or


[10/09/23 - 02:59 PM]
Cowboys-49ers on NBC and Peacock Is Most-Watched Week 5 "Sunday Night Football" Game Ever, Averaging 26.1 Million Viewers
For the season, NBC's "Sunday Night Football" is averaging 23.8 million viewers - "SNF's" second-best average ever through Week 5 (trailing only the record 2015 season), and up 14% from last season at this point.
[via press release from NBC Sports]

COWBOYS-49ERS ON NBC AND PEACOCK IS MOST-WATCHED WEEK 5 "SUNDAY NIGHT FOOTBALL" GAME EVER, AVERAGING 26.1 MILLION VIEWERS

Audience Peaked at Nearly 30 Million Viewers in Second Quarter

Led By Peacock, Cowboys-49ers is Most Streamed NBC NFL Regular-Season Game on a Sunday

NBC Sports Has Presented Three Most Watched Games of 2023 NFL Season; SNF Package Off to Second-Best Start Ever

STAMFORD, Conn. - Oct. 9, 2023 - Despite the second-largest scoring differential after three quarters (18 points) on SNF since the beginning of last season, the San Francisco 49ers' 42-10 victory over the Dallas Cowboys last night on NBC and Peacock averaged 26.1 million viewers - marking the most-watched Week 5 NBC Sunday Night Football game ever (since 2006).

Based on fast national data across NBC, Peacock, NBC Sports Digital, and NFL Digital platforms, the game's Total Audience Delivery (TAD) average of 26.1 million viewers is up 54% from last year's Week 5 game (16.9 million for Baltimore's 19-17 win over Cincinnati).

The Average Minute Audience (AMA) for last night's live stream via Peacock, NBC Sports Digital platforms, and NFL Digital platforms, was 2.05 million viewers - marking NBC Sports' largest streaming audience ever for a regular-season Sunday NFL game, and nearly doubling last year's Week 5 game (1.06 million).

For the season, NBC's Sunday Night Football is averaging 23.8 million viewers - SNF's second-best average ever through Week 5 (trailing only the record 2015 season), and up 14% from last season at this point.

Additional Cowboys-49ers viewership notes:

· Viewership peaked at 29.6 million viewers in the second quarter (9:30-9:45 p.m. ET).

· With Cowboys-49ers, the Sept. 7 NFL Kickoff Game (27.5 million TAD for Lions-Chiefs), and last week's Chiefs-Jets (26.7 million TAD), NBC Sports has presented the three most-watched NFL games this season.

· Last night's game (8:23 p.m.-11:10 p.m. ET) registered a national TV household rating of 12.1/32 - up 41% from last year's Week 5 matchup (8.6/22).

· San Francisco (60 share) set a record for share (percentage of homes with televisions in use tuned into the game) for a 49ers game on NBC Sunday Night Football (since the package debuted in 2006).

Viewership figures are based upon fast national live + same day data from Nielsen and Adobe Analytics. Official national data for NBC will be available Tuesday.

TOP METERED MARKETS FOR COWBOYS-49ERS (based on 44 markets available):
1. Dallas 24.5/58
T2. San Francisco 21.4/60
T2. Sacramento 21.4/55
4. San Antonio 18.5/44
5. Austin 17.5/48
6. Norfolk 16.5/41
7. Kansas City 16.1/37
8. Las Vegas 15.0/41
9. Philadelphia 14.5/35
10. Milwaukee 13.7/32

--SUNDAY NIGHT FOOTBALL -





  [october 2023]  
S
M
T
W
T
F
S


· SUNDAY NIGHT FOOTBALL (NBC)




most recent ratings | view all posts
[05/28/25 - 02:04 PM]
ABC News' "Nightline" Ranks No. 1 in Total Viewers vs. CBS' "After Midnight" and NBC's "Late Night with Seth Meyers"
"Nightline" posted double-digit gains week to week across the board: Total Viewers, Adults 25-54 and Adults 18-49, drawing its largest overall audience in 12 weeks.
[05/28/25 - 01:29 PM]
Mets-Dodgers Produces FOX's Most-Watched Baseball Telecast This Season
Through seven telecasts, FOX Saturday baseball coverage is up +10% over last year.
[05/28/25 - 11:35 AM]
"The American Music Awards" Hosted by Jennifer Lopez Posts Largest Audience Since 2019
The live broadcast delivered 4.73 million viewers, up +34% from its last live broadcast in 2022 (airing November 20, 2022, on ABC).

[05/28/25 - 10:19 AM]
ESPN's "Sunday Night Baseball" Averaged 1.7 Million Viewers for NLCS Rematch Featuring Los Angeles Dodgers vs New York Mets
Said telecast was up 11% versus last year's "Sunday Night Baseball" average.
[05/28/25 - 07:52 AM]
Formula 1 Monaco Grand Prix Telecast on ABC Attracts Largest Live Audience Ever for Iconic Event
The audience broke the event's record viewership of 2.0 million that watched last year's race, with viewership peaking at 2.6 million during the 10:30-10:45 a.m. quarter hour.

[05/28/25 - 06:05 AM]
"The Chi" Season Seven Premiere Scores Two Million Cross-Platform Viewers
The season seven premiere scored two million cross-platform viewers, making the season seven premiere the most-streamed in the series' history, up +2% on streaming versus last season.
[05/27/25 - 12:01 PM]
Netflix Top 10 Week of May 19: "Sirens" Makes a Splash with No. 1 Debut
The limited series starring Julianne Moore, Meghann Fahy, Milly Alcock, and Kevin Bacon debuted in the No. 1 spot in English TV this week, claiming 16.7 million views in just four days and arriving in the Top 10 in all countries.
[05/26/25 - 01:09 PM]
Influx of Viewers Raises Global Audience to Over 90 Million for "The Last of Us"
In the U.S., the season 2 finale last night saw 3.7 million cross-platform viewers.
[05/26/25 - 01:02 PM]
17-Year High: FOX Sports Delivers 7.05 Million Viewers for Indianapolis 500
Sunday's 109th running of the Indianapolis 500 peaked at 8.4 million viewers from 4:15 PM ET - 4:30 PM ET.
[05/22/25 - 12:18 PM]
"Survivor" Finale Is CBS' Most-Watched Wednesday in a Year
The three-hour season 48 finale was the #1 broadcast of the night among Adults 25-54 with 0.9.
[05/21/25 - 02:57 PM]
"60 Minutes" Closes Out 2024-25 Season on Top as America's #1 News Program
CBS' flagship news broadcast grew compared to the previous year, with 16 billion minutes watched across linear and streaming.
[05/21/25 - 09:14 AM]
NBC Delivers More Young NFL Viewers Than Any Media Partner, as "Sunday Night Football" Finishes TV Season as Primetime's No. 1 Show for Record 14th Consecutive Year
In addition, NBC delivered more NFL viewers under age 50 than any other NFL media partner across all game windows (minimum seven games), and topped all media partners in the coveted Adult 18-34 and Adult 18-49 demographics.

[05/20/25 - 12:00 PM]
Top 10 Week of May 12: "Nonnas" Feasts Again, with Second Week at No. 1
In English TV, "American Manhunt: Osama bin Laden" took the top spot in its first week, with 12.6 million views, followed by the grisly true story of two of the UK's most prolific murderers in "Fred and Rose West: A British Horror Story," which premiered at No. 2 (8.3 million views).
[05/20/25 - 10:18 AM]
Peacock's "Poker Face" Season 2 Hits Nielsen Top 5
The series' sophomore season also debuted as the #2 streaming original based on average audience in that same week.
[05/20/25 - 09:00 AM]
2025 NBA Playoffs Viewership Up 12 Percent from Last Year on ESPN Platforms
Game 7 of the Denver Nuggets vs. Oklahoma City Thunder series on ABC averaged 6,340,000 viewers, and peaked with 7,632,000 viewers at 5:15 p.m. ET.