HAS GENERATED ITS TOP THREE RESULTS EVER OVER THE PAST THREE YEARS

Thursday Metered-Market Results:

· NBC's coverage of "Macy's Thanksgiving Day Parade" has delivered the #1 total viewership for any entertainment telecast on the broadcast networks so far this season, according to "live plus same day" viewing data released today by Nielsen Media Research.

· Averaging 22.255 million viewers, the parade topped the "live plus same day" total viewership of all primetime non-sports telecasts so far this season on ABC, CBS, NBC and Fox, outdelivering the most-watched primetime entertainment telecast so far on those networks, the Sept. 21 season premiere of "The Big Bang Theory," with 18.203 million viewers.

· From 9 a.m.-noon on Thursday Nov. 26, the 89th annual "Macy's Thanksgiving Day Parade," hosted by Matt Lauer, Savannah Guthrie and Al Roker of NBC's "Today," averaged a 6.0 rating, 28 share in adults 18-49, retaining 96% of last year's 6.2. In total viewers, the 22.255 million represents a 99% retention of the year-ago 22.551 million.

· The big parade audience helped bookend a huge Thanksgiving for NBC, which saw NBC Sports' primetime coverage of Bears-Packer NFL football average 27.8 million viewers, making it the second most watched game in the history of "Sunday Night Football" on NBC, behind only the a 2012 Cowboys-Redskins telecast (30.3 million).

· NBC Research estimates a total of 41.3 million viewers watched all or some of the parade telecast.

· From noon-2 p.m. Thanksgiving day, NBC's coverage of "The National Dog Show Presented by Purina," hosted by John O'Hurley and featuring the commentary of expert analyst David Frei averaged a 2.5 rating, 11 share in 18-49 and 10.100 million viewers overall. The 2.5 is a 96% retention of last year's 2.6 and the 10.100 million is a 98% retention of last year's 10.294 million

· Over the last three years, "The National Dog Show Presented by Purina" has generated its three highest total-viewer results in the event's 14-year history on NBC, with 10.667 million in 2013, 10.294 million in 2014 and 20.100 million in 2015.

· NBC Research estimates a total of 20.5 million viewers watched all or some of the "National Dog Show" telecast.

NOTE: Results are based on "live plus same day" data from Nielsen Media Research, unless otherwise indicated.





  [december 2015]  
S
M
T
W
T
F
S
  


· BIG BANG THEORY, THE (CBS)




most recent ratings | view all posts
[07/03/25 - 02:33 PM]
ABC News Same-Day Primetime Special "Verdict: The Diddy Trial" Is No. 1 in Adults 18-49 and Adults 25-54
Versus the competition in the time period, "Verdict: The Diddy Trial" outperformed NBC by +40% in Adults 18-49 (212,000 vs. 151,000) and +22% in Adults 25-54.
[07/02/25 - 06:44 PM]
Tyler Perry's "Divorced Sistas" Quickly Rises to Become BET+'s Most Watched Original Series in Platform History
Just halfway through the eight-episode season, existing subscribers and new fans of the show have boosted the drama series to the most-watched series premiere on BET+ in just three weeks.
[07/02/25 - 02:38 PM]
Hallmark Channel Earns #1 Most-Watched Network on Weekends Throughout June with "Passport to Love" Programming Event
"Passport to Love" helped elevate Hallmark Channel to be the #1 most-watched network on weekends throughout the month of June.

[07/01/25 - 12:01 PM]
Top 10 Week of June 23: "Squid Game" Season 3 Takes Over with Record-Breaking Global Debut at No. 1
"The Waterfront" was a Top 10 hit once more as the No. 1 series on the English TV list (11.6 million views).

[07/01/25 - 10:26 AM]
ESPN Formula 1 Viewership Notes After Austrian Grand Prix
ESPN's live telecast on Sunday, June 29, averaged 1.1 million viewers, a two percent gain over last year's race and the largest audience ever for the event on U.S. television.
[07/01/25 - 09:16 AM]
ESPN's "Sunday Night Baseball" Featuring the Minnesota Twins vs. Detroit Tigers Averaged 2 Million Viewers - Up 66% from Last Year's Comparable Game
The audience peaked with 2,304,000 viewers in the 9:15 p.m. ET quarter hour.
[06/27/25 - 02:29 PM]
"Live with Kelly and Mark" Gears Up for Summer Rising Week to Week in All Key Measures
Wednesday, June 11, was the most-viewed day of the week among Total Viewers (2.164 million).
[06/27/25 - 10:31 AM]
"Jimmy Kimmel Live" Tops Late-Night in Adults 18-49 for Third Week in a Row
Winning three of five nights in Kimmel's final week before summer guest hosts, Thursday, June 19, was the show's strongest night among Adults 18-49 (0.35 rating).
[06/25/25 - 11:55 AM]
Prime Video Finishes Groundbreaking First Season of Exclusive NASCAR Coverage
According to Nielsen, NASCAR on Prime posted a season average of 2.16 million viewers (AMA P2+) across five events, and attracted droves of younger viewers to its live coverage.

[06/25/25 - 07:58 AM]
ABC News Primetime Special "Karen Read: The Verdict - A Special Edition of 20/20" Ranks #1 Across All of Broadcast and Cable in Adults 18-49
Plus: "Karen Read: The Verdict" placed No. 1 based on views among all titles on Hulu on Thursday (6/19), Friday (6/20) and Saturday (6/21).
[06/24/25 - 03:03 PM]
ABC News' "Nightline" Ranks No. 1 in All Key Target Demos 18-49 vs. CBS' "After Midnight" and NBC's "Late Night with Seth Meyers" for 2nd Consecutive Week, and Claims Top Spot in Total Viewers for the 5th Straight Week
On Monday (6/16/25), "Nightline" scored its most-watched telecast (1.112 million) in 5 months.
[06/24/25 - 12:01 PM]
Netflix Top 10 Week of June 16: "Tyler Perry's Straw" Leads Top 10 for Third Week, "The Waterfront" Swims to No. 1
Plus: "Ginny & Georgia" Season 3 racked up another 8.1 million views and felt peachy keen at No. 2, while Season 2 landed at No. 8 and Season 1 at No. 10, with an additional 2.7 million views each.
[06/24/25 - 08:42 AM]
Third Most-Watched WNBA Game Ever on ESPN: Indiana Fever vs Las Vegas Aces Averaged 1.7 Million Viewers, Up 52% from Last Year's ESPN Average
Said coverage peaked at 2.2 million viewers.
[06/23/25 - 12:09 PM]
Indiana Pacers vs. Oklahoma City Thunder Game 7 on ABC and ESPN+ Is Most-Watched NBA Finals Game in Six Years
The seven-game series averaged 10,266,000 viewers and delivered the seven most-watched broadcasts on all of television since the first week of May.

[06/18/25 - 09:01 AM]
Murder Mystery May Drives Acorn TV to the Most Successful Month In Its History
Total hours watched surpassed 20 million for the first time in Acorn TV history, with unique engaged subscribers also achieving an all-time high, up double digits from the streamer's average over the past 12 months.