Primetime Preliminary Fast National Nielsen Data (includes all DVR playback through 3:00 am)
Here are the highlights of the 14 ad-sustained programs that aired in primetime on the broadcast networks last night (3/27/16):
NBC (5.309 million viewers, #2; adults 18-49: 1.0, #1) was the network to beat on Easter Sunday with its mix of an "Little Big Shots" (3.981 million viewers, #8; adults 18-49: 0.7, #T11) encore plus new episodes of "Little Big Shots" (10.324 million viewers, #1; adults 18-49: 1.9, #1), "The Carmichael Show" (4.731 million viewers, #6; adults 18-49: 1.0, #T2), "Crowded" (3.612 million viewers, #9; adults 18-49: 0.8, #T7) and "Hollywood Game Night" (2.760 million viewers, #12; adults 18-49: 0.7, #T11).
CBS (7.089 million viewers, #1; adults 18-49: 0.9, #2) then was a close second with its quartet of "60 Minutes" (7.225 million viewers, #4; adults 18-49: 0.8, #T7), "Madam Secretary" (8.403 million viewers, #2; adults 18-49: 1.0, #T2), "The Good Wife" (7.496 million viewers, #3; adults 18-49: 0.9, #T5) and "Elementary" (5.233 million viewers, #5; adults 18-49: 0.8, #T7).
Next up was ABC (3.523 million viewers, #3; adults 18-49: 0.8, #3) with a repeat "America's Funniest Home Videos" (4.638 million viewers, #7; adults 18-49: 0.8, #T7) alongside originals from "Once Upon a Time" (3.467 million viewers, #10; adults 18-49: 1.0, #T2), "The Family" (2.654 million viewers, #13; adults 18-49: 0.6, #13) and"Quantico" (3.335 million viewers, #11; adults 18-49: 0.9, #T5).
And finally, FOX (1.549 million viewers, #4; adults 18-49: 0.4, #4) closed out the evening with a rebroadcast of "Grease: Live!" (1.549 million viewers, #14; adults 18-49: 0.4, #14).
Week-to-week changes (adults 18-49):
0.00% - Elementary
0.00% - Hollywood Game Night
-9.09% - Once Upon a Time
-10.00% - The Good Wife
-10.00% - Quantico
-14.29% - The Family
-16.67% - Madam Secretary
-20.00% - Crowded
-26.92% - Little Big Shots
-28.57% - The Carmichael Show
-52.94% - 60 Minutes
Year-to-year changes (adults 18-49):
+14.29% - Elementary (vs. Battle Creek)
+11.76% - Little Big Shots (vs. iHeart Radio Music Awards)
-10.00% - The Good Wife
-10.00% - Quantico (vs. Revenge)
-23.08% - Madam Secretary
-41.18% - Once Upon a Time
-41.18% - The Carmichael Show (vs. iHeart Radio Music Awards)
-52.94% - Crowded (vs. iHeart Radio Music Awards)
-53.85% - The Family (vs. Secrets & Lies)
-58.82% - Hollywood Game Night (vs. iHeart Radio Music Awards)
-61.90% - 60 Minutes
Here are the highlights of the 17 ad-sustained programs that aired in primetime on the broadcast networks one year ago (3/29/15):
[EDITOR'S NOTE: Due to the nature of live sports, Fast Nationals for CBS are approximate.]
CBS (10.677 million viewers, #1; adults 18-49: 1.6, #1) was the network to beat on Sunday with its mix of "NCAA Overrun" (15.301 million viewers, #1; adults 18-49: 3.5, #1), "60 Minutes" (13.599 million viewers, #2; adults 18-49: 2.1, #2), "Madam Secretary" (10.642 million viewers, #3; adults 18-49: 1.3, #T6), "The Good Wife" (7.955 million viewers, #4; adults 18-49: 1.0, #T11) and "Battle Creek" (5.726 million viewers, #5; adults 18-49: 0.7, #15).
NBC (4.610 million viewers, #3; adults 18-49: 1.4, #2) then claimed the silver with a repeat "The Voice" (2.777 million viewers, #14; adults 18-49: 0.5, #17) followed by the "iHeart Radio Music Awards" (5.221 million viewers, #8; adults 18-49: 1.7, #T3).
Next up was ABC (5.094 million viewers, #2; adults 18-49: 1.3, #3) with a repeat "America's Funniest Home Videos" (5.597 million viewers, #6; adults 18-49: 1.1, #10) followed by new episodes of "Once Upon a Time" (5.390 million viewers, #7; adults 18-49: 1.7, #T3), "Secrets & Lies" (5.111 million viewers, #9; adults 18-49: 1.3, #T6) and "Revenge" (4.281 million viewers, #10; adults 18-49: 1.0, #T11).
And finally, repeats of "The Simpsons" (1.585 million viewers, #17; adults 18-49: 0.6, #16), "Bob's Burgers" (1.957 million viewers, #16; adults 18-49: 0.8, #14), another "The Simpsons" (2.665 million viewers, #15; adults 18-49: 1.0, #T11) and "Family Guy" (2.872 million viewers, #13; adults 18-49: 1.2, #T8) plus a new "The Last Man on Earth" (3.522 million viewers, #11; adults 18-49: 1.4, #5) and a second "The Last Man on Earth" (3.347 million viewers, #12; adults 18-49: 1.2, #T8) on FOX (2.658 million viewers, #4; adults 18-49: 1.1, #4) closed out the evening.
Week-to-week changes (adults 18-49):
+10.53% - 60 Minutes
0.00% - Madam Secretary
0.00% - The Good Wife
-5.56% - Once Upon a Time
-9.09% - Revenge
-12.50% - Battle Cree k
-13.33% - Secrets & Lies
-25.00% - The Last Man on Earth - 9:30
-26.32% - The Last Man on Earth - 9:00
Year-to-year changes (adults 18-49):
+75.26% - iHeart Radio Music Awards (vs. Various)
-6.67% - The Last Man on Earth - 9:00 (vs. Cosmos: A Spacetime Odyssey)
-16.00% - 60 Minutes
-19.05% - Once Upon a Time
-20.00% - The Last Man on Earth - 9:30 (vs. Cosmos: A Spacetime Odyssey)
-28.57% - Revenge
-35.00% - Madam Secretary (vs. The Amazing Race)
-41.18% - The Good Wife
-43.48% - Secrets & Lies (vs. Resurrection)
-53.33% - Battle Creek (vs. The Mentalist)
Source: Nielsen Media Research
|