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[04/08/21 - 10:05 AM]
Wednesday's Broadcast Ratings: "The Masked Singer" Leads Demo Race for FOX
By The Futon Critic Staff (TFC)

Primetime Preliminary Fast National Nielsen Data
(includes all DVR playback through 3:00 am)

Here are the highlights of the 15 ad-sustained programs that aired in primetime on the broadcast networks last night (4/7/21):

FOX (3.448 million viewers, #2; adults 18-49: 0.9, #1) claimed the demo crown on Wednesday thanks to fresh installments of "The Masked Singer" (4.514 million viewers, #4; adults 18-49: 1.1, #1) and "Game of Talents" (2.381 million viewers, #12; adults 18-49: 0.6, #T5).

NBC (6.261 million viewers, #1; adults 18-49: 0.7, #2) was the silver draw with its trio of "Chicago Med" (6.633 million viewers, #1; adults 18-49: 0.8, #2), "Chicago Fire" (6.425 million viewers, #2; adults 18-49: 0.7, #T3) and "Chicago PD" (5.725 million viewers, #3; adults 18-49: 0.7, #T3).

Next up was ABC (2.846 million viewers, #4; adults 18-49: 0.5, #3) and its mix of "The Goldbergs" (3.234 million viewers, #6; adults 18-49: 0.6, #T5), the premiere of "Home Economics" (2.968 million viewers, #10; adults 18-49: 0.5, #9), "The Conners" (3.222 million viewers, #8; adults 18-49: 0.6, #T5), a second "The Conners" (3.232 million viewers, #7; adults 18-49: 0.6, #T5) and the relocated "A Million Little Things" (2.211 million viewers, #13; adults 18-49: 0.4, #T10).

Meanwhile, CBS (3.152 million viewers, #3; adults 18-49: 0.4, #4) offered up originals from "Tough as Nails" (2.932 million viewers, #11; adults 18-49: 0.4, #T10), "SEAL Team" (3.473 million viewers, #5; adults 18-49: 0.4, #T10) and "S.W.A.T." (3.051 million viewers, #9; adults 18-49: 0.4, #T10).

And finally, the launch of "Kung Fu" (1.373 million viewers, #14; adults 18-49: 0.2, #14) and a new "Nancy Drew" (0.666 million viewers, #15; adults 18-49: 0.1, #15) rounded out the night on The CW (1.020 million viewers, #5; adults 18-49: 0.2, #5).

Week-to-week changes (adults 18-49):
#DIV/0! - Nancy Drew
+20.00% - The Goldbergs
+20.00% - The Conners
0.00% - The Masked Singer
0.00% - Chicago Med
0.00% - Game of Talents
0.00% - Tough as Nails
0.00% - A Million Little Things (vs. 4/1/21)
-20.00% - SEAL Team (vs. 3/24/21)
-20.00% - S.W.A.T. (vs. 3/24/21)
-22.22% - Chicago Fire
-22.22% - Chicago PD

Year-to-year changes (adults 18-49):
+100.00% - Kung Fu (vs. The Flash (Repeat))
0.00% - Nancy Drew
-20.00% - S.W.A.T.
-33.33% - Chicago Med
-36.36% - Chicago PD
-41.67% - Chicago Fire
-42.86% - SEAL Team
-45.00% - The Masked Singer
-50.00% - Game of Talents (vs. LEGO Masters)
-53.85% - The Goldbergs (vs. Modern Family: A Modern Farewell)
-61.54% - Home Economics (vs. Modern Family: A Modern Farewell)
-62.50% - The Conners - 9:30 (vs. Modern Family)
-62.50% - The Conners - 9:00 (vs. Modern Family)
-63.64% - A Million Little Things (vs. Who Wants to Be a Millionaire?)
-73.33% - Tough as Nails (vs. Survivor: Winners at War)


Here are the highlights of the 14 ad-sustained programs that aired in primetime on the broadcast networks one year ago (4/8/20):

FOX (5.797 million viewers, #3; adults 18-49: 1.6, #1) held off the demo competition on Wednesday with originals from "The Masked Singer" (7.695 million viewers, #5; adults 18-49: 2.0, #1) and "LEGO Masters" (3.898 million viewers, #12; adults 18-49: 1.2, #T6).

ABC (6.817 million viewers, #2; adults 18-49: 1.3, #2) had to settle for second despite its mix of "Modern Family: A Modern Farewell" (6.717 million viewers, #8; adults 18-49: 1.3, #5), part of the "Modern Family" (7.575 million viewers, #6; adults 18-49: 1.6, #T2) finale, part two of "Modern Family" (7.293 million viewers, #7; adults 18-49: 1.6, #T2) and the return of "Who Wants to Be a Millionaire?" (6.298 million viewers, #9; adults 18-49: 1.1, #T9).

Next up was NBC (8.575 million viewers, #1; adults 18-49: 1.2, #3) with fresh installments from "Chicago Med" (8.953 million viewers, #1; adults 18-49: 1.2, #T6), "Chicago Fire" (8.919 million viewers, #2; adults 18-49: 1.2, #T6) and "Chicago PD" (7.853 million viewers, #3; adults 18-49: 1.1, #T9).

Meanwhile, CBS (5.558 million viewers, #4; adults 18-49: 0.9, #4) offered up originals from "Survivor: Winners at War" (7.784 million viewers, #4; adults 18-49: 1.5, #4), "SEAL Team" (4.991 million viewers, #10; adults 18-49: 0.7, #11) and "SWAT" (3.899 million viewers, #11; adults 18-49: 0.5, #12).

And finally, a special repeat of "The Flash" (0.461 million viewers, #14; adults 18-49: 0.1, #T13) and a new "Nancy Drew" (0.554 million viewers, #13; adults 18-49: 0.1, #T13) rounded out the night on The CW (0.507 million viewers, #5; adults 18-49: 0.1, #5).

Week-to-week changes (adults 18-49):
+77.78% - Modern Family
0.00% - LEGO Masters (vs. 3/25/20)
0.00% - SEAL Team (vs. 3/25/20)
0.00% - SWAT (vs. 3/25/20)
0.00% - Nancy Drew (vs. 3/11/20)
-6.25% - Survivor: Winners at War
-7.69% - Chicago Fire (vs. 3/25/20)
-8.33% - Chicago PD (vs. 3/25/20)
-13.04% - The Masked Singer
-14.29% - Chicago Med (vs. 3/25/20)

Year-to-year changes (adults 18-49):
+120.00% - Chicago PD (vs. Chicago PD (Repeat))
+100.00% - Chicago Fire (vs. Chicago Fire (Repeat))
+100.00% - Chicago Med (vs. Chicago Med (Repeat))
+100.00% - Modern Family - 9:30 (vs. Single Parents)
+83.33% - Who Wants to Be a Millionaire? (vs. Whiskey Cavalier)
+81.82% - The Masked Singer (vs. Empire)
+33.33% - Modern Family - 9:00
+33.33% - LEGO Masters (vs. Star)
+30.00% - Modern Family: A Modern Farewell (vs. The Goldbergs/Schooled)
+16.67% - SEAL Team (vs. NCIS (Repeat))
0.00% - Survivor: Winners at War
-16.67% - SWAT (vs. SEAL Team)
-50.00% - Nancy Drew (vs. Jane the Virgin)

Source: Nielsen Media Research, ShowBuzzDaily.com





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