Primetime Preliminary Fast National Nielsen Data (includes all DVR playback through 3:00 am)
Here are the highlights of the 11 ad-sustained programs that aired in primetime on the broadcast networks last night (1/29/21):
FOX (2.228 million viewers, #4; adults 18-49: 0.6, #1) was the demo champ once again on Friday with its telecast of "WWE SmackDown" (2.228 million viewers, #8; adults 18-49: 0.6, #1).
A close second went to ABC (3.067 million viewers, #3; adults 18-49: 0.5, #2) with a repeat "Shark Tank" (3.583 million viewers, #3; adults 18-49: 0.5, #2) and a new "20/20" (2.809 million viewers, #7; adults 18-49: 0.4, #T3).
Next up was NBC (3.300 million viewers, #2; adults 18-49: 0.4, #3) with originals from "The Blacklist" (3.337 million viewers, #5; adults 18-49: 0.4, #T3) and "Dateline NBC" (3.282 million viewers, #6; adults 18-49: 0.4, #T3).
Meanwhile, CBS (3.871 million viewers, #1; adults 18-49: 0.3, #4) offered up second runs of "MacGyver" (3.509 million viewers, #4; adults 18-49: 0.3, #T7), "Magnum P.I." (3.784 million viewers, #2; adults 18-49: 0.3, #T7) and "Blue Bloods" (4.319 million viewers, #1; adults 18-49: 0.4, #T3).
And finally, closing out the night were "Whose Line Is It Anyway?" (1.090 million viewers, #9; adults 18-49: 0.2, #T9), a repeat "Whose Line Is It Anyway?" (0.895 million viewers, #10; adults 18-49: 0.2, #T9) and "Penn & Teller: Fool Us" (0.826 million viewers, #11; adults 18-49: 0.1, #11) on The CW (0.910 million viewers, #5; adults 18-49: 0.2, #5).
Week-to-week changes (adults 18-49):
0.00% - WWE SmackDown
0.00% - The Blacklist
0.00% - Dateline NBC
0.00% - Whose Line Is It Anyway?
0.00% - Penn & Teller: Fool Us
-33.33% - 20/20 (vs. 1/15/21)
Year-to-year changes (adults 18-49):
0.00% - The Blacklist (vs. Lincoln Rhyme: Hunt for the Bone Collector)
0.00% - Dateline NBC (vs. The Road to F9: Fast & Furious Fan Fest/Dateline NBC)
0.00% - Whose Line Is It Anyway? (vs. Charmed)
0.00% - Penn & Teller: Fool Us (vs. Dynasty)
-14.29% - WWE SmackDown
-33.33% - 20/20
Here are the highlights of the 12 ad-sustained programs that aired in primetime on the broadcast networks one year ago (1/31/20):
FOX (2.423 million viewers, #4; adults 18-49: 0.7, #T1) remained the demo champ on Friday with its presentation of "WWE SmackDown" (2.423 million viewers, #8; adults 18-49: 0.7, #T1).
Sharing the top spot was CBS (7.352 million viewers, #1; adults 18-49: 0.7, #T1) with originals from "Hawaii Five-0" (7.480 million viewers, #2; adults 18-49: 0.7, #T1), "Magnum P.I." (7.089 million viewers, #3; adults 18-49: 0.7, #T1) and "Blue Bloods" (7.488 million viewers, #1; adults 18-49: 0.6, #T4).
The silver then went to ABC (3.299 million viewers, #2; adults 18-49: 0.5, #3) with its mix of "American Housewife" (3.186 million viewers, #6; adults 18-49: 0.5, #T6), "Fresh Off the Boat" (2.226 million viewers, #9; adults 18-49: 0.3, #T9) and "20/20" (3.596 million viewers, #4; adults 18-49: 0.6, #T4).
Meanwhile, NBC (2.434 million viewers, #3; adults 18-49: 0.4, #4) offered up "Lincoln Rhyme: Hunt for the Bone Collector" (3.343 million viewers, #5; adults 18-49: 0.4, #8), "The Road to F9: Fast & Furious Fan Fest" (1.364 million viewers, #10; adults 18-49: 0.3, #T9) and "Dateline NBC" (2.595 million viewers, #7; adults 18-49: 0.5, #T6).
And finally, The CW (0.499 million viewers, #5; adults 18-49: 0.1, #5) closed out the night with fresh installments of "Charmed" (0.648 million viewers, #11; adults 18-49: 0.2, #11) and "Dynasty" (0.350 million viewers, #12; adults 18-49: 0.1, #12).
Week-to-week changes (adults 18-49):
0.00% - Magnum P.I. (vs. 1/10/20)
0.00% - WWE SmackDown
0.00% - 20/20
0.00% - Dateline NBC (vs. 1/17/20)
0.00% - Lincoln Rhyme: Hunt for the Bone Collector (vs. 1/17/20)
0.00% - Charmed
0.00% - Dynasty
-12.50% - Hawaii Five-0 (vs. 1/10/20)
-14.29% - Blue Bloods (vs. 1/10/20)
-16.67% - American Housewife
-40.00% - Fresh Off the Boat
Year-to-year changes (adults 18-49):
0.00% - Dateline NBC
0.00% - Charmed (vs. Dynasty)
0.00% - Dynasty (vs. Crazy Ex-Girlfriend)
-12.50% - Magnum P.I. (vs. Hawaii Five-0)
-12.50% - Hawaii Five-0 (vs. MacGyver)
-14.29% - 20/20
-20.00% - Lincoln Rhyme: Hunt for the Bone Collector (vs. Blindspot)
-22.22% - WWE SmackDown (vs. Various)
-25.00% - Blue Bloods
-28.57% - American Housewife (vs. Fresh Off the Boat)
-40.00% - Fresh Off the Boat (vs. Speechless)
-40.00% - The Road to F9: Fast & Furious Fan Fest (vs. The Blacklist)
Source: Nielsen Media Research
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