"CASEY ANTHONY: AN AMERICAN MURDER MYSTERY" BREAKS SERIES RECORDS FOR TRUE CRIME NETWORK INVESTIGATION DISCOVERY DELIVERING MORE THAN 3.6 MILLION TOTAL VIEWERS
--Series Debut on Sunday, April 9th Ranked #1 in All of Television -Beating out CBS and NBC - During 10-11PM Timeslot for Delivery Among Key Demos--
America's leading true crime network, Investigation Discovery's (ID) limited series CASEY ANTHONY: AN AMERICAN MURDER MYSTERY was the network's best series debut ever on L+3 Day viewing, delivering 3.603M viewers P2+ for all three nights of the series (4/9/17-4/11/17). It was also the best delivery for an ID series among all other key demos, including HH (2.877M), P25-54 (1.879M), P18-49 (1.622M), W25-54 (1.231M), and W18-49 (1.058M).
The series debut episode of CASEY ANTHONY: AN AMERICAN MURDER MYSTERY on Sunday 4/9/17 ranked #1 in all of television during the 10p-11p timeslot - beating out broadcast networks CBS and NBC - for delivery among P25-54, W25-54, P18-49 and W18-49.
In addition, the Sunday 4/9/17 series debut broke ID's all-time record for best prime telecast ever and best series debut ever across all key demos, delivering more than 4 million total viewers P2+ (3.125M HH; 2.179M P25-54; 1.863M P18-49; 1.403M W254-54; 1.184M W18-49).
CASEY ANTHONY: AN AMERICAN MURDER MYSTERY is a comprehensive, 360 degree look into the investigation and subsequent 2011 trial of Casey Anthony for the murder of her daughter Caylee. Featuring new evidence, insight from those closest to the Anthony family, and never before seen footage of Casey, CASEY ANTHONY: AN AMERICAN MURDER MYSTERY is the definitive look at every angle of this heartbreaking case and whirlwind legal showdown. Exclusive interviewees featured in this three part series include Caylee's grandparents, Cindy and George Anthony, offering a unique look into the inner working of the Anthony family, Belvin Perry, Jr, the judge who presided over Casey's trial; Russ Huekler, an alternate juror who, among the other jurors, faced public scrutiny for the jury's decision to acquit Casey, Brad Conway, former attorney for George and Cindy Anthony; Jane Velez Mitchell, Diane Dimond and Beth Karas, both crime reporters and TV journalists who covered the trial from the ground; and other key investigators and legal experts who worked closely to the case.
CASEY ANTHONY: AN AMERICA MURDER MYSTERY is produced for Investigation Discovery by Weinstein Television, American Media, Inc., and Jupiter Entertainment with Harvey Weinstein, Bob Weinstein, Patrick Reardon, Stephen Land, Allison Wallach, Matt Sprouse, David Pecker and Dylan Howard as Executive Producers. For Investigation Discovery, Pamela Deutsch is senior executive producer, Sara Kozak is senior vice president of production, Kevin Bennett is general manager, and Henry Schleiff is Group President of Investigation Discovery, American Heroes Channel and Destination America.
About Weinstein Television
Weinstein Company (TWC) is a multimedia production and distribution company launched in October 2005 by Bob and Harvey Weinstein, the brothers who founded Miramax Films in 1979. TWC also encompasses Dimension Films, the genre label founded in 1993 by Bob Weinstein. During Harvey and Bob's tenure at Miramax and TWC, they have received 351 Oscar nominations and won 82 Academy Awards.
Weinstein Television boasts an active television production division which garnered twelve Emmy nominations in 2015. Weinstein Television produces the reality powerhouse Project Runway, with its spin-off series Project Runway All Stars, hosted by Alyssa Milano, Project Runway Jr, featuring supermodel Hannah Jeter and fashion critic Kelly Osbourne. Upcoming series include the business focused Fashion Inc. which premieres later this year on Lifetime, and the late night AMC talk show Geeking Out.
Scripted series include John Fusco's Marco Polo with Netflix, which premiered its second season in July 2016, critically acclaimed miniseries War & Peace, which debuted on Lifetime, A&E and HISTORY in 2016, Scream with MTV, which premiered its second season in May 2016, Peaky Blinders with Netflix just aired its third season, and Julian Fellowes' Doctor Thorne with Amazon. Upcoming series include Stephen King's The Mist (a straight-to-series 10 episode order) for Spike TV, military drama Six (a straight-to-series 8 episode order) for HISTORY and animated series Spy Kids for Netflix (a multi season commitment).
About Jupiter Entertainment
Jupiter Entertainment is a full-service production company focused on creating successful, highly formatted TV series with great storytelling, compelling characters and high production values. For 20 years, Jupiter Entertainment has produced a variety of hit primetime series and specials across a wide range of genres including explosive docusoaps like Wild West Alaska (Animal Planet), long running series like Snapped (Oxygen) and hit series like Homicide Hunter (ID). Other recent credits include: Killer Couples, #Killerpost (Oxygen), Justice: By Any Means, Fatal Attraction (TV One) and National Enquirer Investigates (REELZ). Jupiter Entertainment currently operates offices in New York, NY and Knoxville, TN. Find out more about Jupiter Entertainment and its projects at www.jupiterent.com.
About American Media, Inc.
American Media, Inc. (AMI) owns and operates the leading print and digital celebrity and active lifestyle media brands in the United States. AMI's titles include National Enquirer, Star, OK!, Globe, National Examiner, Soap Opera Digest, Men's Fitness, Muscle & Fitness, Flex and Muscle & Fitness Hers. AMI also manages 10 different digital sites including RadarOnline.com, OKmagazine.com, MensFitness.com and MuscleandFitness.com. AMI's magazines have a combined total circulation of 2.1+ million and reach more than 37 million men and women each month. AMI's digital properties reach an average of 50 million unique visitors and over 350 million page views monthly.
About Investigation Discovery
Investigation Discovery (ID) is the leading mystery-and-suspense network on television. From harrowing crimes and salacious scandals to the in-depth investigations and heart-breaking mysteries behind these "real people, real stories", the "always revealing" network challenges our everyday understanding of culture, society and the human condition. One of our nation's fastest growing cable networks, ID delivers the highest-quality programming to 85 million U.S. households and is available in both high definition (HD) and standard definition (SD). For more information, please visit InvestigationDiscovery.com, facebook.com/InvestigationDiscovery, or twitter.com/DiscoveryID. Investigation Discovery is part of Discovery Communications (Nasdaq: DISCA, DISCB, DISCK), the world's #1 pay-TV programmer reaching nearly 3 billion cumulative subscribers in 220 countries and territories.
Source: Nielsen via StarMedia Multitrak, 1/27/08-4/12/17, Prime (M-Su 8p-11p), L3 data, Program Based data