or


[10/03/05 - 12:00 AM]
Bravo, Miramax Television, the Weinstein Company and Elle Sew Up Partnerships for the New Season of 'Project Runway'

[via press release from Bravo]

BRAVO, MIRAMAX TELEVISION, THE WEINSTEIN COMPANY AND ELLE SEW UP PARTNERSHIPS FOR THE NEW SEASON OF 'PROJECT RUNWAY'

L'OREAL PARIS, SATURN, TRESEMME, BANANA REPUBLIC AND ORBITZ TO WALK THE RUNWAY OF THE EMMY-NOMINATED FASHION DESIGNER COMPETITION SERIES PREMIERING WEDNESDAY, DECEMBER 7 AT 10 PM, ET/PT

NEW YORK -- October 3, 2005 -- Bravo, Miramax Television, The Weinstein Company and ELLE are pleased to announce that L'Oreal Paris, Saturn, TRESemme, Banana Republic and Orbitz have signed on as the official sponsors of the second season of Bravo's Emmy-nominated runaway hit series "Project Runway," which premieres Wednesday, December 7 at 10 p.m., ET/PT.

The partnerships with Saturn, L'Oreal Paris and TRESemme are integrated deals that will provide significant exposure in all mediums including in-show, on-air and print. Orbitz is an official on-air sponsor for Bravo and Banana Republic has formed a deal with Miramax and The Weinstein Company to provide in-show integration.

"The creative world of fashion design truly struck a cord with our advertiser base as so many brands came forward to be part of the second season of 'Project Runway'," said Lauren Zalaznick, President of Bravo. "The organic integration in, and on-air association with, this series is a great way for these sponsors to create a strong buzz among key consumers."

"We are looking forward to another successful season of 'Project Runway' and are excited about being in business with Bravo and all of our partners," said Harvey Weinstein.

"'Project Runway' is a brand's dream," said Lori Sale, Executive Vice President Worldwide Promotions for Miramax Films. "There are so many organic integration opportunities within the show and outside the show through our partnership with Bravo and ELLE Magazine. We have been literally able to create one-stop shopping for brands who seek a relationship with fashion and style."

Supermodel Heidi Klum will return as host of the Emmy-nominated series, which gives aspiring designers a chance to break into the notoriously difficult-to-crack fashion world. Along with the critical praise the series received, the first season garnered record ratings for Bravo. With 500% growth over its total-viewer and key demographic premiere numbers in December, the series finale on February 23 of cable's hottest show, and the only cable show nominated for an Emmy in the Competitive Reality category, delivered the highest numbers for any Bravo telecast for the 2004-05 season to date.

The second season of the premier reality series set in the glamorous and rigorous world of the fashion industry will pit sixteen aspiring designers against each other facing off on design challenges. Saturn will provide the winner with $100,000 in seed money to help them launch their own line and a 2007 Saturn Sky Roadster. The winner's designs will be photographed for ELLE by the magazine's world-renowned Publication Director, Gilles Bensimon, and they will also receive a mentorship from the Banana Republic Design Team.

"Project Runway" is executive produced by Dan Cutforth and Jane Lipsitz of Magical Elves ("Project Greenlight," "Last Comic Standing"). Heidi Klum and her managers Desiree Gruber and Jane Cha of NYC-based Full Picture also executive produce the series. Barbara Schneeweiss oversaw the production on behalf of Miramax Television and The Weinstein Company. Jen Berman oversaw the production on behalf of Miramax Television.





  [october 2005]  
S
M
T
W
T
F
S
      


· LAST COMIC STANDING (NBC)
· PROJECT GREENLIGHT (HBO)
· PROJECT RUNWAY (FREEFORM)





[05/29/25 - 12:00 PM]
Prime Video Unmasks Master Romance Con Artist in Original True Crime Docuseries "ROMCON: Who the F*** is Jason Porter?"
The series follows successful Toronto real estate broker Heather Rovet as she discovers her perfect three-year romance with "Jace" was nothing but a scam.

[05/29/25 - 11:31 AM]
AXS TV Presents a Special Broadcast of the Acclaimed Rock Doc Triumph: Rock & Roll Machine in Honor of the Band's 50th Anniversary on June 7 & 9
The film tells the true heavy metal underdog story of Canadian outfit Triumph, whose signature sound and revolutionary stage show rocked fans around the world.

[05/29/25 - 11:28 AM]
Prime Video's "FACEOFF: Inside the NHL" Announces Powerhouse Season 2 Roster Additions
The series takes viewers behind the scenes of the National Hockey League, delivering an unfiltered look at the players' lives, training regimens, and the high-stakes world of professional hockey.

[05/29/25 - 11:18 AM]
ABC News Studios Announces "Late to the Party: Coming Out Later in Life," Airing June 6 on ABC
Through highly intimate, emotional stories, viewers will learn about the challenges that kept older generations in the closet and celebrate with them as they experience the joy of being out and proud for the first time later in life, ultimately learning it's never too late to find acceptance, community and true self-love.

[05/29/25 - 11:01 AM]
Sports, Crime, Drama and a Little Bit of Trash: Prime Video Announces Slate of Exciting New Canadian Original Series and Films at Inaugural Amazon Upfronts in Canada
This Canadian content slate underscores Prime Video's ongoing commitment to producing authentic stories that resonate with Canadians.

[05/29/25 - 10:31 AM]
Disney+ Launches Always-On Perks Program with Exclusive Offers Designed for Subscribers
The program launches today in the U.S., expanding the streamer's current offerings into an always-on program, with additional international rollouts to follow later this year.

[05/29/25 - 09:51 AM]
Video: "Tyler Perry's Divorced Sistas" - Official Trailer - Streaming June 10 on BET+
Five friends, Rasheda, Geneva, Naomi, Tiffany, and Bridgette, all battle life and relationship woes at some stage of divorce, marriage, and dating.

[05/29/25 - 09:33 AM]
Video: FX's "Adults" First Episode Now Available on YouTube, TikTok, Facebook and Instagram
The first episode, "Pilot," is available in its entirety on Hulu's YouTube channel and FX's Facebook channel.

[05/29/25 - 09:16 AM]
Following Its Record-Setting Premiere, Paramount+ with Showtime Renews "The Chi" for Season Eight
The season seven premiere scored two million cross-platform viewers and became the most streamed premiere in series history, shattering streaming viewership record.

[05/29/25 - 09:05 AM]
FOX Sports Ignites 2025 College Football Season with Blockbuster Matchups and Historic Rivalries
The star-studded show sets the stage for "Big Noon Saturday," FOX Sports' flagship game of the week and college football's most-watched window in three of the past four seasons.

[05/29/25 - 09:03 AM]
Oregon vs. Penn State, '24 National Champion Ohio State Buckeyes & '23 Champion Michigan Wolverines Headline Early-Season "Big Ten Saturday Night" Schedule on NBC and Peacock
NBC Sports kicks off its 2025 college football season with seven Big Ten and Notre Dame Football games across NBC and Peacock in the first three weeks of the season.

[05/29/25 - 09:03 AM]
Executive Produced by LeBron James & Maverick Carter, The History Channel's New Documentary "Jim Thorpe: Lit by Lightning" Set to Premiere July 7
Directed by Chris Eyre, the documentary offers a comprehensive exploration into the life and legacy of the legendary Olympian and one of the greatest all-around athletes of all time, and explores what it means to be an American through the pivotal intersection of identity and sport.

[05/29/25 - 09:01 AM]
The Biggest Brands in College Football, All in One Place: ESPN's Award-Winning Production Presents Star-Studded Showdowns, Conference Clashes and Reignited Rivalries
ESPN remains the home of college football with an unparalleled portfolio of marquee rivalries, non-conference showcases, conference championship contests and comprehensive postseason coverage in 2025.

[05/29/25 - 08:30 AM]
Video: AMC and AMC+ Release Official Trailer and Key Art for the Epic Adventure Drama "Nautilus"
The captivating series stars Shazad Latif as the iconic Captain Nemo: an Indian Prince robbed of his birthright and family, a prisoner of the East India Mercantile Company and a man bent on revenge against the forces that have taken everything from him.

[05/29/25 - 08:02 AM]
Peacock Reveals the Sizzling Hot Cast of "Love Island USA" Season 7
Hosted by TV personality Ariana Madix and narrated by comedian Iain Stirling, the new season streams exclusively on Peacock beginning Tuesday, June 3 with new episodes dropping every day at 6pm PT/9pm ET during premiere week.