or


[05/27/20 - 08:30 AM]
HGTV's Smash Hit "Celebrity IOU" Is the Highest Rated First-Year Series in Network History Access Multiple Demos
HGTV further spins the numbers for the series to date.

[via press release from HGTV]

HGTV'S SMASH HIT 'CELEBRITY IOU' IS THE HIGHEST RATED FIRST-YEAR SERIES IN NETWORK HISTORY ACROSS MULTIPLE DEMOS

New York [May 27, 2020] HGTV's ratings juggernaut, Celebrity IOU, is the highest-rated first-year series in network history among P25-54, W25-54, M25-54, P2+ and households. It also is the #3 new unscripted original series in all of cable among P25-54 and the #4 among W25-54 so far this year. During its first season, which aired on Monday nights at 9 p.m. ET/PT, the series attracted more than 25.7 million total viewers. Hosted by the network's popular real estate and renovation experts Drew and Jonathan Scott, who also serve as executive producers, Celebrity IOU spotlighted life-changing renovations from Brad Pitt, Melissa McCarthy, Viola Davis, Michael Bublé, Rebel Wilson and Jeremy Renner. The second season of the series is tentatively slated to premiere in early 2021.

"Celebrity IOU touched the hearts of millions of fans with compelling, emotional stories at a time when we needed positive and inspiring content," said Jane Latman, president, HGTV. "Record-breaking ratings were only one aspect of its success."

With the addition of Celebrity IOU to its programming roster, HGTV now holds four of the top 15 new unscripted series across all of cable for 2020 to-date with W25-54 -- more than any other network. Three additional new series -- Extreme Makeover: Home Edition, Flipping 101 w/ Tarek El Moussa and Unsellable Houses - make the list

Season one of Celebrity IOU delivered a 1.24 live plus three-day rating among P25-54, a 135 percent increase over year-ago levels and a 66 percent lift over the prior six-week time period. Among W25-54, the series garnered a 1.63 L3 rating, a 133 percent increase over year-ago levels and 65 percent lift over the prior six-weeks.

Celebrity IOU was the #2 cable program among upscale W25-54 and a top 5 cable program among P25-54, W25-54 and upscale P25-54 during its run on Monday night. It garnered strong L3 ratings among upscale audiences, delivering a 1.53 among upscale P25-54, a 1.90 among upscale W25-54 and a 1.18 among upscale M25-54. The series also delivered a 0.84 L3 rating among M25-54, a 141 percent increase over year-ago levels and a 66 percent lift over the prior six weeks. In addition, Celebrity IOU garnered a 1.48 L3 rating among P2+ and a 2.88 household rating, a respective 162 percent and 145 percent increase over year ago levels.

Celebrity IOU also delivered strong viewer engagement on HGTV's digital platforms. Since the series premiered April 13 on HGTV GO, Celebrity IOU has been the #3 most-watched show and the season premiere has been the most-watched episode on the platform. In addition, all six of the season's episodes each delivered more than 1 million minutes watched in their first three days on HGTV GO. Also since the April 13 premiere, Celebrity IOU grew its social activity across HGTV's social platforms by more than 420 percent, delivering more than 6.3 million total video views across Facebook, Instagram and Twitter. Digital support for the series has generated more than 3.6 million page views on HGTV.com, and HGTV.com/CelebrityIOU is the most visited show page on the network's site since the series premiere. The show has been HGTV's #1 most social series in the past year, and the May 18 season finale was HGTV's #1 most social episode in a year.

Celebrity IOU is produced by Scott Brothers Entertainment.

ABOUT 'CELEBRITY IOU'

Celebrity IOU is a new blockbuster HGTV series where Hollywood A-listers express their deep gratitude to the individuals who have had a major impact on their lives by surprising them with big, heartwarming home renovations that bring everyone to tears. The star-studded, uplifting series features Drew and Jonathan Scott as they help each award-winning celebrity with a special renovation.

ABOUT HGTV

HGTV delivers families with relatable stories, superstar real estate and renovation experts and amazing home transformations that inspire a passionate audience. For anyone seeking entertaining and aspirational home and lifestyle content, HGTV is the place to be. HGTV offers: a top 10 cable network that is distributed to more than 86 million U.S. households; a website, HGTV.com, a website, HGTV.com, that attracts an average of 10.2 million people each month; a social footprint of 21.2 million; HGTV Magazine, a monthly publication that reaches more than one million readers and exclusive collections of home-oriented products through the HGTV HOME(TM) consumer products line. Viewers can become fans of HGTV and interact with other home improvement enthusiasts through Facebook, Twitter, Pinterest and Instagram. HGTV is owned by Discovery, Inc., a global leader in real life entertainment spanning 220 countries and territories, whose portfolio also includes Discovery Channel, Food Network, TLC, Investigation Discovery, Travel Channel, MotorTrend, Animal Planet, Science Channel, and the forthcoming multi-platform JV with Chip and Joanna Gaines, Magnolia, as well as OWN: Oprah Winfrey Network.





  [may 2020]  
S
M
T
W
T
F
S
     


· CELEBRITY IOU (HGTV)





most recent ratings | view all posts
[07/17/25 - 01:31 PM]
Netflix: What We Watched the First Half of 2025
This report, which captures ~99% of all viewing in the first half of 2025, shows that people watched a lot of Netflix - over 95B hours - spanning a wide range of genres and languages.

[07/17/25 - 09:57 AM]
"Dexter: Resurrection" Debuts to a Killer 3.1 Million Cross-Platform Viewers
Said premiere was up 44% versus "Dexter: Original Sin" and 79% versus "Dexter: New Blood."

[07/16/25 - 04:01 PM]
ESPN Airs Another of Its Most-Watched WNBA Games Ever: Indiana Fever vs Connecticut Sun Averaged 1.7 Million Viewers, Up 48% from Last Year's ESPN Average
Said telecast peaked with 2 million viewers.

[07/15/25 - 02:06 PM]
Viewership for 2025 T-Mobile Home Run Derby Exclusively on ESPN Platforms Up Five Percent From Last Year
An average audience of 5,729,000 viewers watched the event, compared to 5,451,000 viewers in 2024.

[07/15/25 - 01:04 PM]
ABC News' "Nightline" Ranks No. 1 in Total Viewers and Adults 18-49 vs. CBS' "After Midnight" and NBC's "Late Night with Seth Meyers" for 2nd Consecutive Week
"Nightline" posted Total Viewer gains both week to week and year to year.

[07/15/25 - 12:01 PM]
Netflix Top 10 Week of July 7: "KPop Demon Hunters" Spends Another Golden Week at No. 1 in This Week's Top 10
"The Sandman's" second season entered the Top 10 in 89 countries last week, while claiming the No. 1 spot in English TV with 5.9 million views.

[07/15/25 - 09:04 AM]
ABC Airs Another of Its Most-Watched WNBA Games Ever: Dallas Wings vs Indiana Fever Averaged 2.1 Million Viewers, Up 69% from Last Year's ABC Average
Said audience peaked with 2.5 million viewers.

[07/14/25 - 06:08 PM]
"Celebrity Family Feud" Returns with Best Premiere in Three Years
Overall, the season 11 premiere notched the show's best performance for any telecast in Total Viewers (4.16 million) and Adults 18-49 (0.42 rating) since 8/28/22 and 8/13/23, respectively.

[07/14/25 - 12:01 PM]
Netflix and MVP's Taylor-Serrano 3 Goes the Distance with Nearly 6 Million Global Viewers
In the US, an estimated AMA of 4.2 million viewers tuned in to the main event (Live+1) according to VideoAmp and Netflix, making it the most-watched professional women's sports event of 2025.

[07/11/25 - 12:45 PM]
ABC Concludes September to May Season with Top Five Shows Among Adults 18-49 Including "High Potential," "Abbott Elementary," "The Rookie," "Shifting Gears" and "9-1-1"
Continuing to lead among broadcast series, ABC's "High Potential" stood as the No. 1 new drama among Total Viewers (16.41 million) and No. 1 new show among Adults 18-49 (3.85 rating).

[07/11/25 - 11:28 AM]
"Big Brother: Summer of Mystery" Premiere Up +10% from Last Summer
Last night, season 27 premiered to nearly 3 million viewers.

[07/09/25 - 03:03 PM]
ABC News' "Nightline" Ranks No. 1 in Total Viewers and Adults 18-49 vs. CBS' "After Midnight" and NBC's "Late Night with Seth Meyers"
"Nightline" saw gains on the same week last year in Total Viewers (+3% - 663,000 vs. 644,000) and Adults 18-49 (+4% - 96,000 vs. 92,000).

[07/08/25 - 06:05 PM]
ESPN Formula 1 Coverage Enjoying Record-Breaking Season of Viewership
11 of 12 races held so far this season have had year-over-year viewership growth and seven of the 12 have set event viewership records.

[07/08/25 - 12:01 PM]
Netflix Top 10 Week of June 30: "Squid Game" Season 3 Leads Top 10 Globally, Climbs to No. 3 on Most Popular
Plus: "The Waterfront" maintained its Top 10 empire as the No. 1 English show in its third week with 5.6 million views.

[07/08/25 - 06:30 AM]
New AMC/AMC+ Epic Adventure Drama "Nautilus" Surfaces with 2.6 Million Premiere Night Viewers on Linear TV
The highly anticipated series premiered on Sunday, June 29 on AMC and AMC+, with new episodes premiering weekly on Sundays until the thrilling two-episode season finale on August 17.