MEDIA ALERT

· The pilot for the new NBC comedy "The Fall and Rise of Reggie Dinkins" has now been seen by nearly 13 million viewers.

· The pilot was first aired on Jan. 18 as part of a special premiere following the network's coverage of the NFL playoff game between the Los Angeles Rams and Chicago Bears. That telecast, which drew 5.8 million viewers, was the most-watched comedy this season.

· Continuing off the momentum of the pilot, episode two is now the most-watched NBC comedy on Peacock this season.

· Andy Greenwald of the Ringer's "The Watch" podcast said, "I loved it so much that I never wanted it to be over." Chris Ryan, also of "The Watch" podcast, added, "Please, please, please go watch this."

· The series airs Mondays at 8:30 p.m. on NBC and next day on Peacock.

ABOUT "THE FALL AND RISE OF REGGIE DINKINS"

Disgraced former football star Reggie Dinkins (Tracy Morgan) is on a mission to rehabilitate his image with the help of award-winning filmmaker Arthur Tobin (Daniel Radcliffe). In order to earn back the admiration of his fans and the respect of his family, Reggie will also have to confront the ghosts of his past.

The cast includes Tracy Morgan, Daniel Radcliffe, Erika Alexander, Bobby Moynihan, Precious Way, and Jalyn Hall.

Robert Carlock and Sam Means serve as co-showrunners, writers, and executive producers. Tina Fey, Tracy Morgan, Eric Gurian, and David Miner also executive produce.

The series is produced by Universal Television, a division of Universal Studio Group, Little Stranger, Inc., 3 Arts Entertainment, Bevel Gears, Means End Productions, and Streetlife Productions, Inc.