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[03/17/16 - 09:03 AM]
Wednesday's Broadcast Ratings: CBS Takes Home Top Honors in Viewers, Demos
By The Futon Critic Staff (TFC)

Primetime Preliminary Fast National Nielsen Data
(includes all DVR playback through 3:00 am)

Here are the highlights of the 15 ad-sustained programs that aired in primetime on the broadcast networks last night (3/16/16):

CBS (9.225 million viewers, #1; adults 18-49: 1.9, #1) was the network to beat on Wednesday with its lineup of "Survivor: Kaoh Rong" (9.404 million viewers, #2; adults 18-49: 2.1, #2), "Criminal Minds" (9.621 million viewers, #1; adults 18-49: 1.9, #T3) and the premiere of "Criminal Minds: Beyond Borders" (8.651 million viewers, #3; adults 18-49: 1.6, #7).

ABC (6.098 million viewers, #2; adults 18-49: 1.6, #2) then claimed the silver with originals from "The Middle" (7.114 million viewers, #5; adults 18-49: 1.7, #6), "The Goldbergs" (6.655 million viewers, #6; adults 18-49: 1.9, #T3), "Modern Family" (8.096 million viewers, #4; adults 18-49: 2.5, #1) and "Black-ish" (6.187 million viewers, #7; adults 18-49: 1.9, #T3) plus the return of "Nashville" (4.266 million viewers, #9; adults 18-49: 0.9, #T9).

Next up was FOX (3.673 million viewers, #4; adults 18-49: 1.0, #3) and fresh installments from "Rosewood" (3.684 million viewers, #12; adults 18-49: 0.9, #T9) and "Hell's Kitchen" (3.662 million viewers, #13; adults 18-49: 1.1, #8).

Meanwhile, NBC (4.294 million viewers, #3; adults 18-49: 0.9, #4) offered up repeats of "Law & Order: Special Victims Unit" (4.638 million viewers, #8; adults 18-49: 0.9, #T9), another "Law & Order: Special Victims Unit" (4.221 million viewers, #10; adults 18-49: 0.9, #T9) and "Chicago PD" (4.024 million viewers, #11; adults 18-49: 0.8, #13).

And finally, The CW (1.041 million viewers, #5; adults 18-49: 0.3, #5) likewise opted for second runs of "Arrow" (1.154 million viewers, #14; adults 18-49: 0.3, #14) and "Supernatural" (0.928 million viewers, #15; adults 18-49: 0.2, #15).

Week-to-week changes (adults 18-49):
+12.50% - Nashville (vs. 12/9/15)
0.00% - Survivor: Kaoh Rong
0.00% - Criminal Minds (vs. 3/2/16)
0.00% - Black-ish (vs. 2/24/16)
0.00% - Rosewood
-3.85% - Modern Family (vs. 3/2/16)
-5.00% - The Goldbergs (vs. 3/2/16)
-8.33% - Hell's Kitchen
-10.53% - The Middle (vs. 2/24/16)

Year-to-year changes (adults 18-49):
+66.67% - Modern Family (vs. Modern Family (Repeat))
+58.33% - Black-ish (vs. Black-ish (Repeat))
+46.15% - The Goldbergs (vs. The Goldbergs (Repeat))
+41.67% - The Middle (vs. The Middle (Repeat))
+14.29% - Criminal Minds: Beyond Borders (vs. CSI: Cyber)
-8.70% - Survivor: Kaoh Rong
-13.64% - Criminal Minds (vs. Survivor: Worlds Apart)
-35.71% - Nashville (vs. 20/20: The Untold Story of 'The Sound of Music')
-83.82% - Hell's Kitchen (vs. Empire)
-85.00% - Rosewood (vs. Empire)

In late-night metered market ratings (via NBC's press release):

· In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 2.6/7; "Late Show with Stephen Colbert," 2.1/5; and ABC's "Jimmy Kimmel Live," 2.0/5.

· In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show Starring Jimmy Fallon," 0.8/4; "Late Show," 0.5/2; and "Jimmy Kimmel Live," 0.5/3.

· From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.2/4 in metered-market households and a 0.3/2 in 18-49 in the Local People Meters.

· From 12:35-1:35 a.m. ET, "Late Night with Seth Meyers" (1.2/4 in metered-market households) tied CBS's "Late Late Show" (1.2/4). In the 25 markets with Local People Meters, "Late Night" (0.4/3 in 18-49) topped "Late Late Show" (0.3/2).

· At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.7/3 in metered-market households with an encore and a 0.2/2 in adults 18-49 in the 25 markets with local people meters.


Here are the highlights of the 15 ad-sustained programs that aired in primetime on the broadcast networks one year ago (3/18/15):

FOX (16.522 million viewers, #1; adults 18-49: 6.4, #1) decimated the competition on Wednesday with a new "Empire" (15.578 million viewers, #2; adults 18-49: 6.0, #2) followed by the season finale of "Empire" (17.467 million viewers, #1; adults 18-49: 6.8, #1).

CBS (9.004 million viewers, #2; adults 18-49: 2.0, #2) then claimed a distant second place with new episodes of "Survivor: Worlds Apart" (9.846 million viewers, #3; adults 18-49: 2.3, #3), another "Survivor: Worlds Apart" (9.222 million viewers, #4; adults 18-49: 2.2, #4) and "CSI: Cyber" (7.944 million viewers, #5; adults 18-49: 1.4, #T6).

Next up was ABC (5.697 million viewers, #3; adults 18-49: 1.3, #3) and repeats of "The Middle" (5.154 million viewers, #8; adults 18-49: 1.2, #T9), "The Goldbergs" (4.561 million viewers, #10; adults 18-49: 1.3, #8), "Modern Family" (5.390 million viewers, #7; adults 18-49: 1.5, #5), "Black-ish" (4.442 million viewers, #12; adults 18-49: 1.2, #T9) plus the special "20/20: The Untold Story of 'The Sound of Music'" (7.318 million viewers, #6; adults 18-49: 1.4, #T6).

Meanwhile, NBC (4.470 million viewers, #4; adults 18-49: 0.8, #T4) served up repeats of "The Mysteries of Laura" (4.447 million viewers, #11; adults 18-49: 0.6, #15), "Law & Order: Special Victims Unit" (4.731 million viewers, #9; adults 18-49: 0.8, #T12) and "Chicago PD" (4.234 million viewers, #13; adults 18-49: 0.9, #11).

And finally, new episodes of "Arrow" (2.368 million viewers, #14; adults 18-49: 0.8, #T12) and the relocated "Supernatural" (1.912 million viewers, #15; adults 18-49: 0.7, #14) on The CW (2.140 million viewers, #5; adults 18-49: 0.8, #T4) closed out the evening. In the netlet's target demo (women 18-34), the former delivered a 0.5 rating while the latter posted a 0.5 rating.

Week-to-week changes (adults 18-49):
+21.43% - Empire
+4.55% - Survivor: Worlds Apart
-20.00% - Arrow (vs. 2/25/15)
-22.22% - CSI: Cyber
-22.22% - Supernatural (vs. 2/17/15)

Year-to-year changes (adults 18-49):
+209.09% - Empire - 9:00 (vs. American Idol)
+172.73% - Empire - 8:00 (vs. American Idol)
+133.33% - 20/20: The Untold Story of 'The Sound of Music' (vs. Nashville (Repeat))
0.00% - Arrow
0.00% - Survivor: Worlds Apart - 9:00 (vs. Criminal Minds)
-4.17% - Survivor: Worlds Apart - 8:00
-22.22% - Supernatural (vs. The 100)
-30.00% - CSI: Cyber

In late-night metered market ratings (via NBC's press release):

· In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 2.6/7; CBS's "Late Show with David Letterman," 1.9/5; and ABC's "Jimmy Kimmel Live," 2.2/6.

· In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show Starring Jimmy Fallon," 1.1/5; "Late Show," 0.3/2; and "Jimmy Kimmel Live," 0.6/3.

· From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.3/4 in metered-market households and a 0.3/2 in 18-49 in the Local People Meters.

· From 12:35-1:35 a.m. ET, "Late Night with Seth Meyers" (1.3/4 in metered-market households) beat CBS's "Late Late Show" (0.9/3 with an encore). In the 25 markets with Local People Meters, "Late Night" (0.5/3 in 18-49) topped "Late Late Show" (0.2/1 with an encore).

· At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.8/3 in metered-market households and a 0.3/3 in adults 18-49 in the 25 markets with local people meters.

Source: Nielsen Media Research





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