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[03/02/16 - 08:33 AM]
Tuesday's Broadcast Ratings: NBC Rides "The Voice" to Demo Victory
By The Futon Critic Staff (TFC)

Primetime Preliminary Fast National Nielsen Data
(includes all DVR playback through 3:00 am)

Here are the highlights of the 14 ad-sustained programs that aired in primetime on the broadcast networks last night (3/1/16):

NBC (10.150 million viewers, #2; adults 18-49: 2.5, #1) was the demo champ on Tuesday with night two of "The Voice" (12.357 million viewers, #2; adults 18-49: 3.0, #1) season premiere followed by "Decision 2016: Super Tuesday" (5.738 million viewers, #4; adults 18-49: 1.5, #4).

CBS (10.561 million viewers, #1; adults 18-49: 1.5, #2) then claimed the silver with originals from "NCIS" (15.181 million viewers, #1; adults 18-49: 2.0, #2) and "NCIS: New Orleans" (11.465 million viewers, #3; adults 18-49: 1.6, #3) plus "CBS News: Campaign 2016" (5.038 million viewers, #5; adults 18-49: 0.8, #T7).

Next up was FOX (2.057 million viewers, #4; adults 18-49: 0.8, #3) and its lineup of "New Girl" (2.635 million viewers, #7; adults 18-49: 1.1, #5), "Grandfathered" (2.069 million viewers, #11; adults 18-49: 0.8, #T7), "Brooklyn Nine-Nine" (1.879 million viewers, #12; adults 18-49: 0.8, #T7) and "The Grinder" (1.646 million viewers, #13; adults 18-49: 0.6, #T12).

Meanwhile, ABC (2.489 million viewers, #3; adults 18-49: 0.7, #4) offered up a new "The Muppets" (3.133 million viewers, #6; adults 18-49: 0.9, #6), the season finales of "The Muppets" (2.362 million viewers, #9; adults 18-49: 0.8, #T7) and "Marvel's Agent Carter" (2.375 million viewers, #8; adults 18-49: 0.7, #11) plus "ABC News Super Tuesday Election Special" (2.345 million viewers, #10; adults 18-49: 0.6, #T12).

And finally, an encore of "The World Dog Awards" (1.018 million viewers, #14; adults 18-49: 0.3, #14) on The CW (1.018 million viewers, #5; adults 18-49: 0.3, #5) closed out the night.

Week-to-week changes (adults 18-49):
0.00% - The Muppets
0.00% - Grandfathered
0.00% - The Grinder
-8.33% - New Girl
-11.11% - NCIS: New Orleans
-11.11% - Brooklyn Nine-Nine
-12.50% - Marvel's Agent Carter
-16.67% - NCIS

Year-to-year changes (adults 18-49):
+66.67% - NCIS (vs. NCIS (Repeat))
+60.00% - NCIS: New Orleans (vs. NCIS: New Orleans (Repeat))
-11.11% - CBS News: Campaign 2016 (vs. Person of Interest (Repeat))
-21.43% - New Girl (vs. Hell's Kitchen)
-26.83% - The Voice
-31.82% - Decision 2016: Super Tuesday (vs. Chicago Fire)
-33.33% - The Muppets - 8:30 (vs. Repeat After Me)
-38.46% - Brooklyn Nine-Nine (vs. New Girl)
-40.00% - ABC News Super Tuesday Election Special (vs. Forever)
-40.00% - The Grinder (vs. The Mindy Project)
-42.86% - Grandfathered (vs. Hell's Kitchen)
-47.06% - The Muppets - 8:00 (vs. Fresh Off the Boat)
-56.25% - Marvel's Agent Carter (vs. Marvel's Agents of SHIELD)

In late-night metered market ratings (via NBC's press release):

· In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 2.5/6; "Late Show with Stephen Colbert," 1.8/5; and ABC's "Jimmy Kimmel Live," 1.5/4.

· In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show Starring Jimmy Fallon," 0.9/5; "Late Show," 0.4/2; and "Jimmy Kimmel Live," 0.4/2.

· From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.0/3 in metered-market households and a 0.3/2 in 18-49 in the Local People Meters.

· From 12:35-1:35 a.m. ET, "Late Night with Seth Meyers" (1.4/5 in metered-market households) beat CBS's "Late Late Show" (1.0/3). In the 25 markets with Local People Meters, "Late Night" (0.5/4 in 18-49) topped "Late Late Show" (0.3/2).

· At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.9/4 in metered-market households and a 0.3/3 in adults 18-49 in the 25 markets with local people meters.


Here are the highlights of the 14 ad-sustained programs that aired in primetime on the broadcast networks one year ago (3/3/15):

NBC (13.274 million viewers, #1; adults 18-49: 3.4, #1) dominated the competition on Tuesday with a two-hour "The Voice" (15.343 million viewers, #1; adults 18-49: 4.1, #1) and a new "Chicago Fire" (9.137 million viewers, #3; adults 18-49: 2.2, #2).

ABC (4.614 million viewers, #3; adults 18-49: 1.3, #T2) then claimed the silver with its mix of "Fresh Off the Boat" (5.983 million viewers, #5; adults 18-49: 1.7, #3), "Repeat After Me" (4.041 million viewers, #10; adults 18-49: 1.2, #T7), the returning "Marvel's Agents of SHIELD" (4.464 million viewers, #7; adults 18-49: 1.6, #4) and "Forever" (4.365 million viewers, #8; adults 18-49: 1.0, #T9).

Next up was FOX (3.202 million viewers, #4; adults 18-49: 1.3, #T2) and the season premiere of "Hell's Kitchen" (4.082 million viewers, #9; adults 18-49: 1.4, #5) followed by new episodes of "New Girl" (2.498 million viewers, #11; adults 18-49: 1.3, #6) and "The Mindy Project" (2.145 million viewers, #12; adults 18-49: 1.0, #T9).

Meanwhile, CBS (8.354 million viewers, #2; adults 18-49: 1.0, #4) offered up its all-repeat lineup of "NCIS" (10.747 million viewers, #2; adults 18-49: 1.2, #T7), "NCIS: New Orleans" (8.796 million viewers, #4; adults 18-49: 1.0, #T9) and "Person of Interest" (5.519 million viewers, #6; adults 18-49: 0.9, #12).

And finally, repeats of "The Flash" (1.490 million viewers, #13; adults 18-49: 0.4, #13) and "Supernatural" (0.866 million viewers, #14; adults 18-49: 0.3, #14) closed out the evening on The CW (1.178 million viewers, #5; adults 18-49: 0.3, #5). In the netlet's target demo (women 18-34), the former posted a 0.4 rating while the latter delivered a 0.3 rating.

Week-to-week changes (adults 18-49):
+57.14% - Chicago Fire (vs. 2/17/15)
+7.89% - The Voice
0.00% - Forever
-5.88% - Marvel's Agents of SHIELD (vs. 12/9/14)
-7.14% - New Girl
-7.69% - Repeat After Me
-9.09% - The Mindy Project
-10.53% - Fresh Off the Boat

Year-to-year changes (adults 18-49):
+66.67% - Forever (vs. Mind Games)
+40.00% - Hell's Kitchen (vs. Glee)
+33.33% - Marvel's Agents of SHIELD (vs. The Goldbergs/Trophy Wife)
+30.16% - The Voice (vs. Various)
+15.79% - Chicago Fire
0.00% - Fresh Off the Boat (vs. Marvel's Agents of SHIELD)
-13.33% - New Girl
-23.08% - The Mindy Project (vs. Brooklyn Nine-Nine)
-29.41% - Repeat After Me (vs. Marvel's Agents of SHIELD)

In late-night metered market ratings (via NBC's press release):

·In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 3.2/8; CBS's "Late Show with David Letterman," 2.0/5 with an encore; and ABC's "Jimmy Kimmel Live," 1.9/5.

·In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show Starring Jimmy Fallon," 1.2/6; "Late Show," 0.4/2 with an encore; and "Jimmy Kimmel Live," 0.6/3.

·From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.3/4 in metered-market households and a 0.4/3 in 18-49 in the Local People Meters.

·From 12:35-1:35 a.m. ET, "Late Night with Seth Meyers" (1.5/5 in metered-market households) beat CBS's "Late Late Show" (1.0/3). In the 25 markets with Local People Meters, "Late Night" (0.5/4 in 18-49) topped "Late Late Show" (0.2/2).

·At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.9/4 in metered-market households and a 0.3/3 in adults 18-49 in the 25 markets with local people meters.

Source: Nielsen Media Research





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