National Live +3 Day Program Ratings for Feb. 5, 2019
FREEFORM'S 'GOOD TROUBLE' GROWS FOR THE 3rd CONSECUTIVE WEEK
TO NEW SERIES HIGHS ACROSS KEY DEMOS
'GOOD TROUBLE' SCORES FREEFORM'S TOP DRAMA TELECAST
SINCE JUNE 2018 AMONG WOMEN 18-34 AND FEMALES 12-34
FOR THE 2nd STRAIGHT WEEK, 'GOOD TROUBLE' IS TUESDAY'S
NO. 1 SCRIPTED CABLE SERIES WITH FEMALES 12-34
'GOOD TROUBLE' POSTS TRIPLE-DIGIT PLAYBACK GAINS FOR THE 2nd WEEK IN A ROW
Freeform's "Good Trouble" grew for the 3rd straight week to new series highs on its 5th episode of the season (on 2/5/19) in Women 18-34 (+2%- 82,000 vs. 179,000), Women 18-49 (+5%-300,000 vs. 287,000), Persons 12-34 (+6%-286,000 vs. 269,000) and Females 12-34 (+5%-229,000 vs. 219,000). In addition, "Good Trouble" improved for the 3rd consecutive week in Adults 18-49 (+3%-376,000 vs. 365,000) to its best performance since its series debut - since 1/8/19.
The 5th episode of "Good Trouble" marked Freeform's strongest drama telecast in 8 months among Women 18-34 and Females 12-34 - since "The Fosters" series finale on 6/6/18 and the series debut of "Marvel's Cloak & Dagger" on 6/7/18, respectively.
On Tuesday, Freeform's "Good Trouble" ranked as cable's No. 1 scripted series for the 2nd week in a row among Females 12-34.
The 5th episode of "Good Trouble" posted triple-digit Live + 3 playback gains for the 2nd week in a row among Adults 18-34 (+107%), Women 18-34 (+122%), Women 18-49 (+101%), Persons 12-34 (+107%) and Females 12-34 (+116%).
Within the first 7 days of its airdate, "Good Trouble" is averaging nearly 1 million Adult 18-49 viewers (960,000) across all platforms through its first 4 episodes. In fact, on its most-recent telecast (1/29/19), "Good Trouble" garnered more than 1 million Adult 18-49 viewers in MP + 7 (1.016 million), marking the series' highest total yet.
Part of Disney|ABC Television, Freeform connects to audiences and goes beyond entertainment with bold, original programming and immersive social engagement. As Disney's young adult television and streaming network, it delivers a unique mix of quality original and acquired series, plus fan-favorite movies and the holiday events "31 Nights of Halloween," "Kick Off to Christmas" and "25 Days of Christmas." The Freeform app is a service that allows viewers with participating TV subscription services access to 24/7 live viewing of the network, as well as continued on-demand access via a wide array of devices.
Source: TV via The Nielsen Company, Live + 3 Day U.S. Program Delivery and Ratings, 2/5/19, or as dated. MP+7 via Freewheel and comScore through 1/29/19.