"THE MADISON" MARKS TAYLOR SHERIDAN'S BIGGEST DEBUT SEASON LAUNCH WITH 8 MILLION VIEWS GLOBALLY FOR PARAMOUNT+

SHERIDAN'S MOST WATCHED SERIES DEBUT AMONG WOMEN 35+

#1 ORIGINAL SEASON ACCORDING TO LUMINATE

· MARCH 26 2025 - The Madison marks most watched first season launch for any Taylor Sheridan series with 8 Million views globally in its first ten days since debuting on Paramount+ on March 14th.

· The debut of the six-part series from Oscar(R) nominee Taylor Sheridan also marks the biggest freshman season launch for the prolific creator among women 35+.

· It is the #1 original season by views among streaming originals for its first week of release (3/13-3/19) according to Luminate.

· The Madison, which has already been renewed for a second season, is Sheridan's most intimate work to date, unfolding across two distinct worlds - the beautiful landscape of Montana and the vibrant energy of Manhattan - as it examines the ties that bind families together. It has resonated with press and audiences alike with Parade calling it "Deeply emotional, poignant and powerful" and Variety noting "Michelle Pfeiffer gives a powerhouse performance."

· The Madison is produced by Paramount Television Studios, 101 Studios and Bosque Ranch Productions.

· The Madison is executive produced by Taylor Sheridan, David C. Glasser, John Linson, Art Linson, Ron Burkle, David Hutkin, Bob Yari, Christina Alexandra Voros, Michael Friedman, Michelle Pfeiffer, Kurt Russell and Keith Cox. Voros directs all six episodes of the debut season.

· About Season One of The Madison: Introducing the Clyburns, The Madison is a heartfelt study of grief and human connection following a New York City family in the Madison River valley of central Montana. In addition to Oscar nominee Michelle Pfeiffer and Golden Globe(R) Award nominee Kurt Russell, the series stars Beau Garrett (Firefly Lane), Elle Chapman (A Man Called Otto), Patrick J. Adams (Suits), Amiah Miller (War for the Planet of the Apes), Alaina Pollack (The Surrender), Ben Schnetzer (3 Body Problem), Kevin Zegers (Power), Rebecca Spence (Lady in the Lake), Danielle Vasinova (1923), Matthew Fox (Lost) and Will Arnett (Is This Thing On?).

Source: Paramount+ Global Internal Metrics, First ten days of Ep 1. Views defined as Total Minutes/ Runtime. Domestic based on D2C, Channels and Wholesale/MVPD/vMVPD. International based on D2C + ALC + HB where data avail.

Social Source: SCR, 11/16/25, Streaming, 24/7, Same Day

Source: Luminate Film & TV Streaming Viewership, Views from March 13-19, 2026/March 20-26, 2026

@ParamountPlus @ParamountTelevisionStudios