or


[10/03/05 - 12:00 AM]
Bravo, Miramax Television, the Weinstein Company and Elle Sew Up Partnerships for the New Season of 'Project Runway'

[via press release from Bravo]

BRAVO, MIRAMAX TELEVISION, THE WEINSTEIN COMPANY AND ELLE SEW UP PARTNERSHIPS FOR THE NEW SEASON OF 'PROJECT RUNWAY'

L'OREAL PARIS, SATURN, TRESEMME, BANANA REPUBLIC AND ORBITZ TO WALK THE RUNWAY OF THE EMMY-NOMINATED FASHION DESIGNER COMPETITION SERIES PREMIERING WEDNESDAY, DECEMBER 7 AT 10 PM, ET/PT

NEW YORK -- October 3, 2005 -- Bravo, Miramax Television, The Weinstein Company and ELLE are pleased to announce that L'Oreal Paris, Saturn, TRESemme, Banana Republic and Orbitz have signed on as the official sponsors of the second season of Bravo's Emmy-nominated runaway hit series "Project Runway," which premieres Wednesday, December 7 at 10 p.m., ET/PT.

The partnerships with Saturn, L'Oreal Paris and TRESemme are integrated deals that will provide significant exposure in all mediums including in-show, on-air and print. Orbitz is an official on-air sponsor for Bravo and Banana Republic has formed a deal with Miramax and The Weinstein Company to provide in-show integration.

"The creative world of fashion design truly struck a cord with our advertiser base as so many brands came forward to be part of the second season of 'Project Runway'," said Lauren Zalaznick, President of Bravo. "The organic integration in, and on-air association with, this series is a great way for these sponsors to create a strong buzz among key consumers."

"We are looking forward to another successful season of 'Project Runway' and are excited about being in business with Bravo and all of our partners," said Harvey Weinstein.

"'Project Runway' is a brand's dream," said Lori Sale, Executive Vice President Worldwide Promotions for Miramax Films. "There are so many organic integration opportunities within the show and outside the show through our partnership with Bravo and ELLE Magazine. We have been literally able to create one-stop shopping for brands who seek a relationship with fashion and style."

Supermodel Heidi Klum will return as host of the Emmy-nominated series, which gives aspiring designers a chance to break into the notoriously difficult-to-crack fashion world. Along with the critical praise the series received, the first season garnered record ratings for Bravo. With 500% growth over its total-viewer and key demographic premiere numbers in December, the series finale on February 23 of cable's hottest show, and the only cable show nominated for an Emmy in the Competitive Reality category, delivered the highest numbers for any Bravo telecast for the 2004-05 season to date.

The second season of the premier reality series set in the glamorous and rigorous world of the fashion industry will pit sixteen aspiring designers against each other facing off on design challenges. Saturn will provide the winner with $100,000 in seed money to help them launch their own line and a 2007 Saturn Sky Roadster. The winner's designs will be photographed for ELLE by the magazine's world-renowned Publication Director, Gilles Bensimon, and they will also receive a mentorship from the Banana Republic Design Team.

"Project Runway" is executive produced by Dan Cutforth and Jane Lipsitz of Magical Elves ("Project Greenlight," "Last Comic Standing"). Heidi Klum and her managers Desiree Gruber and Jane Cha of NYC-based Full Picture also executive produce the series. Barbara Schneeweiss oversaw the production on behalf of Miramax Television and The Weinstein Company. Jen Berman oversaw the production on behalf of Miramax Television.





  [october 2005]  
S
M
T
W
T
F
S
      


· LAST COMIC STANDING (NBC)
· PROJECT GREENLIGHT (HBO)
· PROJECT RUNWAY (FREEFORM)





[10/17/25 - 01:16 PM]
"Live with Kelly and Mark" Hits Season Highs with Best Audience Performance Since July
"Live" has now ranked as the No. 1 talk show in syndication for 139 consecutive weeks across all key measures.

[10/17/25 - 10:38 AM]
"Dancing with the Stars" Continues Historic Hot Streak - Rising for Fourth Straight Week Since Premiere with 6 Million Total Viewers
Plus: "High Potential" dominated the 10 p.m. hour with 4.15 million Total Viewers and a 0.33 rating among Adults 18-49.

[10/17/25 - 10:01 AM]
51st Season of "Saturday Night Live" Continues with Three Back-to-Back Shows in November
Miles Teller is on tap to host on November 1, followed by Nikki Glaser on November 8, and Glen Powell on November 15.

[10/17/25 - 09:05 AM]
All-New Season of "The Last Woodsmen" Premieres Friday, November 14 at 9PM ET/PT on Discovery
Deep in the untamed wilderness of the Pacific Northwest, veteran logger Jared Douglas returns to put everything on the line in the new season.

[10/17/25 - 09:01 AM]
Video: "Mob War: Philadelphia vs. The Mafia" - Sneak Peek - Netflix
A brutal mob war between John Stanfa and Joey Merlino plunges '90s Philadelphia into chaos and bloodshed in this captivating true-crime series.

[10/17/25 - 08:31 AM]
Video: "Me late que si" - Official Trailer - Netflix
A desperate, ordinary man, fed up with his misfortune, hatches a daring heist and assembles a very unusual group to attempt the impossible: stealing a live lottery jackpot.

[10/17/25 - 08:00 AM]
"Weapons" Begins Streaming Exclusively on HBO Max October 24
When all but one child from the same class mysteriously vanish on the same night at 2:17 a.m., a community is left questioning who or what is behind their disappearance.

[10/17/25 - 07:01 AM]
Video: "My Secret Santa" - Official Trailer - Netflix
A vivacious single-mom (Alexandra Breckenridge) in need of a job decides to disguise herself as a man in order to get hired as the seasonal Santa at a luxury ski resort.

[10/17/25 - 07:01 AM]
"Euphoria" Season 3 Is Coming Spring 2026
Newly announced cast members include Gideon Adlon, Bill Bodner, Colleen Camp, Danielle Deadwyler, Homer Gere, Jessica Blair Herman, Natasha Lyonne, Hemky Madera, Kwame Patterson, Trisha Paytas, Rebecca Pidgeon, Bella Podaras, Cailyn Rice, Eli Roth, Madison Thompson, Jack Topalian, Sam Trammell, Matthew Willig.

[10/17/25 - 06:01 AM]
Video: "Eloa the Hostage: Live on TV" - Official Trailer - Netflix
This gripping documentary explores the case of a teenage girl who was kidnapped by her ex-boyfriend in one of Brazil's most shocking hostage situations.

[10/17/25 - 06:01 AM]
Apple Is the Exclusive New Broadcast Partner for Formula 1 in the U.S.
Apple TV will deliver comprehensive coverage of Formula 1, with all practice, qualifying, Sprint sessions, and Grands Prix available to Apple TV subscribers.

[10/16/25 - 02:11 PM]
Video: National Geographic Unveils First Look at "Chris Hemsworth: A Road Trip to Remember" - A Powerful and Heartfelt Special Featuring the Global Movie Star on His Most Personal Journey Yet
The one-hour documentary, from Academy Award-nominated filmmaker Darren Aronofsky's Protozoa, Jane Root's Nutopia, and Chris Hemsworth and Ben Grayson's Wild State, premieres November 23 at 9:00/8:00c on National Geographic and streams the next day on Disney+ and Hulu.

[10/16/25 - 12:58 PM]
Lifetime Announces Annual "It's a Wonderful Lifetime" Holiday Movie Slate Kicking Off November 29th
Featured talent this year includes Brandy Norwood, Kane & Katelyn Brown, Loretta Devine, Debbi Morgan, Arielle Kebbel, Tyler Hilton, James Lafferty, Vivica A. Fox, Jackée Harry, Sy'Rai Smith, Nischelle Turner, Jeffrey Bowyer-Chapman, and others.

[10/16/25 - 12:31 PM]
Video: "The Witcher" Season 4 - Character Trailer - Netflix
Scattered to fates unknown, Geralt, Yennefer and Ciri traverse the war-torn Continent and its countless enemies in the hope of finding each other again.

[10/16/25 - 11:32 AM]
A+E Global Media and Rachael Ray's Free Food Studios Cook Up Expanded Programming Partnership with Over 100 New Episodes Ordered
The network has ordered 110 new episodes of Ray's programming, including new episodes of "Meals in Minutes," that will continue to focus on her approachable and comforting cooking style.