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[08/04/20 - 02:46 PM] "Space Launch Live: Splashdown" Multiplatform Event Skyrockets to #1 in the Ratings for Discovery Discovery Channel spins the numbers for Sunday, August 2. |
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| [via press release from Discovery Channel] |
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"SPACE LAUNCH LIVE: SPLASHDOWN" MULTIPLATFORM EVENT SKYROCKETS TO #1 IN THE RATINGS FOR DISCOVERY
(New York) - The Discovery and Science Channel special multiplatform event, SPACE LAUNCH LIVE: SPLASHDOWN, skyrocketed with viewers and ranked #1 in all of television among Persons 25-54 during Sunday's live coverage as audiences around the world witnessed the incredible live splashdown of SpaceX's Crew Dragon spacecraft. The multiplatform event - top rated among a wide range of demos, including millennials, core viewers, kids and families - simulcast live coast-to-coast on Discovery and Science Channel on Sunday, August 2 and was ranked #1 in its timeslot across all of television on Discovery among Persons and Men 25-54; #2 with Women 25-54, Persons/Men/Women 18-49, and Total Viewers P2+; and #3 among kids P2-11, no exceptions.
SPACE LAUNCH LIVE: SPLASHDOWN also broke into the top 10 in Total Viewers in all of television for the day, reaching over 4.3M total viewers P2+ across the two networks (3.4M on Discovery and 1.0M on Science). The multiplatform event also took social interactions sky high across both networks, making it the #1 (Discovery) and #2 (Science) most social non-sports telecasts for the day, with Discovery reaching 485K social interactions, and Science Channel marking its most social telecast ever with 468K social interactions for the day. SPACE LAUNCH LIVE: SPLASHDOWN fueled 5.6M social video views on Discovery, ranking #1 for the day overall - including sports - and reached 5.5M social video views on Science, ranking #2 for the day overall behind Discovery.
The live multiplatform event captured the first landing at sea for U.S. astronauts since 1975 as the SpaceX Crew Dragon spacecraft splashed down in the Atlantic Ocean on Sunday. The splashdown concludes NASA and SpaceX's Demo-2 mission, the first U.S. crewed mission to space on a privately built spacecraft.
Source: Linear: The Nielsen Company, L+SD data. All Television ranks based on Time Period Data during Discovery Splashdown broadcast from 1 pm-4:13 pm. All Television telecast ranks based on 8/2/20 Total Day 6a-6a excl. breakouts. DISC internal data prior to 12/26/2005 is based on Live. Historical Discovery claims based on coverage ratings since 9/27/1993. Social: Nielsen Social Content Ratings. All telecasts for the day on 8/2/20. Filtered to Exclude Sports where indicated. Total Interactions defined as Original social media posts related to a TV episode or program and the engagement with that original content.
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[08/05/26 - 12:01 PM] Top 10 Most-Watched Prime Original Films & Series for the Week of July 27 "Ride or Die," "Off Campus," "Adarsh Baal Vidyalaya," "Elle," and "Reacher" led all original series worldwide.
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[08/05/26 - 07:03 AM] Red Sox-Dodgers Averages 3.8 Million Viewers on NBC & Peacock, Marking First Time "Sunday Night Baseball" Has Topped 3 Million Viewers in Three Straight Games Boston defeated Los Angeles, 8-4, this past Sunday night with a TAD of 3.8 million viewers on NBC and Peacock.
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[08/04/26 - 02:59 PM] ESPN Delivers Its Second Most-Watched Regular Season WNBA Game Ever! The Indiana Fever-Minnesota Lynx matchup averaged 2.5 million viewers on ABC on Sunday, August 2.
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[08/04/26 - 02:29 PM] FOX Saturday Baseball Delivers Second Best Performance This Season with 2.834 Million Viewers Coverage reached a peak audience of 3,222,000 viewers from 9:15-9:30 PM ET.
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[08/04/26 - 12:01 PM] Netflix Top 10: Week of July 27 - The Celebration Continues as Kevin Hart's "72 Hours" Holds No. 1 for a Second Week "The Idaho Murders: College Nightmare" launched at the top of the English TV list with 18.2 million views.
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[08/03/26 - 11:03 AM] Ben Affleck and Jamie Ding Score Best Audience in a Year with Million-Dollar Win on "Who Wants to Be a Millionaire" The July 29 episode rose from last week's season premiere with 4.22 million viewers.
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[07/31/26 - 01:03 PM] ABC News Wins Across Late Night, Sunday Morning and Friday Night in Total Viewers and Key Adult Demos Season to date, "Nightline" is up in Total Viewers versus the same point last season.
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[07/29/26 - 12:03 PM] Top 10 Most-Watched Prime Original Films & Series for the Week of July 20 "Ride or Die," "Elle," "Off Campus," "Adarsh Baal Vidyalaya," and "See You at Work Tomorrow!" led all original series worldwide.
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[07/28/26 - 12:01 PM] Netflix Top 10: Week of July 20 - Kevin Hart's "72 Hours" Parties to No. 1 in This Week's Top 10 "I Will Find You" found its way back to the top spot of the English TV list, with 7.3 million views.
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[07/27/26 - 10:59 AM] "Live with Kelly and Mark" Scores Robust Year-Over-Year Gains with Festive Holiday Week "Live" has now ranked as the No. 1 talk show in syndication for more than three years (179 consecutive weeks) across all key measures.
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[07/23/26 - 04:01 PM] ABC News Is No. 1 on Sunday Morning, Friday Night and Late Night "20/20" was up over the previous week in all key target demos and improved year to year across the board.
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[07/23/26 - 01:00 PM] "Big Brother" Premiere Week Up +14% from Last Season In its first week (episodes airing July 9, 12 and 15), "Big Brother" live plus 3-day total multiplatform viewership averaged 4.96 million viewers.
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[07/22/26 - 01:19 PM] Top 10 Most-Watched Prime Original Films & Series for the Week of July 13 "Ride or Die," "Elle," "Off Campus," "Every Year After," and "Clarkson's Farm" led all original series worldwide.
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[07/22/26 - 12:37 PM] Kansas City, Boston and Austin Lead the Way as Top Local Markets for FIFA World Cup 2026 on FOX and FS1 San Francisco, Dallas, San Diego, Atlanta, St. Louis, Providence, and West Palm Beach round out the top 10.
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[07/22/26 - 11:30 AM] ESPN Delivers Most-Watched NBA Summer League Championship Game Since 2017 The Golden State Warriors' victory over the Memphis Grizzlies averaged 676,000 viewers on ESPN, according to Nielsen Big Data + Panel.
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