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[12/03/25 - 08:55 AM]
"NFL on CBS" Shatters Record for Most-Watched Regular-Season Game in NFL History with More Than 57 Million Viewers
Viewership peaked with 61.357 million viewers for the game's thrilling conclusion (7:45-8:00 PM ET).
[via press release from CBS Sports]

"NFL ON CBS" SHATTERS RECORD FOR MOST-WATCHED REGULAR-SEASON GAME IN NFL HISTORY WITH MORE THAN 57 MILLION VIEWERS

CBS Sports' presentation of Chiefs-Cowboys on Thanksgiving Day delivered historic, record-setting viewership with 57.230 million viewers, the most-watched regular-season game in NFL history.

"The NFL. Thanksgiving. Chiefs. Cowboys. A perfect recipe for a record audience. We're thrilled and honored this NFL showcase on CBS and Paramount+ delivered the most-watched regular-season game in NFL history," said David Berson, President and CEO, CBS Sports.

Chiefs-Cowboys on Thanksgiving Day is the Most-Watched NFL Regular-Season Game Ever

The Cowboys' 31-28 win over the Chiefs averaged 57.230 million viewers, up +47% vs. last year's comparable game (38.839 million viewers, Giants-Cowboys) and shattering the previous NFL record by +36% (42.059 million viewers, Giants-Cowboys, 11/24/22).

Audience Peaked with More Than 61 Million Viewers

Viewership peaked with 61.357 million viewers for the game's thrilling conclusion (7:45-8:00 PM ET).

Paramount+ Scores Record Streaming

Paramount+ registered its most-streamed NFL regular-season game ever.

"NFL ON CBS" Record-Setting Season Continues Across Platforms

Season to date, "NFL ON CBS" has its best viewership since the NFL returned to CBS in 1998, averaging 22.120 million viewers, up +9% vs. last year.

Paramount+ is delivering its most-streamed NFL season to date.

Source: Nielsen Big Data + Panel





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