NBC Olympics Monday Overnight Notes
NBC is expected to release first Total Audience Delivery (TAD) report this afternoon to measure broader consumption of Rio Games - broadcast + cable + digital/other
NBC's Monday night Olympics, with 6 U.S. swimming medals, posted a Rio-best 19.2/31 overnight - tripling other broadcast nets combined (6.2)
More Olympics Primetime -- Live primetime Rio Olympics coverage posted 1.19 overnight on NBCSN and .58 on Bravo
NBC's Mon. primetime 10.3 rating among Adults 18-49 is nearly 5 times greater than other broadcast nets combined (2.2)
NBC Olympics digital platforms had best day ever for 3rd consecutive day, with 13.4 million unique users on Monday (up +45% from '12)
NBC Olympics' 627 million live streaming minutes through Monday is the best ever at this point in the Olympics, and up +254% from the same point in London 2012.
Top local markets for NBC Olympics Monday night: Salt Lake 23.5/42; Denver 22.7/41; Kansas City 22.1/36; Minny 21.7/37; Richmond 20.8/32
Locals for NBC Olympics Monday night (#6-10): Austin 20.4/35; Indy 20.4/34; Washington, DC 20.4/37; Columbus 19.7/33; West Palm 19.7/31
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