or


[02/13/18 - 01:56 PM]
Half of All U.S. Television Households Have Watched the PyeongChang Olympics on the Networks of NBCUniversal, With 110 Million TV Viewers Tuning In
NBC further spins the numbers for Monday, February 12.

[via press release from NBC]

HALF OF ALL U.S. TELEVISION HOUSEHOLDS HAVE WATCHED THE PYEONGCHANG OLYMPICS ON THE NETWORKS OF NBCUNIVERSAL, WITH 110 MILLION TV VIEWERS TUNING IN

Third Consecutive Night of Double Digit Total Audience Delivery Boost Results in TAD of 22.3 Million Viewers for Monday Night Coverage

NBC Posts Most Dominant Monday Night in Sept.-May TV Season by Any Broadcast Net Since '98 Academy Awards, Featuring "Titanic" As Best Picture

NBC/NBCSN Viewership Peaked at Nearly 27 Million Viewers during Chloe Kim's Final Run as She Won Halfpipe Gold Medal

STAMFORD, Conn. - February 13, 2018 - Half of U.S. television homes and more than one-third of the country's population have watched the PyeongChang Olympics on the television networks of NBCUniversal, according to fast cume data provided by Nielsen. Through Sunday, 109.6 million viewers (in 59 million homes) have watched the Winter Games on NBCUniversal networks NBC, NBCSN, CNBC and USA (does not include digital).

Last night's primetime coverage posted a Total Audience Delivery (TAD) average of 22.3 million viewers, according to live plus same day fast national data released today by Nielsen, and digital data from Adobe Analytics. (Nielsen "out of home" viewership will be available this week.)

VIEWERSHIP DOMINANCE

· With an NBC-only average of 20.9 million viewers from 8-11 p.m. ET, NBC topped by 87% the combined primetime viewership of ABC, CBS and FOX (11.2 million viewers) -- marking the most-dominant Monday night in the Sept.-May TV season by any broadcast network since the 1998 Academy Awards, which featured Titanic as Best Picture.

· Last night's coverage was highlighted by 17-year old American Chloe Kim's halfpipe gold medal, with viewership on NBC/NBCSN peaking at 26.9 million viewers from 9:15-9:30 p.m. ET as she made her final run.

NBC SPORTS DIGITAL TRENDING UP ON UNIQUE DEVICES

· Six days into the PyeongChang Olympics, NBC Sports Digital's presentation has been accessed by 6.6 million unique devices - pacing ahead of the 2016 Rio Olympics (6.0 million through the comparable date) and more than tripling the 2014 Sochi Olympics (1.8 million at this point). NBC Sports Digital delivered an average minute audience of 283,000 for last night's primetime coverage.

ADDITIONALLY...

· For the third consecutive night, the Total Audience Delivery provided a double digit lift (10%) over the NBC broadcast viewership (TAD chart below). NBC Olympics' Total Audience Delivery measures broader consumption by calculating average minute viewing across broadcast, cable, and digital.

· NBC's PyeongChang Olympics full broadcast last night (8-11:24 p.m. ET) averaged 20.3 million viewers and posted an 11.5/21 household rating. Viewership includes the West Coast primetime encore.

· Helped by the Olympics lead in, NBCSN's Chelsea-West Brom match yesterday averaged 605,000 viewers - the network's second-best weekday 3 p.m. ET Premier League viewership on record (711,000 for Arsenal-Manchester United, Feb. 12, 2014)

TOTAL AUDIENCE DELIVERY FOR PYEONGCHANG OLYMPIC COMPETITION

Date Total Audience Delivery NBC-only viewership TAD Lift
Thur. 2/8 17.2 million 16.0 million 8%
Sat. 2/10 24.2 million 21.4 million 13%
Sun. 2/11 26.0 million 22.7 million 15%
Mon. 2/12 22.3 million 20.3 million 10%

OLYMPIC COMPETITION TOTAL AUDIENCE DELIVERY

PYC 2018 Sochi 2014** PYC 2018 Sochi 2014**
Day Viewership Viewership HH Rating HH Rating
Opening Thurs. 17.2 million 20.0 million 9.7 rating 11.3 rating
First Sat. 24.2 million 25.1 million 13.1 rating 13.9 rating
First Sun. 26.0 million 26.3 million 14.2 rating 14.4 rating
First Mon. 22.3 million 22.4 million 12.7 rating 12.8 rating

**NOTE: The 2014 Sochi Olympics had no simultaneous live streaming and no competing primetime Olympic cable coverage. Both of those platforms are included in Total Audience Delivery for the 2018 PyeongChang Olympics.

TOP 10 METERED MARKETS FOR NBC/NBCSN MONDAY PRIMETIME:
1. Denver 25.7/43
2. Salt Lake City 23.0/39
3. Kansas City 21.1/32
4. Milwaukee 20.2/32
5. Minneapolis 19.6/35
6. Portland 18.6/33
T7. Seattle 17.9/32
T7. Sacramento 17.9/31
T7. San Diego 17.9/31
10. Austin 17.8/31

ABOUT NBC OLYMPICS

A division of NBC Sports Group, NBC Olympics is responsible for producing, programming and promoting NBCUniversal's Olympic Games coverage. It is renowned for its unsurpassed Olympic heritage, award-winning production, and ability to aggregate the largest audiences in U.S. television history. NBCUniversal owns the U.S. media rights on all platforms to all Olympic Games through 2032.

- PYEONGCHANG 2018 -





  [february 2018]  
S
M
T
W
T
F
S
    


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





most recent ratings | view all posts
[10/30/20 - 08:09 AM]
Thursday's Broadcast Ratings: FOX Claims Top Honors with "Thursday Night Football"
The network's NFL franchise once again leads the night in total viewers and adults 18-49.

[10/29/20 - 08:14 AM]
Wednesday's Broadcast Ratings: "The Masked Singer" Keeps FOX in Front
The network leads the evening in both total viewers and adults 18-49.

[10/28/20 - 05:02 PM]
FOX Sports Caps Unprecedented 25th MLB Season as World Series Game 6 Delivers 13.2 Million Viewers
FOX Sports spins the numbers for Tuesday, October 27.

[10/28/20 - 01:04 PM]
Tuesday's Broadcast Ratings: World Series Goes Out on Top for FOX
Game 6 wraps with the network in front among total viewers and adults 18-49.

[10/27/20 - 11:16 AM]
Amazon Prime Video Enjoys "Great Success" with "Borat Subsequent Moviefilm" Opening Weekend
During its opening weekend it was streamed by tens of millions of customers.

[10/27/20 - 08:11 AM]
Monday's Broadcast Ratings: NBC Tops Viewers; Shares Demo Crown with ABC
"The Voice" and "Dancing with the Stars" lead their respective networks to victory.

[10/26/20 - 08:27 AM]
Sunday's Broadcast Ratings: NBC, "Sunday Night Football" Top FOX, World Series
The network takes home top honors in both total viewers and adults 18-49.

[10/25/20 - 10:13 AM]
Saturday's Broadcast Ratings: World Series Keeps FOX on Top
Coverage of Game 4 leads the night in both total viewers and adults 18-49.

[10/24/20 - 08:32 AM]
Friday's Broadcast Ratings: FOX Rides World Series to Victory
Game 3 takes home top honors in both total viewers and adults 18-49.

[10/23/20 - 08:42 AM]
Thursday's Broadcast Ratings: NFL Puts FOX on Top in Demos
Presidential debate coverage on ABC and NBC however leads the night in total viewers.

[10/23/20 - 07:21 AM]
HGTV Series "Help! I Wrecked My House" Delivers Double-Digit Ratings Gains in Debut Season
HGTV further spins the numbers for the season to date.

[10/22/20 - 08:19 AM]
Wednesday's Broadcast Ratings: FOX, World Series Stay on Top
Coverage of Game 2 holds off the competition in total viewers and adults 18-49.

[10/21/20 - 08:11 AM]
Tuesday's Broadcast Ratings: World Series Tops Charts for FOX
Coverage of Game 1 however is down sharply from a year ago among adults 18-49 in the early results.

[10/20/20 - 01:10 PM]
Netflix Reveals Stats and Facts About Its Top Movies in the Last Few Months
"Enola Holmes" (76 million), "American Murder: The Family Next Door" (52 million), "The Old Guard" (78 million), "Project Power" (75 million) and "The Kissing Booth 2" (66 million) are among the mentioned audiences.

[10/20/20 - 08:13 AM]
Monday's Broadcast Ratings: NBC Pulls in Front with Return of "The Voice"
The network leads the night in both total viewers and adults 18-49.