CROWN MEDIA FAMILY NETWORKS SHOWCASES THE WEEKEND'S STRONGEST ORIGINAL PROGRAMMING ON CABLE
Hallmark Channel's Winterfest Elevates the Network to be the #1 HH Rated During Saturday Prime Time
Hallmark Movies & Mysteries' Flower Shop Mystery: Mum's the Word Becomes the Most-Watched January Premiere in Network History
Hallmark Channel's Winterfest programming event continues with its most recent original movie premiere, Love on the Sidelines, garnering a 2.1 HH rating and 2.4 million total viewers to become the #1 HH rated program of the day. The Saturday, January 16th premiere also made Hallmark Channel the top HH rated network on cable in Prime Time. In its 9pm debut, Love on the Sidelines raised the network to be the most-watched and highest-rated among HHs and Total Viewers. Winterfest culminates this weekend with the original premiere of Unleashing Mr. Darcy on Saturday, January 23rd at 9/8c.
The Sunday, January 17th premiere of Hallmark Movies & Mysteries' Flower Shop Mystery: Mum's the Word averaged a 1.2 HH rating and became the most-watched January original premiere in network history. On social media, Flower Shop Mystery: Mum's the Word became the most-Tweeted original movie debut of the week across cable and broadcast, with Love on the Sidelines following as the second most-Tweeted movie of the week.
Source: Nielsen, January 11th-January 17th; Nielsen SocialGuide Twitter TV Ratings.
ABOUT CROWN MEDIA FAMILY NETWORKS
Crown Media Family Networks is the umbrella unit of Crown Media Holdings, Inc. housing cable's leading family friendly networks, Hallmark Channel and Hallmark Movies & Mysteries, as well as their corresponding digital extensions HallmarkChannel.com and HallmarkMoviesandMysteries.com. The company operates and distributes both channels in high definition (HD) and standard definition (SD) with Hallmark Channel available to 90 million subscribers and Hallmark Movies & Mysteries in 62 million homes in the United States. Hallmark Channel features an ambitious slate of original content, including movies; scripted series, such as When Calls the Heart, and Good Witch; annual specials like Hero Dog Awards and Kitten Bowl; world premieres of Hallmark Hall of Fame presentations, and a daily 2-hour lifestyle show, Home & Family. Hallmark Channel is also home to annual holiday franchise, Countdown to Christmas, featuring a lineup of 24/7 holiday programming. Rounding out the networks' lineup are television's most beloved sitcoms and series, including The Golden Girls, The Middle, Little House on the Prairie, and Frasier. Hallmark Movies & Mysteries is a 24-hour digital cable network featuring a unique mix of original movies and acquired series focused on the lighter side of the suspense and mystery genres. The network also features its own annual holiday programming franchise, the Most Wonderful Movies of Christmas, as well as presentations from the award-winning Hallmark Hall of Fame library.
Hallmark Channel on Social Media: Facebook, Twitter, Pinterest, YouTube
Hallmark Movies & Mysteries on Social Media: Facebook, Twitter, Pinterest